HomeMy WebLinkAbout2014-01-14 - Minutes• ADVERTISING AND PROMOTION COMMISSION
REGULAR MEETING
January 14, 2014
Commissioners Present: Ching Mong, Matt Behrend, Bobby Ferrell, Tim Freeman, Matthew
Petty, Justin Tennant, and Hannah Withers
Commissioner Absent: None
Staff Present: Marilyn Heifner, Sandra Bennett, Jerri Kuburich
CALL TO ORDER
Ching Mong called the regular monthly meeting of the Fayetteville Advertising and
Promotion Commission to order on January 14 at 2:00 p.m.
ELECTION OF CHAIRMAN FOR 2014
Ferrell moved that Ching Mong be elected chairman, second by Withers. Motion carried.
APPROVAL OF THE MINUTES
Moved by Mong, second by Tennant to approve the December 2013 minutes. Motion
carried.
• FINANCIAL REPORTS
Marilyn Heifner reported that the HMR tax was up 5.62 Year to date.
Jerri Kuburich reviewed the preliminary year end financials for the Commission.
Moved by Ferrell, second by Freeman to adopt the modified accrual system for the 2014
financials. Motion carried.
DELINQUENT TAX COLLECTIONS
Kit Williams reported that the City Prosecutor collected $5,894.39 in overdue HMR taxes in
December. Thirty five cases are now pending.
DEPARTMENTAL REPORTS
Departmental reports were included in annual report for the Commission.
AGENCY REPORT
Drew Finkbeiner presented the 2014 Media. The 2013 was an obvious success with the
Ale Trail adopting. Moved by Mong, second by Tennant to approve the 2014 Media Plan.
Motion carried.
Ferrell praised going after target markets. Behrends asked if there were areas that were
not explored that the Agency might want to explore in the future. Finkbeiner said it was a
• possibility to do some regional tv and cable commercials but we were lacking enough
video to be able to do that cost effectively.
• ANNUAL REPORT
Staff members presented the annual report for 2013 for the Commissioners.
OLD BUSINESS
Special Funding Guidelines
Petty said because of time limitations he would like to move that the funding guidelines
discussion be put off until the February meeting. Second by Mong. Motion carried.
NEW BUSINESS
AUDIT ENGAGEMENT LETTER
Moved by Ferrell, second by Petty that Marilyn Heifner be authorized to sign the letter of
engagement for the audit firm. Motion carried.
EXECUTIVE SESSION
Moved by Petty, second by Tennant to go into Executive Session for the purpose of
evaluating the Executive Director. Motion Carried
The Commission retired into Executive Session.
Moved by Petty, second by Tennant to come out of Executive Session. Motion carried.
Tim Freeman noted that the Commission made a decision based on the performance of
Marilyn Heifner in working with employees with regard to turnover and morale, in
• increasing the number of events at the Town Center, in increasing the HMR tax, and in
reallocation of positions and payroll. Moved by Mong, second by Withers to give Marilyn a
5% raise.
Heifner thanked the Commissioners for their confidence that they placed in her.
There being no further business, the meeting adjourned.
Respectfully submitted,
Marilyn Heifner
Executive Director, Fayetteville A & P Commission
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