Loading...
HomeMy WebLinkAbout2003-04-10 Minutes• • • • • Minutes of the Airport Board Meeting April 10, 2003 MEMBERS PRESENT: Charles Wallace, Rick McKinney, Dave Bowman, Otto Loewer, Mike Andrews, Bob Nickle MEMBERS ABSENT: Frank Sperandeo STAFF PRESENT: Mayor. Dan Coody, Ray Boudreaux, James Nicholson, Louise Powers ITEM #1: Welcome, Chairman Charles Wallace. Welcomed all that were attending the meeting in person and by television. ITEM #2: Minutes of the March 13, 2003 meeting. A motion to approve the minutes, with the correction of the month to March from February where the item was listed on the agenda, was made by Rick McKinney and seconded by Dave Bowman. The motion carried. ITEM #3: Receiving of Reports. A. Charles Wallace, Chairman SPECIAL RECOGINITION: C. Wallace spoke of how the aviation community is made up of people that fly for various reasons. The aviation community has changed a lot from the Kitty Hawk days to this year, the 100'h Year of Aviation. He told that flying is safer than a pedestrian crossing the street, but, sometimes something goes wrong. The one thing that hasn't changed in the aviation community is everyone involved wants to do ___all that they can to help. Not too long ago there was an accident, an aircraft went down not to far from here. The pilot had a cell phone and was trying to get help for him and his passengers. People that work at airports are usually not the people involved with search and rescue. From time -to -time someone does an outstanding job, someone that keeps at it, someone that climbs through the brush, saying that he if he was ever down, he'd want Leon Kichline looking for him, and asked Leon to come to the front of the room. Mayor Dan Coody expressed his appreciation of Leon and stated he wanted to recognize Leon's efforts with an "OUTSTANDING SERVICE AWARD", presented him with a plaque and read the inscription on the plaque. 1 • • • • Presented to LEON KICHLINE OUTSTANDING SERVICE AWARD For service above and beyond the call of duty resulting in the location of a downed aircraft and the saving of two lives on March 20, 2003. Your actions reflect great credit upon the City of Fayetteville and Fayetteville Municipal Airport. Leon thanked Mayor Dan Coody , Ray Boudreaux, and the Airport Board. The tower personnel while unable to attend the meeting, they sent along their appreciation of Leon. T. Collier commented that it wasn't related to the accident, but that Leon does an excellent job and everyone does appreciates him. B. Ray Boudreaux, Director. Stated that most of the month was spent on getting the final work completed on the FBO Hangar and invited everyone there to the Grand Opening on Wednesday, April 10`h at 3:30. He reported the contractor was on site finishing up the punch list for the re -skin project for the two hangars. The Ozark Military Museum has their hangar up. Additional fencing work will be taking place around their hangar and the Executive Hangar Complex. The A-10 East Coast team will be here for Airfest, the President of the Ozark Military Museum will do a parachute jump, the Swift Magic act, Bobby Younkin will have two acts, and said he is working very closely with Judy Hammond on Airfest. He reported he and Wayne Jones attended the FAA Partnership Conference in Fort Worth. The FAA Project Manager and the Forest Service engineer later met with us here in Fayetteville and they now have a schedule and agreement for funding. Work should start this summer. The Forest Service is now using P -3's, D -9's, D -7's, and D-4 aircraft, but was not sure which aircraft they will be using here. • C. James Nicholson, Finance Coordinator. Briefed the Board on the reports and growth charts in the agenda. Commenting our fuel sales continue to grow and the operations are higher than last year. The fuel pricing formula has been set up and the fuel prices will now fluctuate along with the cost of the fuel. D. Louise Powers, T -Hangar Report. Stated that all T -Hangars are rented. There has been some cancellations and those were rented immediately. Ray reported the FBO Hangar would be available to renting space for aircraft on Apnl 16`h , saying he expected there might be some tenant movement to the FBO Hangar. We'll give the first 10 days free. E. Construction Report, Wayne Jones. Reported on the Forest Service meeting, saying they had set up schedules of who will be doing what. The Forest Service will put their money in the City of Fayetteville account for their part of the Taxiway. McClelland Engineers will design it and there will be two schedules of work, the FAA's and the Forest Service, but there will be the economy in ordering the concrete, and to get better bids. He said the invitations to the FBO Hangar Grand Opening went out yesterday, we sent out 98. R. Boudreaux reported the airport is now looking at building two 60' x 60' hangars instead of the three bay hangar, looking at the best way to fund the project along with the State Aeronautics assistance. F. Maintenance Report. Staff is working in the parking lot, widening the entrances and exits to the parking lot, the old parking lot equipment has been removed, and the drive in front of the terminal will go back to a Loading and Fire Zone. Staff has been getting the equipment ready for mowing -installing blades, and installing new light fixtures in the restaurant area. We will be changing out the dumpster on the east side. ITEM #4: Old Business A. Survey Analysis Report, Bill Corley. C. Wallace explained staff had mailed out surveys that Bill Corley had helped develop. He is employed in the world of aviation flying airplanes for an airline, but you may have seen him in his yellow Cub flying around the airfield. Bill Corley proceeded with his Power Point presentation of his analysis of the survey results. The survey was mailed last fall offering free fuel with the coupon in the survey.. There were more responses to the survey than anticipated and not all claimed the free fuel. Nationwide the aviation student population seems steady at 86,000 students, and aircraft up for sale is 17%. Historically it has been 12%. The tower operations count is going up, that is something we have talked about as a goal. The market will support growth at Drake Field. An e-mail data base should be developed and send out notices and fuel prices. Light advertismg should be done and we need to think of the smart way.to advertise, what we need to communicate: transient hangar facility, restaurant on the field, pilot lounge, planning services -planning aids, a toll free telephone number, a lot of websites track fuel prices. He recommended someone update the websites weekly, and also to check that the information on them is honest, anyone can go in and enter info, there is an opportunity for fraud. The airport should do specific media buys, there are good local people here to help. Need to present a single message, Drake Field is being transformed into the premier general aviation facility in Northwest Arkansas and we need to begin the process to change. When the pilot pulls up here they want their boss to feel good. He suggested using a media planner to see if the ads the airport is using now could be improved upon. Chairman Wallace noted just because we have the lowest fuel prices, we shouldn't expect people to know, we need to communicate. D. Bowman agreed with the media planning and getting the message out from the east coast to west coast to the dispatchers, the heavy on-line users for fuel and weather, saying banner advertising is a great idea, as well as click through. ITEM #5: New Business A. Capital Improvement Projects for 2004 Discussion. R. Boudreaux stated that in July we will begin the planning for the next four years. He called attention to the project list for 2003, to the projects that have already been completed and the projects that have already been started. Some of the projects listed for 2004 will be completed this year. We need to start thinking about whereto go next. We also need to start thinking about the Budget for next year. BOARD CONSENSES: Ray is to bring a list of proposed CIP projects for the Board to consider at the May meeting. B. U. of A. Hangar Project. R. Boudreaux reported on the status of the lease, its going slow, with two governments involved, their legal department is reviewing the lease now. The U. of A. now has two planes and needs a larger space. They want the southwest corner of the new Executive Hangar Complex, which will give them excellent exposure and easy access for their passengers. He said he had found funding through the • • • City as an Economic Development project, but we won't do anything until the lease is signed and the money is assured. C. Wallace said the Board shouldn't approve any thing until they have seen the lease, and suggested a breakfast meeting to approve the lease, and Ray would send a copy of the lease by e-mail prior to the breakfast. C. 2003 Capital Projects (3 bay to 2 bay). R. Boudreaux said a Task Order has been issued to McClelland Engineering to design the three bay executive hangars, but we may need to reduce that to two bays to stay within our budget. We are working with the State Aeronautics to see what financing/grants may be available. We already have the first client. W. Jones said the Airport would need to do a Task Order Amendment to adjust the fee, which would save the airport money. E. -Change Order for Runway Rehabilitation Project AIP Grant #29. R. Boudreaux stated the project had come in under the anticipated amount and there grant funds remaining. The FAA would rather have the airport spend the funds on other safety related projects here, as somewhere else.- -This will be a Change Order to extend the ramp to the north of the existing terminal ramp, to fill in a grass island, and widen the taxiway. The Change Order would not increase the project range. BOARD CONSENSUS: To proceed with the Change Order and no vote would be required as the expenditure was within the original grant amount. F. Grand Opening Schedule for FBO Hangar. R. Boudreaux invited everyone to the Ribbon Cutting Ceremony on April 16th for the Executive Hangar Complex and opening of the FBO Hangar. We will have music, cake and cookies at 3:30 and the speeches at 4:00. ITEM #6: Other Business. A. Items from the Board. Wallace reminded a breakfast Board Meeting would need to be scheduled. B. Items from the Public. None. Meeting adjourned at 3:20 p.m. D e Bowman, S retary Date • • Target Audience Analysis & Marketing Strategy Development Patna IaF.ymWc' -. -. Alma Baa/ el ape um The General Aviation Landscape GA Aircraft: A buyer's market • 2032 total manufacturing billings down 14.4% to 511.9 billion afta 10 yeses of steady growth • U.S. Shipmub of GA aircraft down 15.9% to 2,214 units • New U.S. bizjets shipped down 11.5%- 531 units • Tnboprops down 33% - 280 units • New piston aircraft (U.S.) down 13.4%- 1,496 units • Used ac inventory at record high - turbine feet 17%(12% historically) ✓.,r...,__•••.m m ams Purpose of this Meeting • Review industry reds • Regienal anneal general tetanal imam • Onbv add away tach. • Optimize re AmVovim Gamitp • Caude..-' j,e>®detin flay implications • Defmition: aviation other than military and .. commerical airlines • Sil billion industry -- . ... • Saves approx. 5,400 commtmities in USA (>18,000 airports) • 145 million pax annually • 7O% of GA flight bouts for business pnposes • 240,000 aircraft classed by FAA as GA • 182,000 piston • 147,000 personally owned for panel use IM.o—r••r� The stood news • senciFilot poptlim steady at awn= 86.000 • n'vjet1FRgigka up 13% in2(02(FM statistics) .. • Ftactimab showed strong 2002 gtowds Number of individuals & commas owning shire increased sppmc 2056 Oran 3,415 t0 4,090r _. • Total corporate spartan up woe 5% as ofQ1 of2003 - 10,191 U.S. corismata cantors - 15,569 ark in S fleet • • Key facts General Aviation in Northwest Arkansas • Corporate profits down • Fuel prices a consideration for corporate opmtora • FAA -licensed Pilots in Arkansas o-taeraaD • All Arksnm pilots statewide.. 4,938 • Student piles 776 • Privatepilob 7.154 • Commercial 1,206 • . Airline Transport Pilots 788 • 'Flight instructors 634 lama 1.1•0•••••IIIMealim Pilot/Airaaft Owner Survey Qoestiona re Drake Field Survey • Md drop Ayer 2.2002 ' Direst and tSedmg with S20 6d Satin for completed wavey ram • PAAatppaed analog list all Adbtas earralestad pins ebtewide, • A8 alt WWII in 6wouay area: Wahitgovi. ammo Medal Crawford and Sebastian • pupliatin maged &purged • Atepturl 1500 aeipiam Respondent Profiles Survey sample universe heavily skewed towards atgle.ajmw owner -pilots: • Single engine . . 89.9% • Own (vs lease or rent) 85.8 % 2 • • y M ✓ e • Rmrsatinialairsattinilhatisa Willing to relocate? • 2956 affnmative • 13 from Springdale • 4 from Rogers • 3 from Fort Smith • I from Fayetteville (?) 7-1 Monthly flight activity as reputed by all respondents • Top 8 User Influences 1. Convenience - i.e., proxdmity 2. Hangar availability 3. Fuel service 4. Fuel price / 5. hangar rent (tie) 6. Professionalism 7. Radar service 8. Tower Why willing to relocate? • Facility/filet cost too high • Hangar type • Hang& availability • Aircraft rentals not available (7) 3 • • • Drake Field fuel sales are up overall. 4500. 55555 55555 15000 5000 5000 5 ; tifin'k•:il:S>'.t3�ri:'4`ib.'. `mil_t ai'nilah•"l�.` tr uTa Til not i sourevainLS XinelT'.iaeis'.i.Ji'T...:'LJkl7..i+.W.x.ti Gii:ZelAas`-+.3;1:etuv^.7r.ark.C+ :'rr`knsi2 LSflirt3.?!'Tgilltra.^X'•_4:iE5:�`kS7is�."1. 92 1 p f i t )•a ! i 00 • —200203 city 500 Tower Operations:The trend is our friend 5000 4000 IMO 0000 2500 SOO 1500 1040 500 0 'ymr v t1mi.9cV�i^,TY1�YyuiVw` '.1: �•d .Y .LI1.'.:Yi3:.:1YY:yi�::�.n law s.a Win'M w�'1�1'A742 :1:�J:c eb':;Jb;u W::Yi ifeiMarisratErn wrzcamaziezzazMi t81g;j#t$alAt — S02/ CO — x002/03 Communications Strategy Recomendations Drake Field Jet tier sales trade industry trend. a The market will support Drake Field growth ti ala 23103 -.-a4V4 TOt 1. T -hangar waiting list/survey feedback 2. Growth in a:prste/chrter operations 3. Contribute to Fayetteville economic growth 4. Facilities investments 5. Fuel calm 6. Tower operatiam tread Local audiences Direct mail • persmal relationships • Light *dusting, e.g. 'fly -Low" • public relations - local media coverage a Charter / Corporate Operators Budgeted adsertising/pranotinn (ands should be havied-up towards this market segment. Specific Media Buys An expatced profasioml media planner should be consulted. • Corporate pilot decision-making • Primary: proximity (estimated at 90%) • Groamd trauspatation • Tramient hangar facility • Restaurant on field • Pilot loungdmoom room • Planning service% eg annir.mm, commercial trip planners • Toll-free phone number for directory listings (check fuel prior) temrerapalM••• Elements of Service • Line paaonnel highly experienced with single -point pressure refueling for wide range of a/c • No -hassle catering • Ice Recommended Creative Strategy 5 .... AtaNay.com j 9 FSI prates within 50 ages 01 M`13: i: s. ):/vv�� a.Sara..llS3 a m u .. nor KIM 1.0". imitations - n. = SS.•r. . ere. n..... — nes nawnow •••• •..• ..�.CS PSIS en c. rids .I 1111 n u.`nn, IaYYnmPW •M+• as. y..,.••a1.0++ver.S .. n mrs, rrMa • Ise s `.._-SISI... Specific Media Buys An expatced profasioml media planner should be consulted. • Corporate pilot decision-making • Primary: proximity (estimated at 90%) • Groamd trauspatation • Tramient hangar facility • Restaurant on field • Pilot loungdmoom room • Planning service% eg annir.mm, commercial trip planners • Toll-free phone number for directory listings (check fuel prior) temrerapalM••• Elements of Service • Line paaonnel highly experienced with single -point pressure refueling for wide range of a/c • No -hassle catering • Ice Recommended Creative Strategy 5 • • A single message to every audience Drake Field will be tramfotmed into the prattler general aviationlailiry in NorthwestArtmuar. Next Steps • Observe occupancy rate after new hangars open • Develop media lift • Creative development • Establish direct contacts with fractional operators • Develop strategy for updttitg notutoring fuel prices, etc. on directories and websita Special Monks to vadm epmh plot. for hats audience Sighs. indud"mg Greg Heins & David Fane •ptowse, lege prmise, is the sod of advertising" -lair 2rant Survey datacompilation Ames Niebdeut phctegapbs. Troy Bata Discussion • Handouts • Q&A 6 • • • Key facts • Corporate profits down • Fuel prices • comidentian for corporate operators FAA -licensed Pilots in Arkansas (ad/mg mD • All Arlan pilots statewide. .... .4,988 • Private pilots Z154 • Commercial 1.206 • Airline Transport Pilots 788 • Flight instructor 634 • General Aviation in Northwest Arkansas Drake Field Survey • Mal drop &gust 2.2002 • Direct mail admire with120 fel incentive 6z wadded nrveyfoo • FAA -applied nadirs list W Adams ml8abd plata statewide, • Aaahaan,wens in five -county area: Washvgta4 Baton Madam. Crawford and Sehaseat • Durban=nanged G paged • Alps. 1 10 rccir n'.: