HomeMy WebLinkAbout2008-09-08 - MinutesADVERTISING AND PROMOTION COMMISSION
REGULAR MEETING
September 8, 2008
Commissioners Present: Dan Coody, Neal Crawford, Bob Davis, Tim Freeman, Pat Gazzola,
and Robert Rhoads
Commissioners Absent: Maudie Schmitt
Staff Present: Sandra Bennett, Allyson Twiggs Dyer and Marilyn Heifner
1. CALL TO ORDER
Chairman Pat Gazzola called the regular monthly meeting of the Fayetteville Advertising and
Promotion Commission to order on August 11 at the Fayetteville Town Center at 2:00 p.m.
II. REPORTS
MINUTES
Moved by Davis, second by Crawford to approve the minutes of the August 11 regular meeting.
Motion carried.
HMR COLLECTIONS
Marilyn presented HMR collections for August. August collections were up 8.77%. Year to
date collections were up 7.48%
• Hotel HMR revenue for August was up 12.37% and restaurant revenue was up 15.12%. Year-to-
date revenue for hotels is up 10.69% and restaurant revenue is up 10.56%. .
FINANCIAL REPORT
Keith Glass presented financial statements. Overall July statement showed $15,000 ahead of
schedule on budget.
Glass
asked for an increase in accounting
fees to $625 per month starting in October 08. He
stated
that the reason
for the increase was
there was more work than thought for the preparation
of the
city audit. He
stated that he would
prepare a letter of engagement effective until the end of
09 for
$625. Moved
by Davis, second by
Crawford to pay the increase in fee with a letter of
engagement until the
end of 09 with Keith Glass CPA. Motion carried.
CITY ATTORNEY
City Attorney Kit Williams reported that the City Prosecutor's office collected $20,838.73 last
month in overdue HMR taxes. Since HMR collection was placed as a priority in 2001, over
$500,000.00 has been collected.
CLINTON HOUSE MUSEUM REPORT
• No report.
VISITOR BUREAU
Allyson Twiggs Dyer reported that with Bikes Blues and BBQ coming to town, the CVB has
been booking rooms. All rooms in Fayetteville are full. Fairgrounds are getting full of campers.
• The Sports Festival will be October 11. A fun Run 5K will be held for elementary children
before the event opens. Kite Fest will be October 18, sponsored by the Arkansas Air Museum.
Chili Pepper is also October 18. Twist of Green will be October 4-5. Shelly is having a meeting
planner showcase on September 30 at the Town Center.
TOWN CENTER
Sandra Bennett reported Town Center collections year to date are up 14% over last year. New
hand dryers were installed in the bathrooms which should cut down on paper towel usage. The
Fine Arts Festival was a success with over $30,000 art sold.
EXECUTIVE DIRECTOR REPORT
Marilyn reported that she continued to work with the Fine Arts Festival for their event at the
Town Center. Town Center paid for Arts Party and pipe and drape. The Town Center will
sponsor their first "Here Comes the Bride" bridal fair
David Allen Coe concert was held at the Town Center without incident.
Interviews are being conducted for marketing position at the Clinton House Museum.
AGENCY REPORT
Mike Sells that he and agency staff had a website planning and 09 planning and creative meeting
• with Marilyn and Allyson. Jade reported on the broadcast advertising budget. For television, the
KTHV "Amazed by Arkansas" will be on October 23. A new advertisement will appear in Front
Porch magazine to attract Arkansas visitors and in Arkansas Parks and Tourism newspaper insert
(6 mil circulation).
One the website, it has been updated and upgraded. An e -newsletter will be sent out later this
month.
A flat screen has been purchased for the Visitor Store with local ad information. Local Musician
CDs are being sold in the store as well.
The Mayor asked about producing a 5-6 minute video of Fayetteville with 4 seasons, gardens,
etc. Commissioners asked Sells to check into the video media for key media.
OLD BUSINESS
None
NEW BUSINESS
None
Respectfully submitted,
Marilyn Heifner
Executive Director