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HomeMy WebLinkAbout1994-10-10 - Minutes• 1 'GROUP: • DATE: October 10, 1994 PRESENT: Coy Kaylor Joe Fennel Woody Bassett Jon Davidson Linda McBride Fred Hanna ADVERTISING & PROMOTION COMMISSION • • ABSENT: Jim Waselues CALL TO ORDER: Susan Stirewalt Ben Mayes Marilyn Johnson Steve Ward MkCROf!LLq , The meeting was called to order by Joe Fennel at 2:05 p.m. at the Chamber of Commerce. MONTHLY REPORTS: MINUTES Approval of the minutes was postponed until the November meeting. FINANCIAL Ben Mayes presented the financial report for September. HMR collections were $76,833 in September an increase of 12.51% over 1993 collections. Total year to date collections are $638,663, an increase of 19.45%. September expenditures were $49,744. Year to date expenditures $720,827. Motion by McBride, second by Hanna to approve the financial report. Motion carried. ACTIVITY REPORT Marilyn Johnson reviewed September activities of Convention Visitor Development. 800 number calls received in September totaled 624 calls. Year-to-date calls totaled 6339 an increase over 1993 calls of 4856 year-to-date. Total inquiry responses for September were 2571. Year to date inquiries received total 26,601. Convention activity has involved working with Industrial Developers of Arkansas Convention providing registration assistance, work with future conferences as follows* NCAA Cross Country, the Water Resources Conference, Holiday Hoops, Jonathan Zimmerman return visit, and senior bus tours. Assistance has been provided for Autumnfest and Lights of the Ozarks as well as the Northwest Arkansas Motion Picture Commission and the Square Gardens Committee. Moved by McBride, second by Hanna to approve the Convention Visitor Report. Motion carried. • • • AGENCY REPORT Susan Stirewalt discussed advertising update. She presented a proposal for an increase in the public notification fund in 1995 budget. She said the state does a good job selling Arkansas and it's up to us to sell Fayetteville. Plans would expand advertising for potential retirees and year round advertising to complement the spring and fall placements currently used. Increase in public notification fund will be considered as a line item when 1995 budget is approved. Motion by McBride to approve the agency report, second by Hanna. Motion carried. OLD BUSINESS: SQUARE GARDENS Willie Newman presented a proposal from the Square Gardens Advisory Board to repair damaged/broken brick and add a limestone cap to the top layer of brick. Bassett moved that $12,500 be released to rehabilitate brick planters in Square Gardens. NEW BUSINESS: • SPECIAL PROJECT FUNDING FOR 1995 SUBCOMMITTEE REPORT Joe Fennel (chairman) presented the recommendations of the subcommittee and recommended approval of $121,232 of $347,734 requested for special projects (detailed list attached). He also recommended approval of $42,500 of $81,768.61 requested for festivals. Each request was discussed and presentations were made on behalf of Little O'Oprey and OZARTS. Kaylor moved that the proposal be adopted as submitted by the subcommittee. Second by Hanna. Motion carried. • BROCHURE LINE ITEM FOR 1995 BUDGET Marilyn Johnson reported on Fayetteville brochure status and requested that a brochure line item in 1995 budget for $47,257 be considered. Action will be taken on this item with adoption of 1995 budget. Since there was no further business, the meeting was adjourned. Respectfully submitted, Olga -Aar) J Marilyn Johnson Director Convention and Visitor Development • • • • October 6, 1994 TO: Advertising and Promotion Commission FROM: Joe Fennel, chairman, special projects funding subcommittee RE: Recommendations for 1995 Budget The Special Projects Funding Subcommittee met on Wednesday, October 5 and presents the following recommendations regarding for requests for funding in the 1995 Budget. Requested Amt. Granted 1. Youth Center Tri-State $ 2,012.00 $ 500.00 Swimming Conference 2. Arkansas Water Resources Center Interdisciplinary Conference 9,600.00 5,000.00 3. University Museum Dinosaur 36,290.00 Days '95 4 American Legion State Convention 3,560.00 5. Northern Tourist Informa - 29,172.00 tion Center with Walton Arts Center and NWA Mall 6. Little 0' Oprey 17,000.00 0 7. Holiday Hoops 50,000.00 21,500.00 8. Alpha Chi Sigma Conclave 600.00 conv. dev. 9. OZARTS Gala Preview 10,000.00 0 10. Arkansas Air Museum & 50,000.00 50,000.00 Tourist Info Center 11. Additional Trolley 30,000.00 0 12. Trolley Program Operations 62,500.00 Line item 13. Replacement Festival Lights 2,000.00 1,000.00 14. Square Gardens/Dickson 40,000.00 0 Street Spring Maintenance 15. Gary Hampton Memorial Youth 5,000.00 500.00 National Invitation Tourn. 10,000.00 3,560.00 29,172.00 $ 347,734.00 $ 121,232.00 • • • • Festivals 1. Music Festival of Arkansas 2. Autumnfest 3. Lights of the Ozarks 4. Springfest 20,000.00 10,768.61 41,000.00 10,000.00- $ 81,768.61 7,500.00 7,500.00 20,000.00 7,500.00 $ 42,500.00