HomeMy WebLinkAbout2005-10-10 - MinutesADVERTISING AND PROMOTION COMMISSION
• REGULAR MEETING
October 10, 2005
Commissioners Present: Dan Coody, Neal Crawford, Bob Davis, Pat Gazzola, Don
Marr, David McGeady, and Maudie Schmitt.
Commissioners Absent: None
Staff Present: Marilyn Heifner, Allyson Twiggs, Willistine Smith, Joseph Barnes
Chairman Pat Gazzola called the regular monthly meeting of the Fayetteville Advertising
and Promotion Commission to order on October 10, 2005 at the Fayetteville Town Center
at 2:00 p.m.
MINUTES
Moved by Marr, second by Schmitt to approve the minutes of the September 12, 2005,
regular meeting. Motion carried.
FINANCIAL REPORT
Larry Bilbrey, Scarbrough & Murtishaw, reviewed financials for September. Moved by
Davis, second by Marr to approve financial statements. Motion carried.
• HMR REVENUES
HMR revenues for September were $162,215.14, an 11.03% increase over last
September. Hotel revenues were up 10.45% and restaurant revenues were up 9.28%.
CITY ATTORNEY
City Attorney reported collections of $7,033.34 in September. This brings year to date
total to $59,494.14. We have now surpasses the annual overdue HMR collections
achieved rn 2003 and 2004.
Kit Williams discussed the HMR business license that would require a security deposit
by poor payers Items will be brought up under Old Business at October meeting.
DIRECTOR'S REPORT
Inquiry responses are up year to date. Internet per day average visits is up 47% year to
date.
Chuck Haralson with Arkansas Parks and Tourism was up for Bikes, Blues and BBQ
weekend and shot photographs and video of the event and other Fayetteville attractions
when he was here.
Marilyn showed the Southem Living article featuring the Fayetteville historic walking
tour.
• CVB REPORT
Allyson reported 188 room nights booked on Travel Host representing $28,361 rn
revenue for hotels and $1400 profit for CVB. Clinton House Reception will be Thursday.
• CVB will host Tnck or Treat on the Square on October 31. Allyson has interns working
on the project for their practicum.
•
TOWN CENTER REPORT
Willistine Smith reported a 20% increase in collections year to date, a 14% increase in
contracts issued, and a 45% increase in events.
CLINTON HOUSE MUSUEM
Joseph Barnes said the Museum was up and running. The first visitors were from
Springfield, Missouri, and the second was from Finland. Skip Rutherford, president of
the Clinton Presidential Library Foundation visited the Museum and was complimentary.
Joseph continues to work on gathering materials for the displays and for the Open House.
Bricks have been sold resulting in $800 in revenue.
AGENCY REPORT
Brian Clark said the fall campaign is in full swing.
OLD BUSINESS
Fayetteville Arts Festival
Daniel Hintz gave a summary of the Fayetteville Arts Festival. They partnered with 35
different organizations. Media outreach was 500 miles with 2.5 million media customers
reached. They do not have numbers of visitors from out-of-town for this year, but can get
in 2006. A substantial number of artists were from out of the region.
Generated revenue of $13,700. Poetry Slam and 2 rock bands created a disparity of
money. Sold out of the 24 hour film festival. Total available funds for 2006 for seed
money is $7,876. They are looking at a different date (perhaps August) for next year.
Performance Objectives
Discussion of the performance objectives, increase in salary, and changes in present Job
description was held. McGeady asked for ways to track tangible results for performance
from the physical expectations of the job. Marr pointed out that it appears that the
Commission struggles with the position description and performance metncs. He will
work with Chairman Gazzola and Marilyn to develop a job description to be brought to
Commission. He has items that other executive director job descriptions have in them.
There being no further business, the meeting was adjourned.
Respectfully submitted,
• Marilyn Heifner
Executive Director
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