HomeMy WebLinkAbout1997-11-10 - MinutesGROUP: DATE: PRESENT: ADVERTISING & PROMOTION COMMISSION November 10, 1997 Curtis Shipley Kit Williams Fred Hanna Alex Jerde Ben Mayes Susan Stirewalt Marilyn Snapp ABSENT: Joe Fennel, Jim Waselues, Carl Maguire CALL TO ORDER: The meeting was called to order by Fred Hanna the City of Fayetteville Council Chamber. at 2:00 p.m. in MONTHLY REPORTS: MINUTES It was moved by Williams, second by Shipley to approve the minutes of the October 20 meeting. Motion carried. FINANCIAL Ben Mayes presented the financial report for October. The HMR collections were $95,030, an increase of 18.74% from October 1996 collections. Total collections year to date are $825,300, a 4.99% increase. October expenditures were $46,953. Moved by Shipley, second by Williams to approve the October financial report. Motion carried. ACTIVITY REPORT Marilyn Snapp reviewed convention/visitor activity for October. Significant decrease in inquiries can be attributed to Sweepstakes drawing in 1996. This resulted in tremendous number of inquiries but could not be traced to increased number of visitors. AGENCY REPORT Susan Stirewalt deferred her report to discussion of media plan for 1998. OLD BUSINESS: TOWN CENTER/EXHIBIT HALL Richard Alderman reported on progress made on Town Center. He presented exterior concept. Following agreement on exterior concept by Commission, WDD will make model studies to give it a 3-D image. Four technical committees are being put together to provide • specific input for WDD. They include communications, exhibition and community users, kitchen and catering, and public space/plaza. • • Parking District appraisal of land was $150,000. Mayor sees no problem with approval of council for purchase of property. The Mayor has contacted Bradbury's office to set up a meeting with him this week. Design subcommittee will meet to talk about budget costs. Moved by Shipley, second by Jerde to approve fee amendment. Motion carried. (A copy of amendment is attached to minutes). NEW BUSINESS: 1998 MEDIA PLAN Susan Stirewalt presented an overall view of the media plan. Brad Ruth and Missy Tillar presented specific publication recommendations to the Commission. Moved by Shipley, second by Jerde to approve the '98 media budget recommendations by Blackwood Martin. In December, A & P Commission will receive creative from the agency. There being no further business, the meeting was adjourned. Respectfully submitted, c n) 44eurdai Marilyn Snapp Director, Convention and Visitor Development