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HomeMy WebLinkAbout1996-10-24 - Agendas - Final MEETING NOTICE The Advertising and Promotion Commission will meet on Thursday , October 24 , 1996 at 2 : 00 p . m . at the Chamber of Commerce . ADVERTISING AND PROMOTION COMMISSION October 24 , 1996 2 : OO p . m . Chamber of Commerce I . Call to Order II . Reports A . Approval of Minutes for September 9 meeting B . Financial - Ben Mayes 1 . Budget Adjustment for Trolley - $ 10 , 900 C . Convention and Visitor Activity - Marilyn Johnson D . Blackwood/Martin Agency Report - Susan Stirewalt E . Trolley Operations Report • III . Old Business A . Exhibit Hall /Town Center meeting with Downtown Parking Improvement District IV . New Business A . Funding Requests for 1997 1 , AAAA State High School Basketball Tournament - $ 3 , 000 2 . Arkansas Air Museum - $ 40 , 000 3 . Arkansas Music Festival /Uof A - $ 2 , 000 4 . City Trolley - $ 65 , 000 5 . City Square Gardens - $ 20 , 000 6 . Fayetteville City Library - $ 31 , 175 7 . The Ridge House Museum - $ 18 , 800 8 . University Museum Dinomania - $ 12 , 235 , V . Miscellaneous V . Adjourn • .. .. r . . .r exr� GROUP : ADVERTISING 6 PROMOTION COMMISSION DATE : September 9 , 1996 PRESENT : Curtis Shipley Marilyn Snapp Woody Bassett Ben Mayes Fred Hanna Kelly Sutterfield Alex Jerde Susan Stirewalt Jim Waselues Steve Ward Joe Fennel Coy Kaylor ABSENT : None CALL TO ORDER : The meeting was called to order by Chairman Joe Fennel at 2 : 00 p . m . at the Chamber of Commerce office . MONTHLY REPORTS : MINUTES It was moved by Kaylor , second by Shipley to approve the minutes of the August 12 meeting . Motion carried . FINANCIAL Ben Mayes presented the financial report for August . The HMR collections were $ 78 , 651 , a decrease of 3 . 4 % from August 1995 collections . Year- to -date total is $ 620 , 559 , a 2 . 01 % increase over 1995 . August expenditures were $ 35 , 053 . Three of the larger restaurants paid late which should account for the decrease . Moved by Shipley , second by Jerde to approve the August financial report . Motion carried . ACTIVITY REPORT Marilyn Johnson reviewed August activities of Convention Visitor Development . Total inquiry responses continue to be above last year though August showed a slight decrease . Moved by Kaylor , second by Jerde to approve the Convention Visitor Report . Motion carried . AGENCY REPORT Susan Stirewalt presented agency report . A new booth design will be presented at the next meeting . Placement is complete except for fall newspaper placement . Ad for Arkansas Tour Guide was presented . Motion to approve report by Jerde , second by Kaylor . Motion carried . • TROLLEY REPORT was distributed as an informational item . • OLD BUSINESS : EXHIBIT HALL/TOWN CENTER Kelly Sutterfield of Wittenberg Delony and Davidson presented the final draft of the feasibility study . Ben Mayes reviewed Exhibit 13 - 1 line items . Following discussion , Shipley moved to accept report , second by Kaylor . Approved . Subcommittee of Shipley , Jerde , and Fennel will work in two month time frame to work out details concerning future direction of project . Commissioners expressed that they did not want to move farther with project until it is determined if Parking Improvement District fund parking part in a joint venture . NEW BUSINESS : CONTRACT WITH BLACKWOOD/MARTIN & ASSOCIATES - Moved to renew option to renew contract with Blackwood/Martin & Associates for advertising by Waselues , second Shipley . Motion carried . OTHER BUSINESS : Larry Bittle reported on progress for Holiday Hoops December • 12 - 13 . The Holiday Hoops Committee is trying to get the games leading up to the state tournament . This includes 32 teams for Tuesday to Saturday games leading up to the final four which will go to Pine Bluff . There being no further business , the meeting was adjourned . �Respectfully submitted , Marilyn Snapp Director , Convention and Visitor Development City of Fayetteville, Arkansas Monthly HMR Tax Collections 1994- 1996 1994 1995 1995 1996 1996 Total Total Change Over Total Change Over HMR Taxes HMR Taxes Prior Year HMR Taxes Prior Year January $ 71 ,070 $ 74,927 5.43% $ 76,738 2.42% February 60,389 71 ,046 17.65% 68,507 — 3.57% March 64,306 68,254 6.14% 72,521 6.25% April 70, 193 73,027 4.04% 82,155 12.50% May 72,787 78,599 7.98% 78,771 0.22% June 73,001 80,875 10.79% 79,880 — 1 .23% July 71 ,576 80,211 12.06% 83,337 3.90% August 78,508 81 ,416 3.70% 78,651 — 3.40% September 76,833 80,376 4.61 % 85,514 6.39% October 76,400 77,619 1 .60% November 799328 91 ,076 14.81 % December 719862 75,490 5.05% '• Total $ 866,253 $ 932,916 7.70% $ 706,073 2.52% 00 HIVM Tax Collections By Month BO 60 a 91 0 ao 20 i 0 January February March Apd May June July August September Oelober November December D 1994 ® 1995 1996 • \H M RTAX Advertising & Promotion Commission Financial Report - Expenditures For the Month Ending September 30, 1996 1996 YTD September Budget Item Budget Expenses Remaining Expenses Public Notification (BMA Contract) $2579364 $187,472 $699892 $14,957 Audit Expense 150 150 0 Trolley Operations 35,000 31 ,548 31452 302 Collection Expense 38, 100 14, 121 23,979 1 ,710 Convention Services 51000 31744 15256 259 Brochure Development 40,000 29,843 10, 157 1 ,425 800 Telephone Number (Chamber) 10,000 71500 21500 Lights of the Ozarks 20,300 209300 Autumnfest 51000 51000 Music Festival 2,000 2,000 0 Air Museum 40,000 30,000 10,000 Chamber of Commerce Contract 100,000 100,000 0 Exhibit Hall/Town Center 100,000 86,020 131980 22,377 Park Improvements (Crystal Springs) 279,000 78,794 200,207 523330 Landscape Materials (Square Gardens Maint.) 20,000 71640 12,360 120 Special Protects • Airfest '96 (Air Museum) 11000 11000 0 City Entranceway Enhancements 21100 2, 100 Fay. Public Library Genealogical Collection 26,360 26,360 Fay. Wood Bat Classic 11983 1 ,983 0 Fly Fayetteville Marketing Campaign 11719 548 11172 Gary Hampton Memorial Tournament 11788 1 ,788 Holiday Hoops 21 ,500 21 ,500 Joe Martin Memorial Stage Race 59555 5,555 0 Northern Tourist Information Center 29, 172 21 ,879 79293 Replacement Festival Lights - Square 11000 11000 Square Gardens Maintenance 282 281 1 Wash. County Historical Society 10,000 59382 41618 828 TOTAL USES $1 ,054,373 $615 ,460 $438,913 $94,309 • \A&PEXP96 City of Fayetteville - Trolley Operation Regular Route • 1995 Activity 1996 Activity Average Average Trip Days of Trips Per Trip Days of Trips Per Month Count Operation Day Count Operation Day Jan. 666 22.00 30.27 963 19.50 49.38 Feb. 714 22.00 32.45 1 ,010 22.50 44.89 March 650 24.00 27.08 931 22.50 41 .38 April 783 23.00 34.04 1 ,045 24.50 42.65 May 1 ,012 24.00 42.17 11056 24.00 44.00 June 983 24.00 40.96 11149 23.00 49.96 July 11070 24.50 43.67 11218 24.00 50.75 Aug. 1 ,096 24.00 45.67 15270 24.50 51 .84 Sept. 15040 25.00 41 .60 Oct. 11348 24.50 55.02 Nov. 11190 22.00 54.09 Dec. 773 20.00 38.65 11 ,325 279.00 37.36 8,642 184.50 53.55 Average Trips Per Day 60 d s 40 u s B 20 0 Jan. March May July Sept. Nov. Feb. April June Aug. Oct. Dec. 1995 ■ 1996 Trip Summary of Other Trolley Trips (August, 1996) Count Washington County Historical Society 52 Annual Airport Disaster Drill 40 • TOTAL - OTHER TROLLEY TRIPS 92 \TROLLEY FAYETTEVILLE • THE CITY OF FAYETTEVILLE, ARKANSAS To: Advertising & Promotion Commission FROM: Ben R. Mayes, Administrative Services Director DATE: September 27, 1996 RE: Budget Adjustment for Trolley Operations The City purchased two trolleys in late 1993. Since that time, we, generally, have had good fortune in regard to the cost for maintenance and upkeep. Because the trolleys were originally bought in a used condition, it was expected that the cost savings achieved on the front end might eventually cause us to incur fairly significant maintenance and repair bills. From an economic standpoint, we still believe that purchasing the trolleys in their used condition was a good decision, however, the maintenance and repairs have occurred at a quicker rate than originally anticipated Throughout 1996, we have experienced a much higher cost for maintenance and repairs on the • trolleys than was originally incorporated into the 1996, when the original request was made last year. The following is a summary of some of the more significant costs incurred through August: • A/C replacement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $2,700 • Tire replacements, alignments, balancing (both trolleys) . . . . . . . . . . . . . . . . . . . . . 1 ,200 • Transmission overhaul . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 550 • Handicap door area repairs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 700 • Tune-up, oil leak repair, muffler replacement, misc. repairs . . . . . . . . . . . . . . . . . . . 1 ,500 • New brakes and minor A/C repairs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 450 • Miscellaneous repairs and maintenance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 800 TOTAL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 10,900 In order to cover the cost of the maintenance and repairs currently and those expected for the remainder of 1996, a budget adjustment in the amount of $ 15,000 is requested. Sufficient funds are available in A&P reserves to cover this request. Please feel free to contact me if you need further information on this request. Thank you for your consideration. • 113 WEST MOUNTAIN72701501 521.7700 . ACTIVITY REPORT September , 1996 INQUIRY RESPONSES September 96 Tourist - 672 1996 YTD - 41558 September 95 Tourist - 721 1995 YTD - 41003 Sept 96 Advertising Response - 51824 1996 YTD - 40 , 311 Sept 95 Advertising Response - 2 , 691 1995 YTD - 22 , 382 September 96 Relocation - 223 1996 YTD - 41109 September 95 Relocation - 358 1995 YTD - 31059 September 1996 Total Inquiries - 61719 September 1995 Total Inquiries - 31770 YTD 1996 Total Inquiries - 48 , 978 YTD 1995 Total Inquiries - 29 , 444 CONVENTION ACTIVITY Conventions - Special Olympics American Institute of Chem . Eng . Conference Midwest Regional Recreational Assoc . Mtg Native American Symposium Ozark Hill Hikers Meetings - Autumnfest Welcome Wagon Convention Visitor ' s Committee Tour Groups - 1st National Bank & Trust - Ponca City Miscellaneous - Political Animals Little Rock Chamber of Commerce tour Internet Media Relations - Parks & Tourism Spring Summer Calendar of Events Linda Wade ( Northwest Arkansas Times Henry Magenheim Travel Weekly ) Vi[kie Vowell Active Years HMR COLLECTION COMPARISON September 1996 : $ 85 , 514 September 1995 : $ 80 , 376 Percent Increase 6 . 398 YTD 1996 : $ 706 , 073 YTD 1995 : $ 688 , 731 Percent Increase 2 . 52 % • TOP HMR COLLECTIONS - September Hilton Clarion Applebee ' s Jose ' s Chili ' s Kirby ' s Red Lobster Ozark Brewing Compnay AQ Chicken Ryan ' s McDonald ' s 50 ' s Taco Bell • Y ♦ i a TOURIST INQUIRY 1996 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC • AL 5 9 6 3 3 4 3 2 4 0 0 0 AK 0 1 0 0 0 0 1 0 1 0 0 0 AZ 5 5 3 3 3 3 2 2 4 0 0 0 AR 52 61 117 76 70 83 88 81 145 0 0 0 CA 11 18 26 19 18 10 23 10 17 0 0 0 CO 6 4 7 3 6 4 5 5 1 0 0 0 CT 0 1 1 0 0 1 0 0 0 0 0 0 DE 0 0 0 1 0 0 0 1 0 0 0 0 DC 0 0 2 0 0 1 0 2 0 0 0 0 FL 9 20 17 13 20 13 8 12 18 0 0 0 GA 4 5 8 7 1 5 4 1 1 0 0 0 HI 0 1 0 1 0 0 1 0 - 0 0 0 0 ID 2 1 0 1 0 1 0 1 0 0 0 0 IL 27 34 54 46 25 17 12 19 32 0 0 0 IN 9 10 12 11 6 7 3 5 13 0 0 0 IA 11 24 31 26 8 10 7 6 13 0 0 0 KS 10 22 38 20 19 12 13 8 24 0 0 0 KY 2 1 7 10 8 1 3 2 5 0 0 0 LA 9 24 44 24 22 23 26 19 35 0 0 0 ME 0 0 0 0 0 1 0 2 0 0 0 0 MD 1 1 2 5 0 2 1 0 1 0 0 0 MA 2 3 5 2 2 2 2 1 3 0 0 0 MI 8 14 22 25 10 8 11 10 16 0 0 0 MN 23 15 29 25 5 2 11 3 13 0 0 0 MS 7 1 6 6 7 6 4 7 9 0 0 0 MO 32 39 61 60 23 28 36 30 45 0 0 0 MT 0 1 1 0 0 0 2 0 1 0 0 0 NE 9 5 7 8 3 4 2 3 9 0 0 0 NV 1 1 2 3 1 1 8 1 1 0 0 0 NH 1 1 1 2 . 3 0 1 0 0 0 0 0 NJ 4 4 8 3 2 2 2 2 2 0 0 0 NM 0 3 3 2 1 2 0 1 4 0 0 0 NY 4 12 10 10 11 5 12 5 4 0 0 0 NC 5 10 4 11 6 3 2 0 2 0 0 0 ND 0 0 1 0 2 0 1 0 0 0 0 0 OH 19 15 28 4 3 6 6 7 17 0 0 0 OK 16 24 50 31 17 25 31 27 49 0 0 0 OR 1 1 8 3 1 1 4 0 1 0 0 0 PA 4 4 14 6 8 4 7 3 2 0 0 0 PR 0 0 0 0 0 0 0 0 0 0 0 0 RI 0 0 1 3 0 0 0 0 1 0 0 0 SC 2 3 0 1 2 2 1 1 2 0 0 0 SD 1 0 7 2 2 0 1 1 3 0 0 0 TN 5 9 15 6 6 5 5 11 9 0 0 0 TX 36 59 97 45 69 63 64 110 144 0 0 0 UT 0 1 2 2 0 0 0 0 1 0 0 0 VT 0 1 0 0 0 0 1 0 0 0 0 0 VA 3 4 5 9 2 5 2 3 1 0 0 0 WA 3 6 6 4 3 0 1 2 2 0 0 0 WV 0 1 6 3 0 0 3 0 0 0 0 0 • WI 10 23 0 13 6 7 5 10 17 0 0 0 WY 0 1 30 4 2 0 0 0 0 0 0 0 Can 4 0 6 6 8 2 0 2 0 0 0 0 FOR 4 Tot . 363 503 810 568 414 381 425 422 672 Total 4 , 558 Advertising Inquiry by State SEPTEMBER 1996 AI AT BH BY CL CT FC GT HA ML MV NTG OS SL TA TM USA VP TOT AL 0 3 2 0 0 0 0 0 0 2 0 0 3 18 0 1 0 0 29 AK 0 1 0 0 1 0 0 0 0 0 0 0 1 0 0 0 0 0 3 0 4 0 0 1 0 0 0 0 2 0 0 3 2 0 1 1 0 14 MI 84 18 1 0 5 0 1 0 0 0 0 0 2 14 0 0 1 0 126 CA 2 11 2 0 18 0 2 0 0 2 0 2 40 7 5 3 2 0 96 CO 0 2 1 0 2 0 1 0 0 0 0 0 2 2 0 0 0 0 10 CT 0 1 0 0 3 0 0 0 0 0 0 0 7 2 0 0 0 0 13 DE 0 0 0 0 1 0 0 0 0 1 0 0 0 2 0 0 0 0 4 DC 0 0 0 0 0 0 0 0 0 0 0 0 2 0 0 0 0 0 2 FL 3 13 0 0 13 0 2 0 1 3 0 0 0 42 3 2 0 0 82 GA 0 2 0 0 4 0 0 0 0 1 0 0 5 21 0 2 0 0 35 HI 0 0 0 0 1 0 0 0 0 0 0 0 15 0 0 0 0 0 16 ID 0 0 0 0 1 0 0 0 0 0 0 0 2 0 0 0 0 0 3 IL 0 9 1 0 7 0 0 0 588 50 0 1 10 7 3 1 175 0 852 IN 0 3 0 0 4 0 0 0 53 20 0 0 1 1 2 1 50 0 135 IA 0 2 0 0 2 0 0 0 695 17 0 0 2 3 0 0 1 0 722 KS 0 6 0 0 3 0 0 0 67 14 0 0 5 0 0 0 0 0 95 KY 0 1 0 0 1 0 0 0 12 0 0 0 0 5 0 0 5 0 24 LA 53 12 0 0 3 0 0 0 0 0 0 1 6 31 0 5 0 0 111 ME 0 0 1 0 1 0 0 0 0 0 0 0 3 1 0 0 0 0 6 MD 0 1 0 0 4 0 0 0 0 0 0 0 6 7 0 0 0 0 18 MA 0 0 0 0 6 0 1 0 0 0 0 0 7 0 0 0 0 0 14 MI 0 5 1 0 10 0 0 0 0 25 0 0 7 5 0 1 77 0 131 MN 0 10 0 0 0 0 0 0 555 15 0 0 2 1 1 0 0 0 584 MS 7 6 0 0 4 0 1 0 0 0 0 0 5 34 1 0 0 0 58 MO 0 15 2 0 4 0 0 0 2 20 0 1 10 7 3 0 0 0 64 MT 0 0 1 0 2 0 0 0 0 0 0 0 1 0 0 0 0 0 4 NE 1 4 0 0 2 0 0 0 391 4 0 0 1 1 0 0 0 0 404 0 1 0 0 1 0 0 0 0 0 0 0 1 0 1 0 0 0 4 0 0 0 0 0 0 0 0 0 0 0 0 3 0 1 1 0 0 5 NJ 0 0 0 0 5 0 0 0 0 0 0 0 7 5 2 0 0 0 19 NM 0 1 0 0 1 0 0 0 0 0 0 0 2 4 0 0 0 0 8 NY 0 1 3 0 7 0 0 0 0 1 0 1 20 6 2 0 0 0 41 NC 0 2 1 0 5 0 0 0 0 0 0 1 7 18 2 0 0 0 36 ND 0 0 0 0 0 0 0 0 14 1 0 0 1 1 0 0 0 0 17 OH 0 0 1 0 11 0 0 0 470 14 0 1 16 5 3 0 85 0 606 OK 115 22 1 0 6 0 1 0 37 3 0 0 2 16 1 5 0 0 209 OR 1 3 1 0 3 0 0 0 0 0 0 0 2 2 0 0 0 0 12 PA 1 3 0 0 5 0 0 0 1 1 0 1 7 14 2 0 1 0 36 PR 0 0 0 0 0 0 0 0 0 0 0 0 4 0 0 0 0 0 4 RI 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 1 Sc 0 1 0 0 2 0 0 0 0 0 0 1 3 6 0 0 0 0 13 SD 0 1 0 0 0 0 0 0 25 7 0 0 0 0 0 0 0 0 33 TN 79 4 0 0 7 0 0 0 0 0 0 0 9 18 0 0 0 0 117 TX 253 50 0 0 19 0 3 0 1 3 0 2 13 85 5 129 2 0 565 UT 0 0 0 0 5 0 0 0 0 0 0 0 1 0 0 0 0 0 6 VT 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 1 VA 0 0 1 0 5 0 0 0 0 1 0 0 7 4 0 0 0 0 18 WA 0 2 0 0 5 0 0 0 1 0 0 0 5 1 1 0 0 0 15 WV 0 0 2 0 2 0 1 0 0 0 0 0 0 0 0 0 1 0 6 WI 0 8 1 0 3 0 0 0 258 41 0 0 2 2 2 0 70 0 387 WY 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 CA 0 0 0 0 3 0 0 0 0 0 0 0 0 0 0 0 0 0 3 0 0 0 0 2 0 0 0 0 0 0 1 1 1 0 0 1 0 6 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 1 10 1 1 L I I I I - 599 228 23 201 13 3171 248 13 261 403 40 152 472 5824 TOTAL 5824 RELOCATION INQUIRY 1996 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC • AL 6 2 2 4 0 2 3 2 3 0 0 0 AK 1 4 1 3 2 2 1 0 1 0 0 0 AZ 9 12 4 3 7 10 12 4 6 0 0 0 AR 50 39 30 39 26 23 45 27 24 0 0 0 CA 24 27 34 11 23 16 38 25 15 0 0 0 CO 9 6 9 10 9 2 9 8 6 0 0 0 CT 2 3 3 0 1 1 2 0 0 0 0 0 DE 0 1 1 2 0 0 1 0 0 0 0 0 DC 0 0 0 0 0 0 0 0 0 0 0 0 FL 11 6 11 12 10 16 13 11 9 0 0 0 GA 4 3 3 7 3 4 4 1 4 0 0 0 HI 1 1 2 0 1 0 1 0 - 1- 0 0 0 ID 0 2 1 0 1 2 0 0 1 0 0 0 IL 13 20 31 10 11 11 9 13 12 0 0 0 IN 5 2 2 6 6 3 3 4 0 0 0 0 IA 2 9 6 13 3 2 4 5 2 0 0 0 KS 4 13 9 6 13 4 18 7 4 0 0 0 KY 2 2 5 0 1 1 1 3 1 0 0 0 LA 11 8 12 5 6 4 13 12 10 0 0 0 ME 0 0 0 2 0 0 0 1 0 0 0 0 MD 0 2 3 2 1 1 3 0 2 0 0 0 MA 0 1 0 0 0 1 1 0 3 0 0 0 MI 4 9 9 8 11 3 6 3 3 0 0 0 MN 13 15 13 4 10 2 2 3 3 0 0 0 MS 6 4 4 5 3 2 3 2 11 0 0 0 • MO 16 15 12 9 13 13 18 6 8 0 0 0 MT 1 0 1 1 1 5 1 0 0 0 0 0 NE 4 8 4 2 3 2 1 4 2 0 0 0 NV 2 1 5 5 1 2 2 0 4 0 0 0 NH 2 1 0 2 0 0 0 1 0 0 0 0 NJ 1 2 4 4 2 3 3 1 2 0 0 0 NM 4 4 1 4 3 2 4 3 4 0 0 0 NY 15 6 6 10 4 6 0 2 6 0 0 0 NC 2 2 2 4 4 1 1 6 5 0 0 0 ND 3 3 0 0 1 1 0 1 0 0 0 0 OH 9 4 3 8 1 6 6 0 5 0 0 0 OK 17 8 14 20 6 7 18 9 9 0 0 0 OR 4 2 4 4 3 2 3 1 4 0 0 0 PA 4 9 5 6 0 0 2 2 2 0 0 0 PR 0 0 0 0 0 0 0 0 0 0 0 0 RI 0 0 0 0 0 0 0 0 0 0 0 0 SC 2 1 1 3 1 0 1 0 1 0 0 0 SD 2 1 3 0 0 1 2 0 2 0 0 0 TN 4 5 10 3 5 6 8 1 7 0 0 0 TX 37 27 33 34 24 29 45 34 30 0 0 0 UT 2 2 4 3 0 1 0 0 0 0 0 0 VT 0 0 1 0 0 0 1 0 0 0 0 0 VA 2 3 3 3 0 3 5 1 1 0 0 0 WA 6 5 5 3 3 3 4 1 2 0 0 0 WV 0 1 1 2 0 2 1 1 0 0 0 0 WY 1 12 10 11 1 0 1 2 0 0 0 0 Can 3 6 4 1 5 0 2 1 0 0 0 0 APO 1 1 FOR 2 1 1 2 327 319 333 292 233 214 326 214 223 Total 2481 Advertising Inquiry 1996 SEPTEMBER 30 • JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC AB AI 1246 1052 104 599 AL AM AMI AT 94 160 384 358 313 236 254 89 228 AY BA 2 BH 173 1465 523 162 123 95 23 BY 8 1 3 CB CH 29 29 5 CL 106 220 31 17 201 CT 153 49 50 1015 422 DM DS FC 138 1209 1314 615 181 82 13 FE GT 498 842 536 155 HA 502 84 186 24 3171 LA ML 204 146 1163 867 1461 979 517 354 248 MV 2765 2132 812 • NC 21 NFS NTG 14 12 33 33 52 30 32 25 13 OS 9 257 261 SL 37 98 358 352 248 128 118 298 403 SM 2 5 4 3 TA 38 425 130 34 40 TG TM 11 6 245 277 58 22 20 197 152 TP 10 7 27 USA 1070 1563 472 VP 67 24 371 81 103 VUS 28 520 193 32 22 TOT , 661 1034 4387 8652 10398 5245 2662 1448 5824 00 00 00 GRAND TOTAL 40 , 311 AB - AR BUSINESS CL - COUNTRY LIV NFS - NATA FAC , SHEET AI - AR NEWS INS . CT - AAA CAR NTG- NATA AL - AR ALUMNI DM - DALLAS MAG . OS - OUTSIDE MAG . AM - AR TIMES DS - DESTINATIONS SL - SOUTHERN LIV . AMI - AR MAG INSERT FC - FAMILY CIR . SM - SUCCESSFUL MEET . AT - AR TOUR GUIDE FE - FRIENDLY EX . TA - TRAVEL AMERICA AY - ACTIVE YEARS GT - NAT . GEO . TG - SL TRAVEL BA - BACKPACKER • HA - HOME & AWAY TM - TEX . MONTHLY BH - BETTER HOMES LA - LAFAYETTE ADV . TP - TRIP BY - BYWAYS ML - MIDWEST LIV . USA- USA WEEKEND CB - COLUMBIA ST . MV - MIDWEST VAC . G VP - VAC . PUB . CH - COUNTRY HOME NC - NEW CHOICES VUS - VISTA USA • Funding Request for the AAAA State High School Basketball Tournament 1 . The organizer is Fayetteville High School. (Tax I.D. 471 -6021514) 2. The contact person is Dick Johnson. (Ph. 444-3048) J . The purpose of the event is to conduct the AAAA State Basketball Tournament. The participants will be 32 boys and girls AAAA high school basketball teams from all four geographic regions of Arkansas. 4. The event lAill run from Tuesday March 4, to Saturday March 8. There will be six games played on Tuesday, Wednesday, Thursday and Friday beginning at 1 :00 P.M. alternating boys and girls contests with a dinner break at 5 : 00. There will be four games played on Saturday (two games each in separate afternoon and evening sessions). 5 . We plan to host the event in Bud Walton Arena. 6. The AAAA State Tournament is an annual event which changes sites each year. The site is selected by the Board of Directors of the Arkansas Activities Association. Fayetteville last hosted the event in 1987. We made an effort to host the tournament last school year • in Barnhill Arena, but we lost the bid to Fort Smith Northside. There are several reasons that make us the clear favorite to host the event this year: 1 . We are bidding Bud Walton Arena, 2. We have become very familiar with the members of the Board and the political process involved and 3 . Our efforts to land the Overall Basketball Championships resulted in a very competitive bid which benefited the Arkansas Activities Association greatly. 7. There will be 1000 athletes, coaches and school personnel initially, with that number diminishing as teams are eliminated, however, the fan attendance should continually increase as the teams near the championship round. We expect the tournament draw to be between 60,000 and 80,000 for the week. Since the teams are drawn from the four geographic regions of Arkansas we can expect at least 75% of those schools and their fans to be using our hotels and motels. 8. Image: Since this week coincides with the mens SEC Basketball Tournament we have the annual availability of Bud Walton Arena. With the exception of Little Rock, there is no community in Arkansas that can offer the dining and lodging accommodations that we can offer in Fayetteville. That fact plus the active support of the University and the natural beauty and security of our town offers us a unique opportunity. It is our goal to not only host this event, but to host a championship event of the same magnitude every year. To accomplish this we must not only win this bid, but when given the opportunity, we must • put on an event that will place our town in a `league of it' s own". 9. We will be sending marketing packets, reminders and updates to all of the AAAA schools as soon as we secure the bid January 15. In the March 2, Sunday edition of the largest regional news papers, we plan to advertise the event including accommodation information and reservation phone numbers. We will also use radio and television to advertise the event, taking advantage of PSA' s where possible. 10. This event will have built-in, statewide appeal for sports pages, radio sports shows, and television news and sports programs. With our ability to accommodate the press in Bud Walton Arena we should be able to take maximum advantage of this opportunity. 11 . The financial structure of the event gives the Arkansas Activities Association 100% of the gate receipts and 85% of T- Shirt sales. The University of Arkansas through their concession contract will receive the concession revenue. The revenue sources for Fayetteville High Scbool include 15% of T- Shirt sales for providing sellers, and any revenues generated by sales of programs, after production costs. Basically, the school 'Aill be conducting the toumament hoping to break even. 12. It is very important that we do some things to separate our tournament from those of the past. Some of the things we would like to do are: 1 . Host two hospitality rooms, one for AAA members, and a more exclusive area for the members of the Activity Association executives and their Board members. 2. Provide some type of individual mementoes for • each participant and coach like a 1997 AAAA State Tournament keep sake nameplate for each participant's locker or school color, chair back covers. 3 . Provide free lodging for the Activity Association executives. While Fayetteville High School will work to get as many donations as possible, I would request of the Advertising and Promotion Commission $3000.00 to advertise the tournament statewide; purchase participant mementoes, help with program production, cover some of our hospitality room costs, and assure that we can bid free lodging for Activities Association executives. • • ARKANSAS AIR MUSEUM V�EfIEID 4290 S. SCHOOL STREET FAYETTEVILLE, ARKANSAS 72701 (501) 521-4947 September 10 , 1996 Fayetteville Advertising & Promotion Commission c/o Chamber of Commerce 123 W . Mountain Fayetteville , AR 72701 RE : FUNDING REQUEST FOR 1997 Dear Chairperson : The Arkansas Air Museum is requesting assistance from the A & P commission for 1997 . Last year the Museum and Information Center received $ 40 , 000 , a $ 10 , 000 reduction from 1995 . When the A & P commission supports the Information Center , the City of Fayetteville also gets one of only two Air Museums in • this state . Since receiving this source of support the Arkansas Air Museum has been able to bring 4 additional aircraft to the Museum including the Huey and Cobra helicopters , and A- 4 Skyhawk jet and a Howard DGA- 18 World War II trainer that was stationed here during World War II . Almost 3000 people trained right here at Drake Field . We have supported this City and its efforts to bring in visitors . The worlds only flying B- 29 drew over 7 , 000 people , a pristine B- 17 , B- 24 and last year one of only two Lockheed Constellations still flying came to Fayetteville . All these aircraft drew large crowds . One of the last barnstorming aircraft visited Fayetteville three years in a row because of the interest and crowds that come out . Very few cities are selected for these stops . Fayetteville is on the list because of our efforts . Tourism day was an idea this Museum created to support the Mayor and his efforts with the conference for tourism . It was very well attended . Air Fest ' 96 last year was a one day event that brought in over 1000 people in one day . I want to say for all the meetings of some committees few were interested enough to • see what the possibilities for an event like this can do for �this city . We showed it can be done and plans for a two day event .00 are in the works , four unique aircraft are ready to come to Fayetteville in June of 1997 . Others will follow as well as some of our classics . This two day event will not only bring in several thousand visitors but will set this as an annual event . Because of reductions in support we are already not filling vacated positions . With further reduction special events and visits of special aircraft may not take place . We have just completed a new display area with 5 new walk- in lighted display cabinets . No more store cases . We receive more visitors than any of the other museums . Our events draw many more people than the other museums . Yet we receive far fewer dollars and do it with far fewer lower paid people than the other area museums . The Arkansas Air Museum is requesting that $40 , 000 be allotted to this Museum as a budgeted item . This will allow us to plan for the future and continue to build and work towards endowing the Museum through private funds . This is not the time to cut back your support . This Museum is unique and is one of a kind in this 4 state area . With expansion through alternate fund raising in the works , the future of Drake Field as the home of a tourist destination Museum is very possible . We can , if the support is there look to precisely that kind of future for this Museum , for the future of Drake Field and the City of Fayetteville . Our funding request information is attached . inc ly,� G ohn C . Kalagia Director Arkansas Air Museum JCK : lak • A & P Funding Request Page 3 September 10 , 1996 1 ) ' Arkansas Air Museum 2 ) John C . Collages , Director 4290 S . School Fayetteville , AR 72701 501 - 521 - 4947 3 ) The Arkansas Air Museum is a non-profit organization committed to furthering the preservation of Arkansas aviation history , with emphasis on Drake Field , and its history . The Arkansas Air Museum in a non-profit organization under the IRS laws 501 ( c ) 3 . 4 ) The Museum and Tourist Information Center is open daily from 9 : 30 a . m . to 4 : 30 p . m , except for New Years Day , Thanksgiving and Christmas . 5 ) The Museum is located at 4290 S . School , on Highway 71 South at Drake Field in Fayetteville , Arkansas . • 6 ) The Arkansas Air Museum has operated for eight years . We are open seven days a week . The Hangar was built in 1944 for the War Training Service . Three training programs were in operation during World War II . Over 3 , 000 pilots trained here during the war years . The Museum has documented the history of Aviation in Fayetteville . One of the first commuter airlines in the USA operated here at Drake Field . The Arkansas Air Museums , more modern type aircraft continues to bring new interest . The Library is available for research . A fine collection of aviation books , periodicals , manuals as well as aviation videos are housed here . 7 ) Our attendance is holding steady . Air Fest X96 and the Constellation visits were very well attended . Our visitors are from many areas of the country and more and more from overseas . Tourism accounts for 65; of our visitors . The Information Center has been very beneficial to them as they travel or come into the area . 8 ) Positive statements continue wherever we go . We have visited numerous other museums in Texas , Florida , Oklahoma and Kansas , and Missouri and all have taken an interest in ours • as well . The Arkansas Air Museum is active in community affairs . We participate in the N . W . Arkansas Tourism Association and the Hospitality Association . • A & P Funding Request Page 4 September 10 , 1996 We participate in the Lights of the Ozarks Festival of Lights . I attend many A & P meetings and we are supporters and members of the Fayetteville Chamber of Commerce . 9 ) The Director has been active in area schools lecturing on Aviation history and has been invited back to teach another Elder Hostel at the Continuing Education Center . Civic clubs have also been on the Director ' s list . 10 ) The media continues to show interest in our projects as they take shape . The media has become very active in covering our events as well as our operations . TV spots as well as radio PSA ' s are fairly common and will continue . Several radio interviews were conducted and more are anticipated with area people given the opportunity to call in and take part in the programs . 1.1 ) We hold the line on the overall budget in this tight employment environment . A copy of our 1995 audit is included . 12 ) Funding in the amount of $ 40 , 000 is requested to continue • current operations , staffing the Information Center , advertising and be able to continue to participate in community events and projects . 13 ) See attached audit for 1995 . • 1 1� 1 1 1 Arkansas Air Museum Fayetteville, Arkansas Financial Statements 1 For the Year Ended December 31 , 1995 1 N 1 1 1 1 1 , 1 1 1 SCA RRB/1(ROUGH ' MURT1.SHAW CEIMFIED PUBLIC ACCOUN7WM PA • 2039 Green Acres Rd., Fayetteville, AR 72703.2619 • Telephone (501 ) 521.1771 1 Wesley D. Murtishaw, CPA ' Daniel E. Nichols, CPA Camille E. Gollon, CPA To The Board of Directors ' Arkansas Air Museum Fayetteville , Arkansas ' We have compiled the accompanying statement of financial position at December 31 , 1995 and the related statements of activities and cash flows for the year then ended , in accordance with Statements on Standards for Accounting and Review ' Services issued .by the American Institute of Certified Public Accountants . A compilation is limited to presenting in the form of financial statements information that is the representation of management . We have not audited or reviewed the accompanying financial statements and , accordingly, do not express an opinion or any other form of assurance on them . In our opinion , the financial statements referred to above present fairly , in all ' material respects , the financial position of Arkansas Air Museum as of December 310 1995 , and the results of operations and changes in financial position for the year then ended , in conformity with generally accepted accounting principles . Scarbrough & Murtishaw , CPA' s , P . A . Certified Public Accountants t Fayetteville , Arkansas June 5 , 1996 Members: . American Institute or CPA s Private Companies Practice Section Arkansas Society of CPA s ' Arkansas Air Museum • Favetteville , . Arkansas ' Statement of Financial Position December 31 , 1995 ASSETS Cash - Unrestricted $ 34 , 028 Permanently restricted (Note 2 ) 72 , 769 ' Due from operating cash - permanently restricted (Note 2 ) 169 Inventory (Note 1 ) 50608 Property and equipment - net of accumulated depreciation ( Notes 1 & 6 ) 27 , 487 ' Total assets $ 140 , 061 LIABILITIES Payroll taxes payable $ 343 Due to restricted 169 Total liabilities 512 NET ASSETS Unrestricted 660611 Permanently restricted 72 , 938 Total net assets 139 , 549 Total liabilities and net assets $ 140 , 061 1 t See Accountant ' s Compilation Report and Notes to the financial statements . 2 r Arkansas Air Museum _F��etteville . Arkansas ' Statement of Activities For The Year Ended December 31 , 1995 UNRESTRICTED NET ASSETS ' Support and Revenue - Grants $ 54 , 000 Door donations 18 , 538 Membership dues 21455 ' Gift shop 111991 Other 11680 Interest 1 , 188 ' Total support and revenue 89 , 852 . Expenses and Transfers - Salaries and wages 35 , 084 ' Employer payroll expense 21552 Office expense 31702 Repairs and maintenance 11450 Insurance 60396 ' Advertising 3 , 670 Transfer to restricted 12 , 410 Gift shop 71779 Professional services 10525 Miscellaneous 1 , 371 Display/Library 21804 Tourism 11816 Travel and car allowance 21400 Donations 35 ' Depreciation 2 . 140 Total expenses 85 . 134 ' Net revenue from operations 4 . 718 PERMANENTLY RESTRICTED NET ASSETS ' Transfer from unrestricted 12 , 410 Interest 2 , 774 ' Increase in permanently restricted net assets 15 . 184 Increase in net assets 19 , 902 ' Net assets at beginning of year 119 . 647 Net assets at end of year $ 139 . 549 ' See Accountant ' s Compilation Report and Notes to the financial statements . '• .3 Arkansas Air Museum Fayetteville . Arkansas ' Statement of Cash Flows December 31 , 1995 ' CASH FLOWS FROM OPERATING ACTIVITIES : Increase ( decrease ) in net assets $ 190902 ' Adjustments to reconcile changes in net assets to net cash provided by operating activities : Depreciation 20140 ( Increase) decrease in operating assets : Inventory ( 358 ) Increase (decrease ) in operating liabilities : Payroll taxes payable . , ( 56 ) ' Net cash provided by operating activities 21 . 628 CASH FLOWS FROM FINANCING ACTIVITIES : y ' CASH FLOWS FROM INVESTING ACTIVITIES : Investment purchases ( 2 , 614 ) Net cash ( used) in investing activities ( 2 , 614 ) ' Net increase ( decrease ) in cash 19 , 014 Cash , beginning of year 39 , 517 ' Cash , end of year 58 , 531 See Accountant ' s Compilation Report and Notes to the financial statements . 4 1 Arkansas Air Museum Notes to Financial Statements 1 December 31 , 1995 1 Note 1 - Summary of Significant Accounting Policies Organization The Arkansas Air Museum ( the Museum) is a non-profit organization 1 incorporated in 1986 to preserve and present aviation history with special emphasis on Arkansas people and events . Basis of Accounting 1 The financial statements are presented on the accrual basis method of accounting . Prooerty . Plant and Eguinment 1 Property , Plant and Equipment are recorded at cost , less appropriate allowances for depreciation . Depreciation has been computed using accelerated and straight line methods over the following estimated useful lives of the assets . Years ' Furniture' Furniture and Fixtures 7 Airplane 20 1 Major replacements and improvements are capitalized . Replacements , maintenance and repairs that do not improve or extend the lives of the related assets are expensed currently . NIncome Taxes The Museum is a tax exempt organization under Section 501 ( c ) ( 3 ) of the Internal Revenue Code . 1 Inventory Inventory is valued at the lower of cost or market using the first in - first out method . 1 Compensated Absences The Museum does not accrue compensated absences because they are immaterial . 1 Donated Materials and Services The value of donated materials , services and estimated rental value of the building is not reflected in the accompanying financial statements since 1 the Museum does not keep adequate records regarding the value of such materials , services and estimated rental value . The use of the Museum ' s facilities and most of the fixed assets have been 1 donated to the Museum and several volunteers have donated time to the operations of the Museum . Note 2 - Permanently Restricted Assets 1 Certain assets are restricted as to use by the Museum' s Board of Directors . The restricted cash account can be used only for projects or expenses as approved by the Board . 1 5 1 Arkansas Air Museum Notes to Financial Statements ' ' December 31 , 1995 ' Note 2 - Permanently Restricted Assets (Continued) , Restricted cash carried at cost as of December 31 , is as follows : ' Mutual Fund Accounts , Dean Witter Trust Company $ 480266 Certificate of Deposit , Springdale Bank & Trust with interest -at 6 . 00 , maturing September 12 , 1996 . 18 , 000 ' Bank of Fayetteville , Money Market accounts . Variable interest rates . 6 , 503 ' 72 , 769 Total market value of restricted assets at December 31 , 1995 is $63 , 455 . Note 3 - Museum Displays N All the airplanes , except for one airplane that the Museum owns , and a portion of the artifacts on display at the Museum have been loaned to the Museum for observation by the general public . Note 4 - Operating Lease The Museum has an operating lease for a copy machine . The lease runs month to month and there are no guaranteed future minimum lease payments . Rental expense for the year ended December 31 , 1995 was $ 576 . ' Note 5 - Concentration of Credit Risk The Museum is engaged in operating an Aviation Museum in Northwest Arkansas . The Museum is dependent upon local and state grants as well as the continued donations of its visitors for its operating funds . 6 1 Arkansas Air Museum Notes to Financial Statements ' December 31 , 1995 ' Note 6 - Property , Plant . Epuipment and Depreciation ' 1995 Useful Depr . Accum . ' Class Life Cost Expense Depr . Furniture & Fixtures 7 $ 4 , 726 $ 743 $ 2 , 870 Airplanes and Other Displays 20 27 , 942 1 . 397 2 , 311 ' 32 , 668 2 140 5 181 Note 7 - Reclassification Certain items have been reclassified from the prior year for comparability ' purposes . Note 8 - FASB 117 M in the year ended December 31 , 1995 , the Arkansas Air Museum adopted FASB 117 . Therefore , these financial statements are presented in accordance with FASB 117 . 1 a 7 • FAYETTEVILLE ADVERTISING AND PROMOTION COMMISSION Funding Request 1 . Name of Organization and Event: Arkansas Music Festival/University of Arkansas Department of Music 2. Professor Chalon Ragsdale, Chair Professor Carlton Woods, Co-Chair Department of Music University of Arkansas Fayetteville, AR 72701 (501 ) 575-4701 3 . Purpose of Event: The following is the mission statement of the Arkansas Music Festival: The Arkansas Music Festival is a University of Arkansas outreach program providing educational and professional musical experiences and performances for the community of Northwest Arkansas. Funds generated from events will go toward operation of the event. The Arkansas Music Festival is a non-profit organization sponsored by the University of • Arkansas. Tax ID# 71-6003252W 4. Period of operation : June 12 through June 21 , 1997. 5 . Events will be located at the Walton Arts Center and the University of Arkansas. 6. Background and history: The Arkansas Music Festival is modeled on the Music Festival of Arkansas which has been in operation for 14 years as a non-profit arts organization. The ten day event will offer eight concerts featuring orchestra, chamber, solo, and jazz venues. Outstanding musicians will come from major music making centers around the country for the event' s duration. This event has been recognized nationally as a "World Class Music Making Event" and featured frequently on "Performance Today" and "America in Concert" on National Public Radio. The Festival has received numerous awards including the National Federation of Music Club' s award for dedication to American Music. The 1996 AMF was sponsored by the University of Arkansas with donors and corporate sponsors coming from the community of NW Arkansas (See 96 Final Budget ). The eight concerts had a total attendance of approximately 3,000. Four of the concerts were held at the UA Fine Arts Concert Hall (seating capacity of 200), one in Springdale's Jones Center for Families (seating 250), and three at the Walton Arts Center (seating 1190). We are most proud of the "standing room only" crowd for the final concert at WAC • as well as the close to full houses for ALL events at UA FACH ! • In addition, the program brought a total of 85 musicians (students and artists) from around the country for the entire ten day period. One third of this group came from other Arkansas communities with the rest attending from 15 different states and Canada. The program for 1997 will include the same number of concerts (eight) as in 1996. There will be three Faculty/artists concerts, two student chamber concerts, and three orchestra concerts. The major orchestra concerts are: Saturday, June 14: "HAPPY BIRTHDAY GEORGE! " To celebrate the 100th birthday of America's most renowned composer, GEORGE GERSHWIN a program including "American in Paris," "Rhapsody in Blue," and numerous show tunes played by an Arkansas Star Jazz Ensemble. Saturday, June 21 : "ALMOST ALL RUSSIAN" A program centering on Prokofiev's "Alexander Nevsky" which was originally a film score for Sergei Eisenstein's film of the same title. A coordinating program for this event will include an Elder hostel focusing on Russian History and Music that will bring 50-70 people to the community for eight days. 7. Expected visitor draw: In the past members of the audience have come from the NW Arkansas region, Western Oklahoma, SW Missouri, Kansas and Texas. We had ticket brochure requests from the former as well as from local communities and Ohio, Illinois, Indiana, and Tennessee. We expect the 97 AMF to draw even more than last year since our lead time is considerably greater. • 8. Image: The Arkansas Music Festival remains the only music festival concentrating on classically oriented music within the region. Plans for 1997 include securing club dates for jazz, folk, and pop music groups in clubs in the region, particularly Fayetteville. These appearances will be advertised in the ticket brochure giving audiences even wider choices of activities. 9. Marketing Plan: Over 3,000 brochures were mailed in 1996 and will be mailed in 1997 to all of the University and college music departments in the U.S. Advertising again will be placed in five of the nation's most prestigious trade magazines for musicians. Ticket brochures will blanket the Arkansas, Missouri, Oklahoma, Texas, and Kansas areas. Newspaper, radio and television advertising, both paid and public service, will cover the same region. 10. Anticipated media exposure: Newspaper, radio, and television coverage is being carefully planned to include all aspects of the event. National exposure will occur through the support of National Public Radio. 11 . Marketing budgets: Enclosed please find a complete budget for the AMF 1997. Note that marketing and brochures total $ 10,000. 12. Funding request: $2,000.00 specifically to support advertising and brochures. 13 . Enclosed you will find a final budget report from the 1996 Arkansas Music Festival as well as a proposed budget for the 1997 season. • AMF 1996 BUDGET FINAL REPORT INCOME Salary Support UA $5,300.00 Scholarships UA $49000.00 Markham Fund $8,334.05 Tuition $2,900.00 Ticket Sales $7 ,943 .90 Application Fees $ 675 .00 CITY OF FAYETTEVILLE $2,000.00 Individual Fund Drive $23390.00 Sponsorships (Corporate) $23750.00 Restaurant Sponsors $ 500.00 • TOTAL $36.792.95 EXPENSES Artists Salaries $ 13,012.00 Jazz Concert $5,000.00 Walton Arts Center $8,362. 17 Hotel $642.02 Marketing $67383 .00 College of Continuing Education $500.00 Music Purchase and Rental $ 1 ,017.71 Misc. $203 .30 FICA $500.00 TOTAL $35.620.50 INCOME OVER EXPENSES $ 1 , 172.45 •