HomeMy WebLinkAbout1993-02-08 - MinutesGROUP: ADVERTISING & PROMOTION
DATE: February 8, 1993
PRESENT: Coy Kaylor
Fred Hanna
Fred Vorsanger
Woody Bassett
ABSENT: Bill Clodfelter
Joe Fennel
Jim Waselues
OTHERS PRESENT:
CALL TO ORDER:
Patricia May
Rusty Garrett
Gary Weidner
Sam Pruitt
COMMISSION
Steve Ward
Marilyn Johnson
Susan Stirewalt
Ben Mayes
Gerry Todd
Vance Arnold
John Kalaglias
The meeting was called to order by Chairman Coy Kaylor at
2:00 p.m.
MONTHLY REPORTS:
t MINUTES: Motion by Vorsanger, second by Bassett to approve
the minutes as mailed. Motion carried.
FINANCIAL REPORT: Ben Mayes presented the financial report
and indicated that information did not reflect January
payment to Blackwood Martin made on February 2 of
$14,716.94.. Motion by Vorsanger, second by Bassett to
approve financial report. Motion carried.
ACTIVITY REPORT: Marilyn Johnson reported an increase over
last January in 800 number calls as well as for tourist
and relocation inquiries. Convention activity for the
month was reviewed. Motion by Vorsanger, second by
Bassett to approve activity report. Motion carried.
BLACKWOOD MARTIN AGENCY REPORT: Susan Stirewalt and Gary
Weidner reviewed the Spring 1993 newspaper placement.
Ads will run throughout March in papers within a 200
mile radius of Fayetteville. Other ads will run in
April. Gary presented a sample of the ads with a new
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logowhich represents the initial phase of two year
project to tie all advertising together.
Susan Stirewalt reviewed the media flow chart. Gary
showed the state tv spots and presented the storyboard
for the Fayetteville tv ad which will tag on to the
state ad in the Springfield and Tulsa markets.
Moved by Vorsanger, second by Bassett to approve agency
report. Motion carried.
ANNUAL REPORT TO THE COMMISSION: Steve Ward presented the
report of the activities of the Chamber of Commerce for
1992 for services related to convention and visitor
development. He returned a check to the A & P
Commission for $17,765.20. Motion by Vorsanger, second
by Bassett to approve the report. Motion carried.
OLD BUSINESS: Sam Pruitt reported on the unsuccessful
attempt to bid on the Business Incubator Conference.
Buffalo, New York was awarded the convention and we came
in second. However, the committee did indicate that
they would like to hold a board meeting and another
smaller conference in Fayetteville. Sam presented the
collateral materials he used as well as a budget of
expenses.
NEW BUSINESS:
Mayor's Conference on Tourism - The second Mayor's Conference
on Tourism is tentatively scheduled for March 25-26.
Commissioners were requested to notify Marilyn if the
date conflicted with their schedules. Susan Stirewalt
and Marilyn Johnson will work on details.
Golf Course Feasibility Study - A proposal was presented by
Steve Ward to enter into a cooperative effort with the
Chamber of Commerce to investigate the feasibility of
siting and operating of a public golf course for
Fayetteville. Total cost of the study is $5,000.
Bassett indicated that he preferred to proceed slowly
with spending public funds at the present time for this.
Depending on the rehearing decision by the Supreme
Court, the possibility exists of going to the voters to
approve the city sales tax. No action was taken on the
proposal.
AAAA State Baseball Tournament - Gerry Todd presented a
proposal requesting $1400 to pay for baseballs and
umpires for High School AAAA State Baseball Tournament
May 17-21, 1993. Motion by Vorsanger, second by Bassett
to approve request. Motion carried.
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OTHER BUSINESS:
Hot Air Balloon - Steve Ward presented the idea of the A & P
Commission considering the leasing of a hot air
balloon as an advertising promotional tool. A proposal
from.Airventure Ballooning had been received for $15,000
for a two year period (8 promotional flights per year)
which did not include the cost of two banners which
would be attached to the balloon (est. cost $1500).
Commissioners requested that the item be placed on the
next agenda so that all Commissioners could have
opportunity for input because of the amount of the
expenditure.
West Fork of the White River - Mayor Hanna informed the
Commissioners of the beauty of the White River land
which the City owns where the three forks come together.
He presented the idea of cleaning the area up and
getting boat access to it. It could be developed and
made quite attractive and would be an excellent tourist
fishing and boating spot. No action was taken by the
Commission.
Motion by Vorsanger, second by Bassett to adjourn. Motion
carried.
Respectfully submitted,
IMQAL4-24-rj 96-ka e ti j
Marilyn Johnson
Director
Convention and Visitor Development
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