HomeMy WebLinkAbout2003-02-10 - MinutesGROUP: ADVERTISING & PROMOTION COMMISSION
DATE: February 10, 2003
PRESENT: Dan Coody, Bob Davis, Pat Gazzola, David McGeady, Ching Mong, Curtis
Shipley and Marilyn Johnson.
ABSENT: Joe Fennel
The February meeting of the Advertising and Promotion Commission was called to order on at
the Fayetteville Town Center conference room at 2:00 p.m. by Chairman Bob Davis.
MINUTES
Moved by Shipley, second by Gazzola to approve the minutes of the January 13, 2002 meeting.
Motion earned.
FINANCIAL REPORT
Marilyn reported that total HMR collections for January were $120,554.72 a 4.11% decrease
from 2002.
The financial statements were not available. Marilyn requested a budget adjustment in the
amount of $25,000 for legal expenses. Moved by Shipley, second by Coody. Motion carried.
• CEC tumback funds received from the state amounted to $280,789 for last year.
City Attorney Kit Williams reported that several plea agreements have been reached to recover
back HMR taxes owed.
DIRECTOR'S REPORT
Marilyn Johnson reviewed her activities for the month ofJanuary. Inquiries are slightly down
from last year. Modern Maturity magazine and My Generations magazine will feature articles
on Fayetteville in the near future.
CONVENTION AND VISITORS BUREAU REPORT
Allyson Twiggs reviewed CVB activities. Tyson Track Invitational will be delayed broadcast on
ESPN. Kaleo Holiday Trails Tour Show will bring in 120 tour leaders this year. HGTV is
coming to do a show here on buildings that have been converted into single-family dwellings for
their series "Building Character". Pat Summerall will narrate a show on Fayetteville High
School. The Brumley Gospel will have a breakfast at the Radisson and a Saturday Gospel Sing
on the Square in conjunction with the Farmer's Market.
In January 55,000 people attended Lady Razorback events. Gymnastics is averaging 5,500 per
event.
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TOWN CENTER REPORT
• Denise Bembenek presented the Town Center report. Three fewer events were held this January
than last; however collections are up 22% and average per event price is up 39%.
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•
She and Marilyn recommend not pursuing any further the Alcohol Service contract because of
negative impact on Town Center sales.
AGENCY REPORT
Michael Clark reported that 12 publications would start running our ad next month. We should
see the effect of this in late February or March.
We had 873 unique visitors to our website compared to 83 last year. We are getting 6% response
on the web surveys from which Michael is compiling data.
OLD BUSINESS
Electrical Burial Costs
Marilyn presented four scenarios from AEP SWEPCO regarding burial of electrical lines on
Rock Street from Block Street to East Street.
Moved by Shipley, second by Gazzola to table electrical burial costs until we can find easement
costs and utility relocation costs for cable and telephone. Motion carried.
There being no further business, the meeting was adjourned.
Respectfully submitted,
9,„Auts„
Marilyn Johnson
Director, Convention and Visitor Development
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