The URL can be used to link to this page

Home My WebLink About2011-04-11 - Minutes• ADVERTISING AND PROMOTION COMMISSION REGULAR MEETING April 11, 2011 �flyµyta�u �u,G!'d Commissioners Present: Bill Lyle, Pies! -6eew€erd, Bob Davis, Lioneld Jordan, Brandon Karn, and Maudie Schmitt. Commissioners Absent: Justin Tennant Staff Present: Marilyn Heifner, Sandra Bennett CALL TO ORDER Maudie Schmitt called the regular monthly meeting of the Fayetteville Advertising and Promotion Commission to order on April 11, 2011, at the Fayetteville Town Center at 2:00 p.m. WELCOME NEW COMMISSIONER Schmitt welcomed new commissioner Hannah Mills. MINUTES Moved by Davis, second by Jordan to approve the minutes of the March 11, 2010 meeting. Motion carried. • FINANCIAL REPORT HMR Revenue —Marilyn announced that March HMR collections were $169,093. This represents a -2.06% decrease over 2010 March collections. Year to date collections are up 4.84%. Financials — In the absence of Keith Glass, Marilyn reviewed February financials. No unusual activity occurred. All expenses are in line with budgets. Update from the City Attorney — Jason Kelley, assistant city attorney reported that the City Prosecutor's office collected $2,440.41 in the month of March. City Councilman Justin Tennant will sponsor an ordinance to amend the 14MR to no longer exempt concession stands for festivals. CLINTON HOUSE MUSEUM The Museum had 162 visitors in March. The Museum is featured in March AY magazine. A tour group visited the house as a part of their Lucky Charms Tour. They tried to find the hidden Leprechauns through the House and Gardens to receive a prize. New brochure for the Museum is expected shortly. Buy a Brick and Buy a Stone will launch shortly as a part of a spring fundraising campaign. Work continues on the grounds. The Museum will host the Arkansas Parks and Tourism Commission on Wednesday, April 20 at a reception before they have dinner at the Arkansas Air Museum. Commissioners are invited to attend. L� CONVENTION VISITORS BUREAU Sales at the Visitor Center increased 228.8% in March, with 2,450.88 in sales. Visitors in the Center increased 60% as well. The Bureau staff issued leads for AAA State Soccer finals and State Softball Championships as well as All Star Week. They also issued leads for a Hispanic Conference fall conference, National Federation for the Blind state conference, and an Irish Dance summer competition. We received the bid for Mountain Home St. Patrick's Day tour, State Soccer finals and State Softball championships. Fayetteville Parks & Recreation hosted the Arctic Classic Adult Softball Tournament. Total economic impact of these events was 450 room nights and $315,760. Business lost included the VYPE 7 on 7 football tournament because of construction of UA fields and high school regulations affected by snow days. We lost the bid for the Historic Preservation Alliance of Arkansas annual meeting because of insufficient number of rooms downtown. These two total 1,650 room nights and $513,810. A report on restaurant week was included in the agenda packet. . TOWN CENTER Returned sales contracts for the Town Center in March were even with last year at 21 contracts. Completed events were down 5% (1 event) and collections were down 27%. For the year, completed events are up 9% and the returned contract dollars and executed contracts shows an improvement. The staff has reached 23% of its sales goal for the year. • EXECUTIVE DIRECTOR REPORT Tanner Montgomery was hired as Visitor Services Manager. ADVERTISING AGENCY Mike Sells announced that Jade Gustin was leaving the Agency. She will be replaced by Drew Finkbiner. Jade presented the new cover design for all brochures now in preparation. The Clinton House Museum and Walking Trails brochures are being printed now. A gang run on both of those together saves approximately 35%. Following that is printing of the Historic Walking Tour and All Seasons Trail Guides together. Media is running during the Razorback Red/White game of two 30 second spots. OLD BUSINESS Chair bids — Two quotes were received from companies for chairs (VIRCO and Mity-Lite) for the Town Center as a part of the remodeling project. Moved by Davis, second by Jordan to take the low bid of $56,000.00 from VIRCO for 800 chairs. Motion carried. Marilyn said remodeling project had a couple of delays. Painting is complete. Several tiles in the lobby were damaged during the painting. The accent color in the lobby will be repainted. Carpet will not be installed on date initially planned because carpet is coming from Canada instead of Georgia. A date has now been set in June for that installation.