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2017-05-15 - Agendas - Final
Advertising and Promotion Commission May 15, 2017 2:00 p.m. Location: Fayetteville Town Center, Director's Room 15 W Mountain Street Fayetteville, AR Commissioners: Matthew Petty, Chairman; Matt Behrend; Adella Gray; Ching Mong; Robert Rhoads; Chrissy Sanderson Executive Director: Molly Rawn I. Call to order at 2:00 p.m. II. Old Business A. Approval of April 2017 minutes III. New Business A. Executive Director's report 1. April financial report 2. Marketing update 3. Experience Fayetteville's committee recommendations for grants B. Presentation of 2016 audit report — John Evans, Beall Barclay C. Interview commission applicants 1. Jared Lowrey — Owner, Z's Brick Oven Pizza 2. Todd Martin — Owner, Southern Food Company D. Walker Stone House proposal from New Design School — David Kersey IV. Agenda Additions An item may be added to the agenda with a consensus of the majority of the Commission. Advertising and Promotion Commission April Meeting April 24, 2017 Commissioners Present: Matthew Petty, Chair, Ching Mong, Robert Rhoads, Matt Behrend, Adella Gray and Chrissy Sanderson Staff Present: Molly Rawn, Sally Fisher, Sandra Bennett and Hazel Hernandez A. Call to Order 1. Chairman Matthew Petty called the meeting of the Fayetteville Advertising and Promotion Commission to order on April 24, 2017 at 2:00 pm. B. Old Business Approval of March 2017 minutes. Commissioner Robert Rhoads moved to approve minutes, motion seconded by Commissioner Adella Gray. Motion carried with a vote of 6:0. C. New Business Executive Director's report Reviewed income statement of March financials. Total HMR Collected $261,477.00. Town Center - 45% of events in March were non-profit. Also, bids have been received for new furniture, planters, etc. for the Town Center plaza. Marketing Review — there is a shift to more digital marketing. New Experience Fayetteville web site has been launched. Fenix Fayetteville having an art show during the month of April at the Walker Stone House. Sandra Bennett has turned in her resignation and will be leaving the Town Center May Stn Grant application deadline is May 4tn Commissioner applications being accepted through Friday, May 5th Executive Director's recommendation on TheatreSquared funding request. Molly Rawn, Executive Director, initially recommended the commission put $2 million toward the project, by budgeting $200,000 annually over 10 years. Commissioner Gray proposed adding another five years to the timeline to increase the commitment to $3 million. Commissioner Rhoads moved to support the funding of the construction of the TheatreSquared facility. Commissioners voted unanimously to give the local non-profit theatre company $200,000 each year for the next 15 years, for a total of $3 million. Motion seconded by Commissioner Gray. Motion carried with a vote of 6:0. Chairman Petty adjourned the meeting at 3:07 pm. Respectfully submitted, Sandra Bennett Director, Fayetteville Town Center • 82,48 HMR Col 5 OF t SMR CSI APRIL 2017 HMR REPORT Previous Ancil HMH tax Collection te (jan) SI mar (apr) (may I S jul I aug I Ssep oct I nov I dec 8 Monthly HMR Tax Collections 2017 S261,477 230,000 240,000 250,000 260,000 270,000 280,000 290,000 300,000 X33 HMR accounts currently past due 3.70% 0.51% 1.85° increase from 2016 Fayetteville A&P Commission Balance Sheet As of April 30, 2017 ASSETS Current Assets Cash and Investments 10300 1st Security A&P/EF 10400 1st Security Fayetteville TC 10500 1st Security Clinton House 10600 1st Security CVB 10700 Arvest Payroll Account 10110 EF/CVB Cash in Register 10120 TC Cash on Hand 10130 CHM Cash In Register 13000 Investments 13100 Investments: Adjust to Market Total Investments Total Cash and Investments Accounts Receivable 11100 Accounts Receivable - City Parking 11300 Accounts Receivable Total Accounts Receivable 11400 Due From Other Funds 13100 Accrued Interest 12200 Prepaid Expenses 14100 Inventory Asset - EF/CVB 14200 Inventory Asset - CHM Total Current Assets Other Assets 14500 Capital Assets 15000 Furniture and Fixtures 15100 Equipment 15300 CVB Building 15400 CVB Land 15500 Building Additions 15600 Walker -Stone House 17300 Accumulated Depreciation Total Other Assets 907,093.04 (5,477.71) 697,418.53 253,758.53 4,340.32 66,520.64 54,086.81 100.00 300.00 100.00 901,615.33 2,396.00 47,860.99 17,734.01 300,922.67 930,569.02 198,621.00 567,178.25 975,000.00 (R7n 90R Ml 1,978,240.16 50,256.99 218,693.16 4,512.00 40,416.73 11,824.30 R RS7 7R 21310,600.62 2,319,728.95 TOTAL ASSETS 41630,329.57 Fayetteville A&P Commission Balance Sheet As of April 30, 2017 LIABILITIES AND EQUITY Liabilities Current Liabilities 20000 Accounts Payable 127,778.92 22100 KHT Security Deposit 1,000.00 24102 Colonial Life& Acc Ins. Payable 55.48 25000 Sales Tax Payable 364.26 26200 Unearned Revenue 2017 103,539.25 26300 Unearned Revenue 2018 9,200.00 Total Current Liabilities 241,937.91 Equity 39005 Fund Balance 4,475,248.10 Net Revenue (86,856.44) Total Equity 4,388,391.66 TOTAL LIABILITIES AND EQUITY 4,630,329.57 Modified Accrual Fayetteville A and P Commission Statement of Budget, Revenue and Expense Year -to -Date @ April 30, 2017 YTD Actual CONSOLIDATED Budget Over/(Under) Budget % of Budget Income 41000 • Hotel, Motel, Restaurant Taxes 41100 CY HMR Taxes 1,036,224.47 3,392,424 (2,356,199.53) 0.31 41200 PY HMR Taxes 17,814.65 20,477 (2,662.35) 0.87 Total 41000 • Hotel, Motel, Restaurant Taxes 1,054,039.12 3,412,901 (2,358,861.88) 0.31 42000 • Rental Income 42100 Facility Rental 176,568.69 505,300 (328,731.31) 0.35 42200 Rental Items 10,521.00 43,000 (32,479.00) 0.24 42300 Alcohol Sales 13,331.34 53,700 (40,368.66) 0.25 42400 Third Party Rental Revenue 7,516.61 0 7,516.61 1.00 Total 42000 • Rental Income 207,937.64 602,000 (394,062.36) 0.35 43000 • Event Income 43100 1st Thursday Income 80.00 20,000 (19,920.00) 0.00 43200 LOTO Income 0.00 5,000 (5,000.00) 0.00 43300 Partnership Income 2,100.00 6,750 (4,650.00) 0.31 43400 Other Event Income 189.65 5,000 (4,810.35) 0.04 Total 43000 • Event Income 2,369.65 36,750 (34,380.35) 0.06 44000 • Sales 44100 - Museum Store Sales 3,382.86 7,500 (4,117.14) 0.45 44200 Visitor Store Sales 44210 Regular Store Sales 10,445.11 30,567 (20,121.89) 0.34 44220 Consignment Sales 1,209.77 4,970 (3,760.23) 0.24 Total 44200 - Visitor Store Sales 11,654.88 35,537 (23,882.12) 0.33 Total 44000 • Sales 15,037.74 43,037 (27,999.26) 0.35 45000 • Parking Revenue 45100 Parking Machine Revenue 2,396.00 0 2,396.00 1.00 45200 - Parking Lease Revenue 0.00 11,000 (11,000.00) 0.00 Total 45000 • Parking Revenue 2,396.00 11,000 (8,604.00) 0.22 46000 • Ad Income 46100 • Visitor Guide Ad Income 3,700.00 18,000 (14,300.00) 0.21 46000 - Ad Income - Other 0.00 19,800 (19,800.00) 0.00 Total 46000 • Ad Income 3,700.00 37,800 (34,100.00) 0.10 47000 • Museum Revenue 47100 Admission Revenue 2,633.85 23,000 (20,366.15) 0.11 47200 Contributions 1,589.92 30,000 (28,410.08) 0.05 Total 47000 • Museum Revenue 4,223.77 53,000 (48,776.23) 0.08 48000 • Other Revenue 48100 In-kind Revenue 542.31 0 542.31 1.00 Total 48000 • Other Revenue 542.31 0 542.31 1.00 49000 • Interest and Investment Income 49001 Investment Account Interest 2,000.24 10,000 (7,999.76) 0.20 49002 Checking Account Interest 1,895.92 4,367 (2,471.08) 0.43 Total 49000 • Interest and Investment Income 3,896.16 14,367 (10,470.84) 0.27 Total Income 1,294,142.39 4,210,855 Modified Accrual Fayetteville A and P Commission Statement of Budget, Revenue and Expense Year -to -Date @ April 30, 2017 YTD Actual CONSOLIDATED Budget Over/(Under) Budget % of Budget Expense 50000 • Rental and Event Expenses . 51000 • Rental Expenses 51100 Facility Rental Expenses 0.00 500 (500.00) 0.00 51200 Rental Items 10,352.24 31,500 (21,147.76) 0.33 51300 Alcohol & Bar Supply Expenses 7,636.16 25,000 (17,363.84) 0.31 51400 Third Party Rental Expenses 8,757.14 29,000 (20,242.86) 0.30 Total 51000 • Rental Expenses 26,745.54 86,000 (59,254.46) 0.31 52000 • Event Expenses 52100 1st Thursday Expenses 0.00 35,000 (35,000.00) 0.00 52200 LOTO Expenses 0.00 20,000 (20,000.00) 0.00 52300 Partnership Expenses 1,712.15 12,000 (10,287.85) 0.14 52400 Other Event Expenses 1,799.81 6,800 (5,000.19) 0.26 Total 52000 • Event Expenses 3,511.96 73,800 (70,288.04) 0.05 53000 • Store purchases 53100 Museum Store Expenses 1,947.00 5,400 (3,453.00) 0.36 53200 EF Store Expenses 7,607.07 18,741 (11,133.93) 0.41 53300 Consignment Expenses 0.00 3,976 (3,976.00) 0.00 Total 53000 • Store purchases 9,554.07 28,117 (18,562.93) 0.34 54000 • Museum Activities 54100 • Program 54110 Group Visits 28.65 250 (221.35) 0.11 54120 Brick 0.00 350 (350.00) 0.00 54130 Honoraria 0.00 1,500 (1,500.00) 0.00 Total 54100 • Program 28.65 2,100 (2,071.35) 0.01 54200 • Exhibit Expenses 10,226.66 10,000 226.66 1.02 54300 • Fundraising 141.62 2,000 (1,858.38) 0.07 Total 54000 • Museum Activities 10,396.93 14,100 (3,703.07) 0.74 55000 • In-kind Donations Cost 542.31 0 542.31 1.00 Total 50000 • Rental and Event Expenses . 50,750.81 202,017 (151,266.19) 0.25 60000 • Payroll and Related Expenses 61000 Wages Expense 214,612.71 775,846 (561,233.29) 0.28 62000 Payroll Tax Expense 62100 Federal (941) Payroll Taxes 16,381.03 59,353 (42,971.97) 0.28 62300 SUTA 1,573.93 1,421 152.93 1.11 Total 62000 • Payroll Tax Expense 17,954.96 60,774 (42,819.04) 0.30 63000 • Benefits 63100 Health and Other Emp Insurance 32,818.72 110,078 (77,259.28) 0.30 63200 Company Ret Contributions 5,047.93 21,341 (16,293.07) 0.24 63300 Car Allowance 1,200.00 3,600 (2,400.00) 0.33 63400 Relocation Expenses 1,000.00 1,000 0.00 1.00 63500 Training and Development 14,260.66 41,000 (26,739.34) 0.35 63600 Employee Relations 1,074.24 2,200 (1,125.76) 0.49 Total 63000 • Benefits 55,401.55 179,219 (123,817.45) 0.31 64000 • Contract Labor 36,196.97 6,900 29,296.97 5.25 Total 60000 • Payroll and Related Expenses 324,166.19 1,022,739 (698,572.81) 0.32 Modified Accrual Fayetteville A and P Commission Statement of Budget, Revenue and Expense Year -to -Date @ April 30, 2017 YTD Actual CONSOLIDATED Budget Over/(Under) Budget % of Budget 70000 • Operating Expenses 71000 • Marketing 71100 • Advertising Expense 71110 Agency Advertising 348,301.48 518,000 (169,698.52) 0.67 71120 Non -Agency Advertising 3,544.11 21,000 (17,455.89) 0.17 Total 71100 • Advertising Expense 351,845.59 539,000 (187,154.41) 0.65 71200 • Agency Fees 56,000.00 168,000 (112,000.00) 0.33 71300 • Promotion 71310 Promotion Expenses 7,879.33 66,000 (58,120.67) 0.12 71320 Signage -Tourism 0.00 20,000 (20,000.00) 0.00 71330 - Public Art Program 3,051.86 0 3,051.86 1.00 Total 71300 • Promotion 10,931.19 86,000 (75,068.81) 0.13 71400 • Printing 71410 Visitors Guide Expense 24,740.84 60,000 (35,259.16) 0.41 71420 Other Brochures 1,014.45 13,500 (12,485.55) 0.08 Total 71400 • Printing 25,755.29 73,500 (47,744.71) 0.35 71500 • Website 17,167.04 30,000 (12,832.96) 0.57 71600 • Mailings 4,000.00 20,250 (16,250.00) 0.20 Total 71000 • Marketing 465,699.11 916,750 (451,050.89) 0.51 72000 • Sales and Development 72100 Promotional Items 0.00 11,500 (11,500.00) 0.00 72200 Meals 688.51 3,000 (2,311.49) 0.23 72300 Groups 2,098.70 15,000 (12,901.30) 0.14 72400 Sports 0.00 25,000 (25,000.00) 0.00 72500 Meetings 2,140.12 4,500 (2,359.88) 0.48 72600 Memberships 7,980.00 18,425 (10,445.00) 0.43 72700 Other Sales and Dev Expenses 5,712.97 6,000 (287.03) 0.95 Total 72000 • Sales and Development 18,620.30 83,425 (64,804.70) 0.22 73000 • Office and Administrative Exp 73100 • Office Expenses 73110 Office Supplies 10,174.18 14,000 (3,825.82) 0.73 73120 Office Equipment Leases 1,790.65 3,686 (1,895.35) 0.49 73130 - Office Equipment Purchases 858.55 6,500 (5,641.45) 0.13 73140 • Subscriptions 110.93 436 (325.07) 0.25 Total 73100 • Office Expenses 12,934.31 24,622 (11,687.69) 0.53 73200 • Fees 73220 Credit Card Fees 2,160.77 9,100 (6,939.23) 0.24 73200 Fees - Other 3.33 0 3.33 1.00 Total 73200 • Fees 2,164.10 9,100 (6,935.90) 0.24 73400 • Business Taxes and Licenses 1,222.70 3,500 (2,277.30) 0.35 73500 Accounting, Audit, & Legal Fees 10,780.80 21,000 (10,219.20) 0.51 73700 Postage and Shipping 316.70 3,464 (3,147.30) 0.09 73900 Collection Expense 21,077.19 68,258 (47,180.81) 0.31 Total 73000 • Office and Administrative Exp 48,495.80 129,944 (81,448.20) 0.37 Modified Accrual Fayetteville A and P Commission Statement of Budget, Revenue and Expense Year -to -Date @ April 30, 2017 COMPARISON OF CURRENT YEAR & PRIOR YEAR 2016 1 2017 1 % Change TOTAL REVENUE 1 1,268,484.17 1 1,294,142.39 1 0.02 YTD Actual CONSOLIDATED Budget Over/(Under) Budget % of Budget 74000 • Travel 74100 Lodging 5,811.38 12,600 (6,788.62) 0.46 74200- Mileage 76.72 6,225 (6,148.28) 0.01 74300 - Transportation 3,566.40 11,840 (8,273.60) 0.30 74400 - Meals Out of Town 1,151.73 7,835 (6,683.27) 0.15 Total 74000 • Travel 10,606.23 38,500 (27,893.77) 0.28 75000 • IT Expenses 75100 • Computer Hardware 1,930.38 10,700 (8,769.62) 0.18 75200 - Software Purchases and Subs 21,005.46 15,800 5,205.46 1.33 75300 • IT Support and Consulting 9,629.65 24,600 (14,970.35) 0.39 Total 75000 • IT Expenses 32,565.49 51,100 (18,534.51) 0.64 76000 • Insurance 76100 - Insurance - Building 0.00 14,618 (14,618.00) 0.00 76200 Insurance - W/C 39.00 1,700 (1,661.00) 0.02 76300 - Insurance - D&O 0.00 2,000 (2,000.00) 0.00 Total 76000 • Insurance 39.00 18,318 (18,279.00) 0.00 77000 • Facilities 77100 • Rent 5,122.90 14,400 (9,277.10) 0.36 77200 • Internet/Telephone 9,291.45 26,183 (16,891.55) 0.35 77300 • Utilities 77310 - Electric 18,350.02 69,000 (50,649.98) 0.27 77320 Gas 6,304.23 11,050 (4,745.77) 0.57 77330 - Water 3,338.15 15,100 (11,761.85) 0.22 Total 77300 - Utilities 27,992.40 95,150 (67,157.60) 0.29 77400 • Repairs and Maintenance 33,476.02 45,000 (11,523.98) 0.74 77500 • Janitorial Supplies 6,721.33 20,800 (14,078.67) 0.32 77600 • Maintenance Contracts 21,057.99 45,709 (24,651.01) 0.46 77800 • Improvements 35,980.97 264,082 (228,101.03) 0.14 Total 77000 • Facilities 139,643.06 511,324 (371,680.94) 0.27 Total 70000 • Operating Expenses 715,668.99 1,749,361 (1,033,692.01) 0.41 80000 • Grants Awarded 80100 • Current Year Spring 0.00 110,000 (110,000.00) 0.00 80200 - Prior Year Fall 53,617.00 104,934 (51,317.00) 0.51 Total 80000 • Grants Awarded 53,617.00 214,934 (161,317.00) 0.25 90000 • Other Expenses 90100 • Bond Payments 235,770.84 707,312 (471,541.16) 0.33 90300 • Future Project Funding 90310 - Future Capital Improvements 0.00 60,000 (60,000.00) 0.00 90320 - Operating Reserves 0.00 254,492 (254,492.00) 0.00 Total 90300 • Future Project Funding 0.00 314,492 (314,492.00) 0.00 Total 90000 - Other Expenses 235,770.84 1,021,804 (786,033.16) 0.23 Total Expense 1,379,973.83 4,210,855 (2,830,881.17)1 0.33 Net Income/(Loss) 1 (85,831.44)1 0 COMPARISON OF CURRENT YEAR & PRIOR YEAR 2016 1 2017 1 % Change TOTAL REVENUE 1 1,268,484.17 1 1,294,142.39 1 0.02 Modified Accrual Fayetteville A and P Commission Statement of Budget, Revenue and Expense Year -to -Date @ April 30, 2017 AL EXPENSE NET INCOME/(LOSS) CONSOLIDATED YTD Actual I Budget 1,164,922.18 1 1,379,973.83 1 0.18 103,561.99 1 (85,831.44) Overall Users: Website Conversions: Guide Web -Requests: 3,43 Page Views: SVS 0 � +2 0 °a 187,9 AM %ilif, 78,354:1 I SPRING PRE- HOLL:2016 us 2011 ......................................................................................................................................................................................................................... MARKETS: SPRING PRE -ROLL BUDGET: 2016: DFW, MEM, TUL 2017: DFW, OKC, TUL, SFD Tulsa, ON Oklahoma City,, ON r Dallas/[W,TX �J Springfield, MO • 2016:$92,000 vs 2017: $104,621 = +13% LANDING PAGE VIE1 2016:4168 1 vs 2017: VS (/visitfayetteville)* 33.734 = +620% * 2016 began April 4. 2017 began March 27. I I i 1� I j 1 11 "1 "1 91 I][ il IM I 11M WMA fal al 111 a A, I ogle things to do in tayetteville air q ,,, • 1 All Maps Images Shopping News More Settings Tools i About 2,060,000 results (1.08 seconds) Things To Do In Fayetteville Ar -Official Arkansas Tourism Site Ad www.arkansas.com/Fayetteville Johnson ,c Dickson St, Golf, Live Music & Fun. Plan a Trip to Fayetteville, AR! t, Goshen Get Expert Travel Advice View Festivals & Events Get a Free Travel Guide b Fayetteville View Upcoming Events Train hides in Arkansas 0 tan Farmin �'� Family Fun in Arkansas Ozark Mountains of AR Farmington Hants �a Wesley �2 • Top NINA Attractions - The area's best must-do list GreenlandQ Map data@2017 Google Ad www.experiencefayetteville.com/ThingsToDo T Fayetteville h as dining, nightlife & entertainment for everyone to enjoy. Fayetteville City in Arkansas Things To Do In Fayetteville Ar - See Calendar & Get Tickets mi www.waltonartscenter.org/ World -Class Arts in Northwest Arkansas. Explore Calendar & Get Tickets Here! Fayetteville is the third-largest city in Arkansas and county seat of Washington County, The city is centrally located within the county and Highlights: Offers Variety Of Arts Opportunities, Gymnasium Facilities Available... has been home of the University of Arkansas since the institution's View Event Calendar - Arkansas Music Pavilion • Family Fun Series- Broadway Series Packages founding in 9871- Wikipedia Weather. 79°F (26'C), Wind S at 8 mph (13 km/h), 46% Humidity Fayetteville / Top sights Population: 80,621 (2014) y Local time: Monday 1:09 PM Plan a trip { Fayetteville travel guide Ilrr` About Shop Contact :.. Clinton House Prairie Greve Botanical Garden of Gulley Park Pavilion IM 3-star hotel averaging 5122 Museum Battlefield State the Ozarks Historical reenactment Themed Hardens & a u Upcoming Events 1 Mobile 84°'° Desktop 11% Tablet 5% About Shop Cont.:._ For Name MAY 0,5 2017 City of Fayetteville Application Form CITY OF FAYET MLLE ntment to City Boards, Commissions, and COmmitt&"CLERK'SOFFICE 1<;. W -LAI -05k EmDlover Name/ Occupation cv- 0WO&(, L-1 (2-3S \A C -S -t- bG fi C 1-f�Y� C t� A kV,- 72-704 Resident Street Address City State Zip Code 11� AW - Mailing Address phone # I F R cr, 1-)-7 9 H I � Business phone Choice of Committee " Position Are you a Fayetteville registered voter? Yes"No n Zip Code r--,k-4z L-01-31 (' �C � � VOL6c> ;7 15- V 0 Xr`S City of Fayetteville Length Residency 1. What are your qualifications for serving on this committee, includin education and expertise in the subject matter? �re�krni,-,- � y�� ��' `�. �►. � C.�e-S-�' d�c��J.ar�,`v�c.itP�� arQ�) il,lt�i�r1, W't"�t-�5 " �6r1�.,�c�, �S wl� ��/e.+�-� Cc�•Jr'�t�`►�`0��'1�2.{Zh� ��°%r q•���JJJ� QSSkrM.e. d,(1 fLZc;rte]-I�k, �i�?s c"T 2. Why wduld you like to be considered for appointment to this committee? t (4e.re_s+1'vl V I kA,) I .if -to COMM i 4Q -e' �a�a �i ►�e(� -N�� l�Hcvers?t� o� a'1.4 I1141lk %'+kvrI19 (S �r fSyPS c. o re n�aSe Ki' eie.hr rc+.lDLli t yc3�t �lej p�CS la�(�t ST�t� { 1 �� G; t4 At l Ivl -ft-'Ce �� Ic.� g c v e Ia51g►�-F 'I �,+� � �r�:,�-f�l�cfi Je�ul � !�©s-�f b! Lie ie �/t.�er a (J,yc�LA (i(- tc, pro�!InL� Ae p, / gre�an i SraCC-eSS of - tAl- C&I . References: 253 C /V 7 azgus o i - 318-3 & MO Name Address Phone 64e 6-L -r-,r n,a Lf OLS3 A19 -C& 01,,,E Tr --e-,-- i 3 -?0 `f LI 7 `j _ y-C�S58 Name I Address Phone How did you hear about the opening(s)? NWA Democrat Gazettem Facebook Fayettevil,4-argon�(( Government Channel Chamber of Commerce ❑ Other v1114, Dye, t 4-1 State statute §21-8-701 (a) requires the following persons shall file a written Statement of Financial Interest The Statement of Financial Interest for the previous calendar year shall be filed by January 311 of each year by the following boards or commissions: Advertising and Promotion Commission, Airport Board, Civil Service Commission, Planning Commission, Research Park Authority Board, Utility Board, or Water or Sewer Board. If you are applying for the Planning Commission you must also complete and submit a Real Estate Holdings Form which may be obtained on our website at www.fayetteville-ar.gov If you have any questions you may contact the City Clerk office at 479-575-8323 or by email citvclerk(&favetteville-ar.gov Office Use Only: Term Begins: _ Term Expires: Terminated: Appointed: Replaced: i City of Fayetteville Application Form For aapoIntment to City Boards, Commissions, and Todd L Martin Self employed/Owner/Southern Food Company Name Employer Namel Occupation 326 N Limestone Drive Fayetteville AR 72701 Resident Street Address City State Zip Code 326 N Limestone Drive Fayetteville AR 72701 Mailing Address City State Zip Code 479-435-6035 901-831-1057 (cell) TODD.L.MARTIN@GMA .COM Home phone # Business phone Email Address Advertising & Promotion Commission Withers Open Seat 10 months Choice of Committee Position City of Fayetteville Length of Residency Are you a Fayetteville registered voter? YesZNoE 1. What are your qualifications for serving on this committee, including education and expertise In the subject matter? Education, Bachelor of Science in Ag Business, U of A 1986. Experience includes 30 years of experience in Ma including Business Development and Brand Development in the corporate arena. While i new resident in the Fe area, our roots go long in NWA - my wife and I met at the U of A, daughters attend school here, and Fayetteville owned our hearts for 35 years. I strongly believe I can give both an insider view and outsider view for the A&P Commission in order to build a collaborative and strengthened approach 2. Why would you like to be considered for appointment to this committee? The dream of my wife, Marti, has always been to own & run a restaurant. That dream has borne the development c Southern Food Company on West Wedington, a new independent restaurant developed for new Southern cuisine - fusion of southern cooking from different regions of the Southern US, with a flair of Cajun Spice. With our regional/global/corporate/local view, I like to believe that I can bring something new in service to the City of Fayette References: Chuck Quiver 345 N Limestone Drive, Fayetteville, AR 72701 479-26319156 Todd Nelson 361 N Limestone Drive, Fayetteville, AR 72701 479-2635108 Phone Name Address How did you hear about the opening(s)? NWA Democrat Gazette" Facebook 1_J Fayettevnie-ar.govU Govemment Channel I—I Chamber of Commerce n Othem State staWte §21-8-701 (a) requires the following persons shail ft"se a yr atten Statement of Financial, Interest The Statement of Fit Interest for the previous calendar year $hall be. filed by January 31,` of each year by the fotfowing boards or commissions: Adver ,and Promotion Commission, Airport Board, Civil Service Commission, Planning Commission, Research Paris Authority Board, UI Board, or Water or Sewer Board. If you are applying for the Planning Commission you must also complete and submit a Real Estate Holdings Form which may be obtained on our website at www.fayettevilic.-ar.gov If you have any questions you may contact the City Clerk office at 479-575.5323 or by email citvcterk o0favetteviile-ar.gov Office Use Only: Term Begins: _ Term Expires: Terminated: Appointed: Replaced: L-" FAY El TE V I LL I Experience Fayetteville Spring 2017 Community Investment Grant Applications These summaries are provided by the applicant and listed here exactly as presented. AAO Summer Event Series Category: Grow Focus Area: Sports & Recreation Request: $10,000 Arkansas Athletes Outreach (AAO) respectfully requests support of the Summer Event Series to be held at the AAO Sports Center between 4/1/17-7/31/17. The series hosts 9 events including volleyball and basketball tournaments as well as special events. The series has three main goals: 1) Hosting competitive tournaments in Fayetteville keeps our local teams and families here for events. 2) Generate needed revenue to help sustain and underwrite local AAO programs and provide participant scholarships to underprivileged and at risk youth. 3) Promotes tourism and visitors to Fayetteville. We estimate the series total economic impact to be $604,200. All Sports Productions Fayetteville Half Marathon Category: Grow Focus Area: Sports & Recreation Request: $10,000 Fayetteville Half Marathon, 10K, 5K & Fun Run. Start/finish held at the Gardens on the UA campus. Course will be held on roads not ever used by any other running event. Over 800 athletes, plus friends and family will attend from outside the region. The Art Experience Puppets in the Park Category: Grow Focus Area: Performing Arts Request: $7,000 Puppets In The Park is an annual event offered by The Art Experience. This is our 9th year and is led by Jo Ann Kaminsky. This family friendly festival takes place in Wilson Park. Activities include music, workshops, shows and a parade. This year we are adding a Puppet Slam on Friday night. This adult- oriented event is similar to a poetry slam. Performances will be short. A professional puppeteer will headline and community members of various ability will be allowed to participate. Attendees come from across Arkansas and surrounding states. Artist's Laboratory Theatre (ALT) Season Marketing Support Category: Grow Focus Area: Performing Arts Request: $9,153 Artist's Laboratory Theatre (ALT) seeks support in marketing and advertising expenses for the FY18 Season in theatre, radio, and outreach programs. ALT is a year round presenting organization based in South Fayetteville with a 501(C)3 tax status and a governing board of directors. Much of our programming is free, and most of our funding comes from individual donations, grants, and sponsorships from local businesses. The requested funding from the A & P is intended to supplement the cost of general marketing and advertising expenses during 2017. Arts Live Theatre Season Advertising Category: Grow Focus Area: Performing Arts Request: $10,000 Arts Live Theatre is requesting $10,000 for advertising for the 2017-2018 season, which will include 14 Broadway -style productions, summer and spring break camps and fall and spring after-school classes. Located in Fayetteville, Arkansas, Arts Live Theatre is the premiere dedicated children's and youth theatre company in the region bringing patrons in from throughout the region and beyond. Audrey Harris Vision Foundation Neo -Natal Nursing Conference Category: Grow Focus Area: Request: $2,000 The Audrey Harris Vision will be hosting the 14th Annual Neonatal Conference of northwest Arkansas on September 14, 2017. The conference serves as continuing education for our area neonatal nurses, as well as improving the care our community patients receive. The event attracts national speakers and an audience of neonatal nurses, therapists, and physicians from all over Arkansas, Eastern Oklahoma, and Southwest Missouri. The Audrey Harris Vision is a non-profit organization founded in memory of Audrey Harris, a neonatal nurse committed to furthering education of nurses. Since 2015, the Audrey Harris Vision has provided 10 scholarships for area nurses to attend national conferences for professional development. With your help we can provide programs to continue furthering education for our nurses and improving care for our smallest community members. We look forward to your partnership to make a difference for our Northwest Arkansas medical community. The Botanical Garden of the Ozarks 10th Birthday Category: Plant Focus Area: Ozark Heritage/Attraction Request: $2,000 The Botanical Garden of the Ozarks is celebrating 10 years of being open to the public. This is a perfect opportunity to bring attention and celebration to this very successful local attraction. We are planning a public event on October 10, 2017, advertised regionally and a private event for all past and present supporters, civic leaders and key citizens. While the events themselves will likely draw from the region, we plan for this event to be a catalyst for future growth and recognition. The Cattywampus Co-op The Wampus Wonderland Category: Grow Focus Area: Visual Arts Request: $8,900 The Cattywampus Co-op is an organization that hosts indie craft shows. The Co -Op was started by Chad Maupin/Big-Bot Design and along with Olivia Trimble/Sleet City Signpainting, Rhonda Maupin and Amy Ha we hosted our initial holiday show, The Wampus Wonderland in 2016. On December 9, 2017 at the Washington County Fairgrounds we will host our second holiday indie craft show. Our purpose is to give the community the opportunity to experience our local creatives and makers in a unique way and to create growth for the community as a whole. We had over 4,500 attendees many of whom were out of state and out of city visitors along with over 100 vendors many of whom came from other states including Minnesota, Wisconsin, Oklahoma, Missouri and Louisiana. NWA Creative Arts Network Last Night Fayetteville Category: Grow Focus Area: Performing Arts Request: $10,000 Last Night Fayetteville is a performing arts festival taking place on the downtown Fayetteville square on New Year's Eve. As Arkansas' largest New Year's Eve celebration, Last Night employs more than 100 performance and visual artists and welcomes guests from around the world. Of the average 3,000 guests in attendance, more than 65% are from outside of Fayetteville. Led by Lauren & David Embree, the event is heading into its 7th year. We are respectfully requesting $18,000 to assist in the production of this one of a kind festival. Evergreen Cemetery Association History Comes Alive Category: Grow Focus Area: Ozark Heritage Request: $3,000 In History Comes Alive, Artist's Laboratory Theatre presents stories from the past as actors portray residents of Fayetteville's most historic cemetery by bringing to life some of the pivotal characters in Fayetteville's history in a performance created for Fayetteville Evergreen Cemetery Association. Audiences can put a human face on history through a promenade performance throughout the grounds of Fayetteville Evergreen Cemetery. Fayetteville Film Festival Fayetteville Film Fest Category: Grow Focus Area: Performing Arts Request: $3,000 Fayetteville Film Fest draws large numbers of film enthusiasts from all over the country. With a 300% increase in attendance between 2015 and 2016, we see room to continue to expand exponentially. The event showcases the art and craft of filmmaking and provides educational opportunities in the form of workshops, panels and roundtable discussions. In order to grow our capacity and attract even more attendees, we respectfully request $3000 in funding to promote our 9th annual event in addition to a sponsorship of the rental cost of the Fayetteville Town Center for September 14, 15 and 16 to allow us to keep the event on the downtown square. We will use other venues on the square for September 12 and 13. Fayetteville Hoops Committee Bulldog Classic Category: Grow Focus Area: Sports and Recreation Request: $10,000 The FPS Bulldog Basketball Classic for high school boys & girls basketball at the FHS Bulldog Arena. We request $10,000 to help fund our event. We will host 12 out of town teams (Ark, OK & MO). Jeff Koenig & Scott Berna along with FPS athletic & administrative staff will work together to support the event. The target audience is the parents, fans & school officials of the fourteen (14) teams (Including two Fayetteville HS Teams) to compete in the tournament. March of Dimes Signature Chefs Auction Category: Grow Focus Area: Culinary Arts Request: $4,119 The event showcases NWA's top culinary talent. Guests will enjoy exquisite cuisine, fine wine, craft beer, signature cocktails and enticing silent and live auction packages. Natural State Burial Association 2017 Death Fest: A Celebration! Category: Grow Focus Area: Ozark Heritage Request: $3,500 2017 Death Fest: A Celebration! is an educational forum designed to inspire, entertain, and engage the public with the green burial/ home funeral/ death positive movement. Workshops, presentations, speakers, an art expo, and films are scheduled at the Fayetteville Senior Activity & Wellness Center and the Fayetteville Public Library during the last week of October. NWA Center for Equality Northwest Arkansas Pride Category: Grow Focus Area: Ozark Heritage Request: $10,000 Northwest Arkansas Pride (NWA Pride) is a multi -day, multi -event, multi -venue, weeklong festival celebrating diversity and promoting the visibility of Arkansas' lesbian, gay, bisexual, transgender, queer and ally (LGBTQA) community. NWA PRIDE will draw an estimated 8,500 people from Arkansas and surrounding states. Fayetteville Parks and Recreation Square to Square Bike Ride Category: Grow Focus Area: Sports and Recreation Request: $6,500 The Square 2 Square Bike Ride, a partnership between Fayetteville and Bentonville, is requesting $6,500 in funding. This community event, held on September 16th on the Razorback Regional Greenway, is hosted by each cities Parks and Recreation Departments to promote physical activity, bring exposure to local businesses, and highlight alternative transportation options by demonstrating the convenient connectivity between all the Northwest Arkansas communities. This 30 -mile ride starts on the square in Bentonville, finishes in the Downtown district of Fayetteville where participants will experience the local farmers market, area restaurants and shops, and the Town Center Plaza. Soldier On Service Dogs Dickson Street Slide Category: Grow Focus Area: Sports and Recreation Request: $10,000 Soldier ON Service Dogs, a 501 (c) (3) non-profit, partnering with UB Productions, will host its 3rd annual "Dickson Street Slide" event August 27th on Dickson Street in Fayetteville, AR. We invite people from the Northwest Arkansas region to enjoy a day of fun in the middle of downtown Fayetteville where we will have a 1000 ft. water slide, a community village, live music and a " splashdown" kids zone. The slide reaches from Collier's Drug Store to the Walton Arts Center. The event attracts as many as 20,000 attendees each year. The Spark Foundation Fayetteville Firefighters Hero Half Marathon Category: Grow Focus Area: Sports and Recreation Request: $10,000 The Fayetteville Firefighters Hero Half Marathon is a fundraising race and community event hosted by the Fayetteville Firefighters Association in partnership with The Spark Foundation, Inc. The Hero Half Marathon started in 2014 as a 9/11 memorial event to commemorate the sacrifices made then and now by firefighters, law enforcement, and first responders. All proceeds support organizations that meet community needs, celebrate an active lifestyle, and honor the heroes in our everyday lives. This 13.1 mile race highlights Fayetteville, AR by winding through the scenic Razorback Greenway with a Finish Line Festival right on Dickson Street. The Community Banff Mountain Film Festival World Tour Category: Grow Focus Area: Visual Arts Request: $1,500 The Community (TC) began hosting the Banff Mountain Film Festival World Tour in 2009. We began with one night of films with approximately 180 people in attendance. Over the past 8 years we have expanded to two nights of films with nearly 700 tickets sold in 2015 & 2016. Each night of the festival consists of approximately six to eight individual films made by independent film makers from all over the world. These films originate out of the Banff Mountain Film Competition which showcases a selection of films from around the world during a nine day Festival. TC, as the local host, then selects what it feels are the films best suited for our audience. TC hosts this event every year in an effort to bring a high quality social and artistic film festival into NWA, specifically Fayetteville, for the enrichment of the general public. The films display a rich global diversity highlighting mountain culture, sports, and environmental issues. In addition, the funds raised from the event are used to provide financial assistance for local and global non-profit entities focused on the development of children and families. Locally, funds raised will support Prism Education Center. Our requested funding amount from this grant would cover the advertising and rental cost of the facility. Tri Cycle Farms Pesto Fest Category: Grow Focus Area: Ozark Heritage Request: $10,000 Tri Cycle Farms: Home of the Pesto Fest & Pesto Contest is requesting grant support from Experience Fayetteville to improve the capacity of an already established and annually anticipated "Farmraiser". The Pesto Fest has grown in attendance every year and with the addition of an expanded performance stage, artistic informative signage, and greater advertising reach the capacity will be greatly enhanced for the City of Fayetteville's 2016 Sustainable Landscape Award winner. Director Don Bennett and the Tri Cycle Team along with local artisans are growing a must see and experience farm park in the heart of the city. Walton Arts Center Voice Jam Festival Category: Grow Focus Area: Performing Arts Request: $10,000 Walton Arts Center requests $10,000 to support the VoiceJam A Cappella Festival, a multi -day celebration of contemporary a cappella music. The Festival includes multiple performances and vocal workshops and culminates in a high-energy competition. VoiceJam builds cultural bridges among its international competitors and promotes regional, national and international tourism to Northwest Arkansas. More than 3,500 visitors from China, South Korea, and several states flocked to Fayetteville for the third annual VoiceJam in 2017. Additionally, our partnership with the Vocal Asia Festival allows each festival's winners to travel to the reciprocal festival, representing their respective country in a musical, cultural exchange. Experience Fayetteville Spring 2017 Community Investment Grants Organization March of Dimes Audrey Harris Vision Foundation Botanical Garden of the Ozarks Evergreen Cemetery Association Project Category Focus Area Signature Chefs Auction Grow Culinary Arts Neo -Natal Nurses Conference Grow Tenth Birthday Plant Ozark Heritage History Comes Alive Grow Ozark Heritage Amount $4,119.50 $2,000 $2,000 $3,000 Natural State Burial Association Death Fest Grow Ozark Heritage $3,500 Northwest Arkansas Center for Equi NWA Pride Grow Ozark Heritage $10,000 Tri -Cycle Farms Pesto Fest Grow Ozark Heritage $10,000 Fayetteville Film Fest Fayetteville Film Fest Grow Performing Arts $3,000 The Art Experience Puppets in the Park Grow Performing Arts $7,000 Artists Laboratory Theatre Season Marketing Support Grow Performing Arts $9,153 Arts Live Theatre Season Advertising Grow Performing Arts $10,000 NWA Creative Arts Network Last Night Fayetteville Grow Performing Arts $10,000 Walton Arts Center Voice Jam Festival Grow Performing Arts $10,000 Fayetteville Parks and Recreation Square to Square Grow Sports & Recreatic $6,500 AAO Summer Event Series Grow Sports & Recreatic $10,000 All Sports Productions Fayetteville Half Marathon Grow Sports & Recreatic $10,000 Fayetteville Hoops Committee Bulldog Classic Grow Sports & Recreatic $10,000 Soldier On Service Dogs The Dickson Street Slide Grow Sports & Recreatic $10,000 Fayetteville Firefighters Hero Spark Foundation Half Marathon Grow Sports & Recreatic $10,000 The Community NWA Cattywampus Co -Op Banff Mountain Film Festival World Tour Wampus Wonderland Grow Visual Arts $1,500 Grow Visual Arts $8,900