HomeMy WebLinkAbout2001-12-10 - Minutes• GROUP: ADVERTISING & PROMOTION COMMISSION
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DATE: December 10, 2001
PRESENT: Bob Davis, Joe Fennel, Pat Gazzola, Ching Mong, Curtis Shipley, Kevin Santos,
and Marilyn Johnson.
ABSENT: John Gilliam
The regular meeting of the Advertising and Promotion Commission was called to order at the
Fayetteville Town Center conference room at 2:00 p.m. by Chairman Joe Fennel.
MINUTES
Moved by Shipley, second by Gazzola to approve the minutes of the October 24, November 12,
and November 27 meetings. Motion carried.
FINANCIAL REPORT
Marilyn Johnson reviewed the financial report for November. Collections for the month were up
2.71% with total collections of $120,282. Year to date collections total $1,190,125, a 2.90%
increase. November expenses were $50,880, with largest expenditures for advertising.
It was noted that HMR taxes are were not paid by those operating partnership concessions with
Sodexho at the stadium during the Razorback games. City Attorney presented the report of the
City Prosecutor's office regarding delinquent HMR collection action through his office. Moved
by Shipley, second by Davis to approve the financial report. Motion carried.
CONVENTION AND VISITOR DEVELOPMENT REPORT
Marilyn presented the Convention and Visitor Development report. Inquiries are down from
2000. Lights of the Ozarks festival is in full swing with increased attendance noted at lighting
night.
Town Center Activity
Marilyn reviewed activities related to Town Center — 90 contracted events and $122,848.90 in
contracted event sales. Year to date collections are $89,337.29. Budget planning for 2002 as
well as employee benefit planning has been a priority.
Parking revenues are up in the parking deck. We have been working with David Harp on a valet
parking service that he is operating around the Square (Hoffbrau, Hog City and Town Center
events). He uses the deck for parking and we are paid per entry.
OLD BUSINESS
Additional Acoustical Treatment of Exhibit Hall
A proposal by WDD on drawings and cost information for acoustical fabric panels was presented
for consideration by the Commission. Manlyn recommended having Michael Green of Green
Anderson Engineering calculate amount of noise reduction that could be expected with design.
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Following a favorable calculation from him, she recommended going ahead with bidding
process. Moved by Gazzola, second by Davis to proceed with bidding process and work at a
price not to exceed $114,000. Motion carried.
Final Approval of 2002 Budgets for Town Center and A & P
Moved by Shipley, second by Davis to approve 2002 Budgets for Town Center and A & P.
NEW BUSINESS
Advertising Agency Contract with Sells/Clark
Moved by Shipley, second Gazzola to approve the advertising agency contract with Sells/Clark,
Inc. Motion carried. Brian Clark thanked the Commission for its confidence. He will present
the 2002 plan at the January meeting.
OTHER BUSINESS
Lights of the Ozarks
Bob Davis presented budget figures for 2000 Lights of the Ozarks festival incurred by the City.
The City has transferred responsibility of Lights festival from City Maintenance to Parks
Department. Bob requested that the A & P Commission pick up a portion of expenditures
excluding salaries (approximately $21,440 in 2002). Marilyn will prepare a list of Chamber and
other expenditures for Commission consideration with the request at the January meeting.
There being no further business, the meeting was adjoumed.
Respectfully submitted,
Marilyn Johnson
Director
Convention and Visitor Development
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