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HomeMy WebLinkAbout1993-06-14 - MinutesGROUP: DATE: PRESENT: ADVERTISING & PROMOTION COMMISSION June 14, 1993 Coy Kaylor Bill Clodfelter Joe Fennel Jim Waselues Fred Hanna Woody Bassett Steve Ward Marilyn Johnson Ben Mayes Susan Stirewalt • ABSENT: ' Fred Vorsanger OTHERS PRESENT: Todd Bruck, Ron Wood, George Smith, Holly Reed, Gayle Walsh, Paul Reagan, and John McCutcheon. CALL TO ORDER: The meeting was called to order by Chairman Coy Kaylor at 2:00 p.m. at City Hall, Room 326. MONTHLY REPORTS: MINUTES: Motion by Fennel, second by Waselues to approve the minutes as mailed. Motion carried. FINANCIAL: Ben Mayes presented the financial report. HMR collections were up 6.15% over May, 1992 collections. Year to date increase is up about 8%. Year to date expenses are $250,143. Motion by Bassett, second by Waselues to approve the financial report. Motion carried. After discussion of state enabling legislation regarding HMR tax, a motion was made by Clodfelter, second by Fennel, to approve resolution to Mayor Hanna and City Council to revise local ordinance to include delis, drive-in restaurants, carry -out restaurants, concession stands, convenience stores, grocery store -restaurants, and similar businesses that pay HMR tax. Motion carried. A copy of the resolution is attached. ACTIVITY REPORT: Marilyn Johnson reported on the following: 1) May 800# calls increased almost 500 calls above those received last year. This reflects the increase for 24 hour coverage with Voice Mail. Year to date calls show an increase of 1235 calls (43%) over last year. 2) Convention activity included providing information packets for conventions in town. Two conventions were booked for 1994: Industrial Developers of Arkansas and Central and South West Division meeting (SWEPCO). 3) Convention and Visitor Development Director assisted with the following: AAAA State Baseball Tournament, • Arkansas Association of Hikers and Campers, Arkansas Air Museum dedication of exhibits on Louise Thaden and Field Kinley, and NATA co-op sales. 4) A meeting of Hotel managers and Sales personnel was held and will be held quarterly. 5) National Tourism Week activities were coordinated. 6) Ozark Experience Tours, All Season Trail, and Dining and Lodging Guides were received. Motion by Clodfelter, second by Fennel to approve' activity report. Motion carried. Magnets were discussed to be used as giveaway_ items_ for conventions, recruitment, and to be used in giveaway bags, etc. Motion to buy 5,000 magnets with Fayetteville logo and 800# on them for approximately $1,100 was made by Clodfelter, second by Fennel. Kaylor amended motion that all tax collectors be allowed to stuff coupons, etc.in giveaway bags, second by Bassett. Amendment carried, motion carried. Blackwood/Martin will order magnets. Marilyn will send notification to HMR taxpayers. BLACKWOOD MARTIN AGENCY REPORT - Susan Stirewalt reported for the agency that the brochures were complete and delivered. Agency has finalized design for Presidential Cities brochure, "First Family, First Home" and it is at the printer. Hot Springs, Hope, Little Rock, and Fayetteville brochures will be presented to Parks, Travel and Recreation Commission on Thursday and cities will be cross -marketed. A feature story and ad were distributed. Motion by Bassett, second by Fennel to accept Agency report. Motion carried. OLD BUSINESS: Joe Fennel presented Funding Ceiling Guidelines that were developed by the subcommittee. Motion by Fennel, second by Waselues to accept the recommendations of the subcommittee. Motion carried. A copy of the guidelines is attached. NEW BUSINESS: LIGHTS OF THE OZARKS - George Smith presented a funding request for $25,000 to finance the purchase of 500,000 lights as the start of the Winter festival. Mayor Hanna excused himself to attend another meeting but wanted to go on record as supporting the project. After considerable discussion,. Bassett moved to give $20,000 seed money to•the Lights - Committee. Motion died for lack of a second. Ward recommended that the festival be loaned $25,000 to be paid back on January 31, 1994. Clodfelter moved that the committee be contracted with to run the Lights of the Ozarks festival and that they be loaned $20,000 as seed money and that they be given $5,000 for lighting public property. walma Fennel seconded. Motion carried. OTHER BUSINESS: Clodfelter asked about the progress of the Convention Center study. Ward indicated that work was progressing and that a report would be brought to the Commission soon. Having no further business, the meeting was adjourned at 3:30 pm.• Respectfully submitted, Marilyn Johnson Director Convention and Visitor Development • • • • • • • • • • TO: Mayor Fred Hanna and members of the City Council FROM: Coy Kaylor, Chairman Advertising and Promotion Commission RE: Fayetteville Ordinance 2310 The Advertising and Promotion Commission at its meeting on June 14, 1993 passed the following resolution: WHEREAS, the members of the Advertising and Promotion Commission deem it of the highest importance that the City of Fayetteville be promoted using funds collected under the Hotel, Motel and Restaurant tax; and WHEREAS, there must be equity in collection of the tax which benefits all hotel and food service businesses; and WHEREAS, it has been brought to our attention that the City of Fayetteville ordinance does not parallel the state law, Now therefore, BE IT RESOLVED by the members of the Advertising and Promotion Commission that the Mayor and the City Council are requested to review the state ordinance and revise the Fayetteville levying ordinance to include delis, drive-in restaurants, carryout restaurants, concession stands, convenience stores, grocery store -restaurants, and similar businesses Adopted by a vote of ‘-'0 on June 14, 1993.