HomeMy WebLinkAbout2002-02-11 - Minutes•
GROUP: ADVERTISING & PROMOTION COMMISSION
DATE: February 11, 2002.
PRESENT: Joe Fennel, John Gilliam, Curtis Shipley, Kevin Santos, and Marilyn Johnson.
ABSENT: Bob Davis, Pat Gazzola, and Ching Mong
The regular meeting of the Advertising and Promotion Commission was called to order at the
Fayetteville Town Center conference room at 2:00 p.m. by Chairman Joe Fennel.
MINUTES
Moved by Shipley, second by Gilliam to approve the minutes of the January 14 meeting. Motion
carried.
FINANCIAL REPORT
Tom Lonon from Scarbrough and Murtishaw reviewed the financials for the Town Center and
the A & P Commission for January. January income for the A & P Commission was
$125,970.74 with expenditures of $32,067.00. Income for the Town Center was $17,534.28 with
expenditures of $33,965.21. Because there is no history of expenses for the Town Center,
budget numbers are guestimates. Commissioners requested that Scarbrough and Murtishaw
prepare over/under budget percentages on a quarterly basis.
Staff was directed to watch utility costs. Shipley moved to accept financials, second by Santos.
Motion carried. End of the year financials were presented from Chamber of Commerce contract.
Chamber returned a check for $862.40.
City attorney Kit Williams presented the report of the City Prosecutor's office regarding
delinquent HMR collection action through his office Fat Toney's check for HMR tax was
returned for insufficient funds. City Prosecutor has sent it to the State Prosecutor.
Kit suggested investigating a restaurant permit.
Moved by Shipley, second by Santos to approve budget adjustments for 2001. Motion carried.
CONVENTION AND VISITOR DEVELOPMENT REPORT
Marilyn Johnson presented the Convention and Visitor Development monthly and the Town
Center monthly report.
AGENCY REPORT
Brian Clark with Sells/Clark, Inc. reported that the media plan had been placed. They have used
existing creative for the first quarter placements. The new creative will be ready for media
placements that appear in May. They will use the Internet for a jump page to the Tounsm
website to capture mquines.
Creative for brochures is next goal. Dining and Lodging will be the first one out.
OLD BUSINESS
Acoustical Solutions for Town Center
Three bids for acoustic panels were presented to the Commission. Shipley moved to accept the
low bid of $77,800 from Built -Well Construction Company, second by Santos. Motion carried.
NEW BUSINESS
Town Center Parking Deck
Sharon Crosson presented a report of Town Center Parking Deck Revenues and counts. She
reported that there are 15 open spaces in the City Parking Deck near the Radisson. There are
many open parking spaces downtown. The cost of (pay as you exit) timed parking equipment is
$150,000. The City is developing a map marketing all downtown parking spaces. To encourage
more parking in the Town Center parking deck, Sharon suggested selling tokens to downtown
merchants
Shipley moved to sell tokens for a 3 -month trial penod at the following rates:
$3.00 individual tokens
$2.00 for 25 or more
$1.50 for 50 or more
$1.00 for 100 or more
Second by Santos, Motion carried.
Program will be evaluated at the end of three months for effectiveness. Commission requested
that gate be opened for non-event weekends for Farmer's Market traffic and so that people could
get used to using deck. Denise and Sharon will work together on this. A & P will market
program.
Contract with City of Fayetteville to collect HMR tax
Moved by Shipley, second by Santos to approve the contract with the city to collect the HMR
tax. Motion carried.
OTHER BUSINESS
Mardi Gras on Dickson Street
Joe Fennel announced that Mardi Gras Fat Tuesday activities would be Tuesday mght on
Dickson Street
SEC Track and Field Championship and NCAA Championships
SEC Track and Field Championships will be Feb. 22-23 at the Tyson Track Center. NCAA
Championships will be March 8-9.
EXECUTIVE SESSION
Commission adjourned to Executive Session for the purpose of annual review of Marilyn
Johnson.
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Commission reconvened and Joe Fennel announced that Manlyn would be rewarded with a 3%
raise. Marilyn's goals for 2002, which she prepared, were approved and in addition, she will be
given the responsibility of developing a CVB.
There being no further business, the meeting was adjourned.
Respectfully submitted,
Marilyn Johnson
Director
Convention and Visitor Development