HomeMy WebLinkAbout2000-09-11 - Minutes•
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GROUP: ADVERTISING & PROMOTION COMMISSION
DATE: September 11, 2000
PRESENT: Heather Daniel, Joe Fennel, Fred Hanna, Alex Jerde, Ching Mong, Curtis
Shipley, Steven Davis, John Maguire, Lisa Lee and Marilyn Johnson
ABSENT: John Gilliam
The regular meeting of the Advertising and Promotion Commission was called to order at
the Chamber of Commerce conference room at 2:00 p.m. by Chairman Joe Fennel.
MINUTES
Moved by Shipley, second by Daniel to approve the minutes of the August 14 meeting
with the addition that Wittenburg, Delony, and Davidson was approved to complete up-
dated computer presentation drawings of the Town Center to be used in marketing and as
a basis for future computer based plans for a sum not to exceed $2,000. Motion carried.
FINANCIAL REPORT
The financial reports for August showed collections were $105,417, a 1.67-% increase.
Year to date collections are $828,633, a 7.54% increase over last year's collections year to
date. Expenses for the month of August were $77,822, with largest items to advertising
and brochure development. Moved to approve by Shipley, second by Jerde. Motion
carried.
CONVENTION AND VISITOR DEVELOPMENT REPORT
Marilyn Johnson reviewed August activity of her office. Inquiries year-to-date continue
to surpass inquiries for last year. Activities in all areas (bus tours, conventions/meetings,
tourist activities, working with other groups) have increased. All Star Festival and
Coaching Clinic, Razorback football pre -game activity, and Bikes, Blues and BBQ were
discussed.
Work is continuing on information booth at the NWA regional airport. It is targeted to be
up and operating by end of October.
ADVERTISING AGENCY REPORT
Susan Wallace reported that agency is working on 2001 creative. Most fall ads will be run
in September. Agency is investigating running/walking trail guide. Marilyn is working
with budget to see if it can be published this year or first part of 2001.
OLD BUSINESS
Convention Visitor Bureau
Joe Fennel reported on subcommittee meeting. They recommend pursuing research on
forming a Convention Visitor Bureau with no time frame recommended Consideration
should be given in the 2001 budget process.
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Town Center
Heat has slowed down work on the Town Center. They are running about two weeks
behind schedule, but have additional workers on the job to catch up. Final big concrete
pour was scheduled for Saturday, but has been rescheduled for Wednesday of this week.
Contingency Update
Steve Davis reported that $92,694 of the $150,000 contingency had been spent leaving
$57,306 remaining.
FF&E
Marilyn reported that after meeting with Peggy Vice in City Planning Department that
they could do the work in-house with city purchasing.
Draft Ordinance revising HMR Collections
HMR draft ordinance and its implications was discussed. Fennel asked about caterers
affected. Commissioners will continue to study ordinance.
Pregame Football Activity
'Hog Wild in Fayetteville" is the name given to Razorback Fnday night pre -game
activity. Three bands, Earl's Garage, Big Bad Bubba, and The Tyrones have been
booked. Balloons will decorate the Walton Arts Center Tyson Plaza. Buttons, provided
• by Blackwood Martin will be distributed. Button logo, designed by Blackwood Martin
was shown.
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Commissioners expressed interest in expanding closing Dickson St. on Saturday and
expanding celebration. Request to pursue trolley transportation around the UA before and
after games will be investigated. Ching Mong asked that hotels work with transportation
also.
OTHER BUSINESS
Heather Daniel announced that representatives from Fayetteville's Sister City, Santa
Domingo, will be coming to visit.
Lisa Lee reported on calling on U of A this week. The Town Center is booked on all
weekends (1 Saturday remaining) in December for holiday parties. She also indicated that
Farmer's Market had expressed interest in using plaza for market.
There being no further business, the meeting was adjourned.
Respectfully submitted,
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Marilyn Johnson
Director, Convention and Visitor Development