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HomeMy WebLinkAbout2006-03-13 - Minutes• • ADVERTISING AND PROMOTION COMMISSION REGULAR MEETING March 13, 2006 Commissioners Present: Dan Coody, Neal Crawford, Bob Davis, Pat Gazzola, and David McGeady. Commissioners Absent: Maudie Schmitt and Don Marr Staff Present: Marilyn Heifner, Willistine Smith, Allyson Twiggs Chairman Pat Gazzola called the regular monthly meeting of the Fayetteville Advertising and Promotion Commission to order on March 13, 2006 at the Fayetteville Town Center at 2:00 p.m. APPOINTMENT OF COMMISSIONER One application (Pat Gazzola) for the term expiring 4/1/10 was received. Moved by Davis, second by Coody to re -appoint Pat Gazzola to the Commission. Motion carred. MINUTES Moved by Davis, second by Crawford to approve the minutes of the February 13, 2006, regular meeting. Motion carred. FINANCIAL REPORT Larry Bilbrey reviewed financials for February, 2006. A & P is in a good cash position. Moved by Coody, second by Davis approve the financial reports Motion carred. HMR REVENUES Marilyn reviewed HMR collections for February. $183,554 was received, a 37.46% increase over last February. Hotels showed a decrease of -0.01% in February, restaurants had a 7.59% increase. CITY ATTORNEY City Attorney Kit Williams reported that the prosecutor had a banner month collecting over $19,000 in February. DIRECTOR'S REPORT Manlyn thanked the Commissioners for participating in the Strategic Planning process. A summary will be available next month. Inquiry responses for the month were down 74%. Spring advertising has not started running which accounts for the low inquiries received. Internet per day average visits were up 40%. The internet continues to be a source for information for travelers. We have been interviewing for a part time maintenance person for the Town Center. Keeley Kaffenberger, an intern from journalism will be working with us this semester. • On the full HMR report printout, numbers for Olive Garden and Smokey Bones have been switched. • • CVB REPORT Fayetteville has received the bid for the 2007 Aniencan View conference. The conference is in Athens, Georgia this year. Fayetteville Community Development Association will have their Oct. 2007 conference here. The 200 attendees is an example of the `Bring it Home" idea for local people to bring the meeting they attend somewhere else to Fayetteville. The American Cancer coalition meeting in 07 and the Arkansas Library Association in 06 will be here. The Farm Bureau meeting will be July 7-18 here. This meeting has previously been in Springdale. We recently hosted 4 motorcoaches from Village Tours in Kansas. They saw the Clinton House Museum, the Arkansas Air Museum, and Headquarters House. Real Deal on the Hill will be Easter weekend with 160 teams. They have 90 teams on the waiting list. The event will bring 500 room nights to Fayetteville. They are limited by the number of gyms they have secured. Travel Hero has produced 46 room mghts in March, 87 in February and 83 in January. TOWN CENTER REPORT Wilhstine Smith reported that the Town Center sales had increased by 63% and contract sales were up 35%. Collections were up 4% and per event sales were up 21%. The Mayor asked that staff look into the trash around the dumpsters. Staff reported that a rewuested pickup from the city on Sunday was not made, but that the area will be attended to. CLINTON HOUSE MUSUEM Joseph Barnes was sick and Allyson reported in his place. Skip Rutherford from the Clinton Library Foundation will give a lecture on April 6 at the house. He will also attend the April 10 A & P meeting and give an update to Commissioners. Attendance has included 4 motorcoaches, 435 visitors from 28 states and 2 school groups. AGENCY REPORT Brian Clark indicated that the spnng advertising campaign was m full swing and inquines will follow. The web is showing 833 inquiries per day average. He presented the editorial in "Where to Retire", 7 pages which will ad to the interest in Fayetteville. He also showed the print ads and the Clinton House Museum ad. OLD BUSINESS None NEW BUSINESS None There being no further business, the meeting was adjourned. Respectfully ,su_b miffed, bidi • ' ' l"'f`L) �"�r t.cJ Marilyn Heffner Executive Director