HomeMy WebLinkAbout2006-10-09 - MinutesADVERTISING AND PROMOTION COMMISSION
REGULAR MEETING
• October 9, 2006
Commissioners Present: Dan Coody, Neal Crawford, Bob Davis, Pat Gazzola, David McGeady,
Robert Rhoads and Maudie Schmitt.
Commissioners Absent: None
Staff Present: Marilyn Heifncr, Allyson Twiggs, and Willistine Smith
Chairman Pat Gazzola called the
regular monthly meeting
of the Fayetteville
Advertising and
Promotion Commission to order
on October 9, 2006 at the
Fayetteville Town
Center at 2:00 p.m.
MINUTES
Moved by Coody, second by Schmitt to approve the minutes of the September 11, 2006, regular
meeting and September 26 special meeting. Motion carried.
HMR REVENUES
Total collections of HMR tax for August was $169,793, a 4.67% increase over last August. Year
to date collections were $1,524,219, a 5.59% increase. Monthly hotel revenue was down 6.67%.
Restaurant collections show a 2.84% increase this August over last August. And year to date,
restaurant collections are up 6.16%.
• FINANCIAL REPORT
Wes Murtishaw introduced W. L. Cook, new owner of Scarbrough & Murtishaw. Murtishaw
then reviewed financials for September.
McGeady moved, Davis seconded to approve September financial statements. Motion carried.
CITY ATTORNEY
In the absence of City Attorney Kit Williams, Marilyn reported that the prosecutor collected
$1,664.00 in overdue HMR taxes. Year to date collections for the prosecutor's office are
$72,722.47, which is $5,595.00 more than collected for all of 2005.
DIRECTOR'S REPORT
Monthly inquiry responses showed a slight decrease from last year's monthly figures. Year to
date figures are down 26.5%, which mirrors others results in our region. Internet inquiries still
increase at a large percentage rate, 30.6%. Marilyn and Allyson attended the Travel Industry
Summit in Washington D. C. New advertising will be placed at the Northwest Arkansas
Regional Airport.
She has had meetings regarding office space for the CVB. She and Willistine presented the
annual Town Center report to the City Council. She has worked with the agency on the new
website for the Clinton House Museum and the CVB. The university is almost ready to start the
work on securing the foundation for the Clinton House.
CVB REPORT
• Allyson reported that the Arkansas Library Association meeting of 150 is in town. She is
working with the Headstart Association, Master Gardeners, Arkansas Airport Operators
Association, and with the Mayor on a Global Warming Conference.
The CVB is encouraging residents to "Bring Meetings Home." The Community Resources
• conference will be here in 2007 and the CVB and the Chamber are doing Lights of the Ozarks
jointly this year. November 18 is Lighting Night. The University graduate class in Tourism has
taken on the Parade for a class project.
A handout that Julie is using for motorcoach handouts is the in agenda. Shelly attended the
CAPPA convention in San Antonio which will be here in 2007.
CVB has booked $108,957 on Travel Hero. The Partners goal for 2006 has been met with
revenue of $5,300. Membership will be raised to $400 in 2007.
•
•
TOWN CENTER REPORT
Willistine Smith reported on a busy September with 34 events and 5 multiple day events. Sales
year to date are up 32% and collections are up 24%.
CLINTON HOUSE MUSUEM
In Joseph Barnes absence, Allyson reported that the Clinton House Museum had 109 visitors for
the month and year to date 1078 visitors. Julie has scheduled 3 motorcoach for the Clinton
House in the fall.
The staff continues to investigate 501(c)3 status for the museum.
AGENCY REPORT
Brian Clark indicated that the agency has gone live with the Clinton House website and is
working on the tourism website.
OLD BUSINESS
CVB Offices
Marilyn reported on appraisal and inspection of 21 S. Block property. Appraisal was for
$1,075,000. Inspection showed 8 considerations which need addressing. Marilyn recommended
proceeding with purchase of the building and approval of a budget adjustment of $1,175,000 for
purchase and renovation. She asked that $775,000 be moved from the investment account to the
general account. Recommendation of the executive director was moved by McGeady, second by
Coody. Motion carried.
NEW BUSINESS
Funding Requests
Funding requests will be presented on November 13 at from noon to 1 p.m. prior to the meeting
of the A & P Commission.
There being no further business, the meeting was adjourned.
Respectfully submitted,
Marilyn Heffner
Executive Director
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