HomeMy WebLinkAbout2002-02-11 - Minutes• GROUP: ADVERTISING & PROMOTION COMMISSION DATE: February 11, 2002. PRESENT: Joe Fennel, John Gilliam, Curtis Shipley, Kevin Santos, and Marilyn Johnson. ABSENT: Bob Davis, Pat Gazzola, and Ching Mong The regular meeting of the Advertising and Promotion Commission was called to order at the Fayetteville Town Center conference room at 2:00 p.m. by Chairman Joe Fennel. MINUTES Moved by Shipley, second by Gilliam to approve the minutes of the January 14 meeting. Motion carried. FINANCIAL REPORT Tom Lonon from Scarbrough and Murtishaw reviewed the financials for the Town Center and the A & P Commission for January. January income for the A & P Commission was $125,970.74 with expenditures of $32,067.00. Income for the Town Center was $17,534.28 with expenditures of $33,965.21. Because there is no history of expenses for the Town Center, budget numbers are guestimates. Commissioners requested that Scarbrough and Murtishaw prepare over/under budget percentages on a quarterly basis. Staff was directed to watch utility costs. Shipley moved to accept financials, second by Santos. Motion carried. End of the year financials were presented from Chamber of Commerce contract. Chamber returned a check for $862.40. City attorney Kit Williams presented the report of the City Prosecutor's office regarding delinquent HMR collection action through his office Fat Toney's check for HMR tax was returned for insufficient funds. City Prosecutor has sent it to the State Prosecutor. Kit suggested investigating a restaurant permit. Moved by Shipley, second by Santos to approve budget adjustments for 2001. Motion carried. CONVENTION AND VISITOR DEVELOPMENT REPORT Marilyn Johnson presented the Convention and Visitor Development monthly and the Town Center monthly report. AGENCY REPORT Brian Clark with Sells/Clark, Inc. reported that the media plan had been placed. They have used existing creative for the first quarter placements. The new creative will be ready for media placements that appear in May. They will use the Internet for a jump page to the Tounsm website to capture mquines. Creative for brochures is next goal. Dining and Lodging will be the first one out. OLD BUSINESS Acoustical Solutions for Town Center Three bids for acoustic panels were presented to the Commission. Shipley moved to accept the low bid of $77,800 from Built -Well Construction Company, second by Santos. Motion carried. NEW BUSINESS Town Center Parking Deck Sharon Crosson presented a report of Town Center Parking Deck Revenues and counts. She reported that there are 15 open spaces in the City Parking Deck near the Radisson. There are many open parking spaces downtown. The cost of (pay as you exit) timed parking equipment is $150,000. The City is developing a map marketing all downtown parking spaces. To encourage more parking in the Town Center parking deck, Sharon suggested selling tokens to downtown merchants Shipley moved to sell tokens for a 3 -month trial penod at the following rates: $3.00 individual tokens $2.00 for 25 or more $1.50 for 50 or more $1.00 for 100 or more Second by Santos, Motion carried. Program will be evaluated at the end of three months for effectiveness. Commission requested that gate be opened for non-event weekends for Farmer's Market traffic and so that people could get used to using deck. Denise and Sharon will work together on this. A & P will market program. Contract with City of Fayetteville to collect HMR tax Moved by Shipley, second by Santos to approve the contract with the city to collect the HMR tax. Motion carried. OTHER BUSINESS Mardi Gras on Dickson Street Joe Fennel announced that Mardi Gras Fat Tuesday activities would be Tuesday mght on Dickson Street SEC Track and Field Championship and NCAA Championships SEC Track and Field Championships will be Feb. 22-23 at the Tyson Track Center. NCAA Championships will be March 8-9. EXECUTIVE SESSION Commission adjourned to Executive Session for the purpose of annual review of Marilyn Johnson. e • Commission reconvened and Joe Fennel announced that Manlyn would be rewarded with a 3% raise. Marilyn's goals for 2002, which she prepared, were approved and in addition, she will be given the responsibility of developing a CVB. There being no further business, the meeting was adjourned. Respectfully submitted, Marilyn Johnson Director Convention and Visitor Development