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Home My WebLink About1996-04-08 - Agendas - Final • •yvt yr MEETING NOTICE The Advertising and Promotion Commission will meet on Monday , April 8 , 1996 at 2 : OO p . m . at the Chamber of Commerce . ADVERTISING AND PROMOTION COMMISSION April 8 , 1996 2 : 00 p . m . Chamber of Commerce I . Call to Order II . Reports A . Approval of Minutes for March 11 meeting Be Financial - Ben Mayes C . Convention and Visitor Activity - Marilyn Johnson D . Blackwood/Martin Agency Report - Susan Stirewalt E . Trolley Operations Report III . Old Business A . Exhibit Hall /Town Center - Richard Alderman IV . New Business A . Funding Requests for spring , 1996 1 ) Washington County Historical Society 2 ) Music Festival of Arkansas 3 ) Holiday Hoops V . Miscellaneous V . Adjourn 3 • GROUP : ADVERTISING & PROMOTION COMMISSION DATE : March 11 , 1996 PRESENT : Joe Fennel Susan Stirewalt Curtis Shipley Marilyn Johnson Woody Bassett Ben Mayes Fred Hanna Alex Jerde Jim Waselues Coy Kaylor ABSENT : None CALL TO ORDER : The meeting was called to order by Chairman Joe Fennel at 11 : 00 a . m . at the Chamber of Commerce office . MONTHLY REPORTS : MINUTES It was moved by Shipley , second by Hanna that the minutes of the February 12 meeting be approved . Motion carried . FINANCIAL Ben Mayes presented the financial report for February . The HMR collections were $ 68 , 507 , a decrease of 3 . 57 % from February 1995 collections . Bad weather is a probably cause of the decrease . February expenditures were $ 30 , 122 . Moved by Shipley , second by Kaylor to approve the February financial report . Motion carried . ACTIVITY REPORT Marilyn Johnson reviewed February activities of Convention Visitor Development . Total inquiry responses for February were up 200 % Activity included working with tour groups and monitoring of on premise consumption petition drive and exhibit hall feasibility study . Moved by Kaylor , second by Shipley to approve the Convention Visitor Report . Motion carried . AGENCY REPORT Susan Stirewalt presented agency report . Rise in inquiries usually results in a rise in the HMR tax in subsequent months . Agency is in the middle of placement for Spring/ Summer . Agency will be attending Governor ' s Conference on Tourism to meet with magazine representatives . • Moved by Kaylor , second by Shipley to approve the agency report . Motion carried . TROLLEY REPORT was distributed as an informational item . NEW BUSINESS : SELECTION OF COMMISSIONER Moved by Bassett , second by Shipley that Jim Waselues be reappointed to a second term . Motion carried . EXHIBIT HALL /TOWN CENTER Richard Alderman ( Wittenburg , Delony , & Davidson ) and Dave Moulder ( Coopers and Lybrand ) presented preliminary findings on the Exhibit Hall /Town Center . w Moved by Shipley to accept report , second by 9*±pTuy , Motion carried . There being no further business , the meeting was adjourned . Respectfully submitted , Marilyn Johnson Director Convention and Visitor Development • City of Fayetteville, Arkansas Monthly HMR Tax Collections 1994- 1996 • 1994 1995 1995 1996 1996 Total Total Change Over Total Change Over HMR Taxes HMR Taxes Prior Year HMR Taxes Prior Year January $ 71 ,070 $ 74,927 5.43% $ 76,738 2.42% February 60,389 71 ,046 17.65% 68,507 — 3.57% March 64,306 68,254 6.14% 72 ,521 6.25% April 70,193 73,027 4.04% May 720787 78,599 7.98% June 73,001 80,875 10.79% July 71 ,576 80,211 12.06% August 78,508 81 ,416 3.70% September 76,833 80,376 4.61 % October 76,400 77,619 1 .60% November 79,328 91 ,076 14.81 % December 71 ,862 75,490 5.05% • Total $ 866,253 $ 932,916 7.70% $ 2171765 1 .65% HIVIR Tax Collections By Month 100 80 60 I I 40 I � 1 20 0 January Febnmry Match APA May June July August September October November December D 1994 1995 1996 • \HMRTAX Advertising & Promotion Commission Financial Report - Expenditures For the Month Ending March 31 , 1996 • 1996 YTD March Budget Item Budget Expenses Remaining Expenses Public Notification (BMA Contract) $257,364 $53,775 $203,589 $20,074 Audit Expense 150 150 Trolley Operations 35,000 7,611 27,389 39711 Collection Expense 38, 100 4,355 33,745 1 ,450 Convention Services 51000 400 41600 Brochure Development 40,000 40,000 800 Telephone Number (Chamber) 109000 21500 7,500 Lights of the Ozarks 20,300 20,300 Autumnfest 51000 51000 Air Museum 40,000 10,000 300000 Chamber of Commerce Contract 100,000 50,000 50,000 Exhibit Hall/Town Center 100,000 15,308 84,692 15,308 Park Improvements (Crystal Springs) 27%000 279,000 Landscape Materials (Square Gardens Maint.) 20,000 203000 Special Projects *Northern Tourist Information Center 29, 172 7,293 21 p879 oe Martin Memorial Stage Race 5,555 11632 3,923 Fay. Public Library Genealogical Collection 269360 26,360 City Entranceway Enhancements 21100 21100 Square Gardens Maintenance 282 281 1 Replacement Festival Lights - Square d 10000 1 ,000 TOTAL USES $1 ,014383 $153,155 $861 ,228 $40,544 • W&PEXP96 ACTIVITY REPORT March , 1996 INQUIRY RESPONSES March 96 Tourist - 810 1996 YTD - 1676 March 95 Tourist - 854 1995 YTD - 1360 Mar . 96 Advertising Response - 4387 1996 YTD - 6082 Mar . 95 Advertising Response - 4887 1995 YTD- 5937 March 96 Relocation - 333 1996 YTD - 979 March 95 Relocation - 461 1995 YTD - 1163 March 1996 Total Inquiries - 5 , 530 March 1995 Total Inquiries - 6 , 202 YTD 1996 Total Inquiries - 81737 YTD 1995 Total Inquiries - 8 , 460 CONVENTION ACTIVITY Conventions - WRMC Physician ' s program High School AAAA Basketball Tournament 100 Years of PTA Conference Meetings - Autumnfest Lights of the Ozarks Northwest Arkansas Tourism Association Chamber Business After Hours Arkansas Festival Association Samboree Tour Groups - Oklahoma Retired Citizen ' s Travel Club ( Don Burke ) Travel Fun Tours Rich Mountain Community College Tour Southhave Tour Group ( Vivian Wallace ) Miscellaneous - Liquor by the Drink Guesthouse International open house Relocation Video School Superintendent Candidates New Restaurant location Governor ' s Conference on Tourism - West Memphis Trail of Tears Drama Motorcoach Association Media Relations - Men ' s Journal ( Beth Russo ) Democrat-Gazette ( Mike Whiteley ) TV- 5 . Arkansas Business ( Catherine Henry ) Democrat-Gazette ( Daphne Douglas ) KKIX- 104 Vu -Video Adams Publishing Company ( Jim Starr ) Fox TV ( Cheryl ) iHMR COLLECTION COMPARISON March 1996 : $ 72 , 521 March 1995 : $ 68 , 254 Percent Increase 6 . 258 YTD 1996 : $ 217 , 765 YTD 1995 : $ 214 , 227 Percent Increase 1 . 658 HMR TOP 10 COLLECTORS - March Hilton Clarion Red Lobster Chili ' s Kirby ' s Ryan ' s Jose ' s A Q Chicken Taco Bell Village Inn • • Advertising Inquiry 1996 MARCH JAN FEB MAR APR MAY JUN JUL AG SEP OT NV DEC AB AI 1246 AL AM AMI AT 94 160 384 AY BA 2 BH 173 BY 8 1 CB CH 29 29 5 CL CT 153 49 DM DS FC 138 _ FE • GT 498 HA 502 84 LA ML 204 146 1163 MM NC 21 NFS NTG 14 12 33 OS 9 SL 37 98 358 SM 2 5 TA TG TM 11 6 245 TP 10 7 27 USA VP 67 24 VUS 28 TOT , 661 1034 4387 AB - AR BUSINESS CL - COUNTRY LIV NFS - NATA FAC . SHEET AI - AR NEWS INS . CT - AAA CAR NTG- NATA AL - AR ALUMNI DM - DALLAS MAG . OS - OUTSIDE MAG . AM - AR TIMES DS — DESTINATIONS SL - SOUTHERN LIV . AMI - AR MAG INSERT FC - FAMILY CIR . SM - SUCCESSFUL MEET . AT - AR TOUR GUIDE FE - FRIENDLY EX . TA - TRAVEL AMERICA • AY - ACTIVE YEARS GT - NAT . GEO . TG - SL TRAVEL BA - BACKPACKER HA - HOME & AWAY TM - TEX . MONTHLY BH - BETTER HOMES LA - LAFAYETTE ADV . TP - TRIP BY - BYWAYS ML - MIDWEST LIV . USA- USA WEEKEND CB - COLUMBIA ST . MM - MIDWEST MOTOR VP - VAC . PUB . CH - COUNTRY HOME NC - NEW CHOICES VUS - VISTA USA Advertising Inquiry by State MARCH 1996 AI AT BH CH FC GT HA ML NTG SL SM TM TP VUS TOT AL 0 6 5 0 .0 5 0 1 0 21 0 1 0 0 0 0 0 39 0 2 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 2 0 6 5 0 0 7 0 2 0 3 0 1 0 1 0 0 0 25 389 20 9 0 0 5 0 3 3 13 0 0 0 0 0 0 0 442 CA 4 28 10 0 4 35 0 3 7 11 0 3 0 1 0 0 0 106 CO 0 6 3 0 1 11 0 3 0 0 0 1 0 0 0 0 0 25 CT 2 0 3 0 1 4 0 0 0 0 0 0 0 1 0 0 0 11 DE 0 0 0 0 0 3 0 0 0 1 0 0 0 0 0 0 0 4 DC 0 0 0 0 0 1 0 1 0 0 0 0 0 0 0 0 0 2 FL 1 13 8 0 5 13 0 8 0 19 0 1 2 0 0 0 0 70 GA 0 6 3 1 0 4 0 3 0 20 0 0 1 0 0 0 0 38 HI 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 ID 0 3 1 0 0 1 0 0 0 1 0 0 0 0 0 0 0 6 IL 132 29 5 0 14 20 18 241 2 8 0 1 0 0 0 0 0 470 IN 0 6 7 0 11 7 9 131 2 4 0 0 1 0 0 0 0 178 IA 2 15 8 0 7 10 5 110 0 2 0 1 1 0 0 0 0 161 KS 4 8 0 0 0 8 1 62 2 2 0 2 1 0 0 0 0 90 KY 1 4 1 0 0 5 3 14 0 9 0 1 1 0 0 0 0 39 LA 65 24 14 0 7 6 0 2 0 44 0 4 2 8 0 0 0 176 ME 0 0 0 0 3 0 0 0 0 0 0 0 0 0 0 0 0 3 MD 0 2 1 0 1 23 0 0 0 1 0 3 0 1 0 0 0 32 MA 0 2 3 0 5 11 0 1 1 0 0 0 1 1 0 0 0 25 MI 0 7 2 0 6 21 0 111 2 6 1 1 0 0 0 0 0 157 MN 1 21 2 0 11 12 19 81 2 0 0 1 2 0 0 0 0 152 MS 0 5 5 0 1 1 0 0 0 21 1 1 0 0 0 0 0 35 MO 133 30 0 0 1 18 0 100 5 8 0 1 0 0 0 0 0 296 MT 0 0 1 0 0 1 0 1 0 0 0 0 0 0 0 0 0 3 1 2 1 0 0 3 11 31 0 1 0 0 0 0 0 0 0 50 0 0 1 0 0 1 0 1 0 0 0 1 0 0 0 0 0 4 NH 2 1 1 0 1 4 0 0 0 0 0 0 0 1 0 0 0 10 NJ 0 2 5 1 1 31 0 0 0 4 0 1 1 7 0 0 0 53 NM 0 0 0 0 2 1 0 1 0 2 0 1 0 0 0 0 0 7 NY 1 7 12 0 7 42 0 2 0 11 1 0 0 0 0 0 0 83 NC 0 5 0 0 4 6 0 0 0 0 0 3 0 0 0 0 0 18 ND 0 1 0 0 3 0 0 6 0 5 0 0 0 0 0 0 0 15 OH 0 10 4 1 6 21 9 84 2 18 0 3 1 0 0 0 0 159 OK 152 22 10 0 10 4 8 2 2 2 0 4 4 0 0 0 0 220 OR 0 2 0 0 1 7 0 1 0 4 0 0 0 0 0 0 0 15 PA 1 6 5 0 3 30 0 4 0 0 0 0 1 0 0 0 0 50 PR 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 RI 0 0 0 0 2 0 0 0 0 11 0 1 0 0 0 0 0 14 Sc 0 1 2 0 1 4 0 1 0 0 1 0 1 0 0 0 0 11 SD 1 0 0 1 2 1 1 6 0 20 0 1 5 0 0 0 0 38 TN 0 2 3 0 4 5 0 6 0 70 0 1 0 1 0 0 0 92 TX 348 48 25 0 1 25 0 10 2 1 1 204 0 3 0 0 0 668 UT 2 3 1 0 0 1 0 0 0 0 0 0 0 0 0 0 0 7 VT 0 1 1 0 0 3 0 0 0 7 0 0 0 0 0 0 0 12 VA 0 1 2 0 2 14 0 1 0 1 0 0 0 1 0 0 0 22 WA 2 4 2 0 0 8 0 3 0 5 0 0 0 1 0 0 0 25 WV 0 2 1 0 1 5 0 0 0 2 0 0 1 1 0 0 0 13 WI 2 19 0 0 9 19 0 125 1 0 0 0 1 0 0 0 0 176 WY 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 itN 0 1 1 1 0 31 0 1 0 0 0 2 0 0 0 0 0 37 1246 384 173 5 138 498 84 1163 33 358 5 245 27 28 TOTAL 4387 TOURIST INQUIRY 1996 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC • AL 5 9 6 0 0 0 0 0 0 0 0 0 AK 0 1 0 0 0 0 0 0 0 0 0 0 AZ 5 5 3 0 0 0 0 0 0 0 0 0 AR 52 61 117 0 0 0 0 0 0 0 0 0 CA 11 18 26 0 0 0 0 0 0 0 0 0 CO 6 4 7 0 0 0 0 0 0 0 0 0 CT 0 1 1 0 0 0 0 0 0 0 0 0 DE 0 0 0 0 0 0 0 0 0 0 0 0 DC 0 0 2 0 0 0 0 0 0 0 0 0 FL 9 20 17 0 0 0 0 0 0 0 0 0 GA 4 5 8 0 0 0 0 0 0 0 0 0 HI 0 1 0 0 0 0 0 0 0 0 0 0 ID 2 1 0 0 0 0 0 0 0 0 0 0 IL 27 34 54 0 0 0 0 0 0 0 0 0 IN 9 10 12 0 0 0 0 0 0 0 0 0 IA 11 24 31 0 0 0 0 0 0 0 0 0 KS 10 22 38 0 0 0 0 0 0 0 0 0 KY 2 1 7 0 0 0 0 0 0 0 0 0 LA 9 24 44 0 0 0 0 0 0 0 0 0 ME 0 0 0 0 0 0 0 0 0 0 0 0 MD 1 1 2 0 0 0 0 0 0 0 0 0 MA 2 3 5 0 0 0 0 0 0 0 0 0 MI 8 14 22 0 0 0 0 0 0 0 0 0 MN 23 15 29 0 0 0 0 0 0 0 0 0 M5 7 1 6 0 0 0 0 0 0 0 0 0 MO 32 39 61 0 0 0 0 0 0 0 0 0 MT 0 1 1 0 0 0 0 0 0 0 0 0 NE 9 5 7 0 0 0 0 0 0 0 0 0 NV 1 1 2 0 0 0 0 0 0 0 0 0 NH 1 1 1 0 0 0 0 0 0 0 0 0 NJ 4 4 8 0 0 0 0 0 0 0 0 0 NM 0 3 3 0 0 0 0 0 0 0 0 0 NY 4 12 10 0 0 0 0 0 0 0 0 0 NC 5 10 4 0 0 0 0 0 0 0 0 0 ND 0 0 1 0 0 0 0 0 0 0 0 0 OH 19 15 28 0 0 0 0 0 0 0 0 0 OK 16 24 50 0 0 0 0 0 0 0 0 0 OR 1 1 8 0 0 0 0 0 0 0 0 0 PA 4 4 14 0 0 0 0 0 0 0 0 0 PR 0 0 0 0 0 0 0 0 0 0 0 0 RI 0 0 1 0 0 0 0 0 0 0 0 0 SC 2 3 0 0 0 0 0 0 0 0 0 0 SD 1 0 7 0 0 0 0 0 0 0 0 0 TN 5 9 15 0 0 0 0 0 0 0 0 0 TX • 36 59 97 0 0 0 0 0 0 0 0 0 UT 0 1 2 0 0 0 0 0 0 0 0 0 VT 0 1 0 0 0 0 0 0 0 0 0 0 VA 3 4 5 0 0 0 0 0 0 0 0 0 WA 3 6 6 0 0 0 0 0 0 0 0 0 WV 0 1 6 0 0 0 0 0 0 0 0 0 WI 10 23 0 0 0 0 0 0 0 0 0 0 • WY 0 1 30 0 0 0 0 0 0 0 0 0 Can 4 0 6 0 0 0 0 0 0 0 0 0 Tot . 363 503 810 Total 1676 RELOCATION INQUIRY 1996 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC • AL 6 2 2 0 0 0 0 0 0 0 0 0 AK 1 4 1 0 0 0 0 0 0 0 0 0 AZ 9 12 4 0 0 0 0 0 0 0 0 0 AR 50 39 30 0 0. 0 0 0 0 0 0 0 CA 24 27 34 0 0 0 0 0 0 0 0 0 CO 9 6 9 0 0 0 0 0 0 0 0 0 CT 2 3 3 0 0 0 0 0 0 0 0 0 DE 0 1 1 0 0 0 0 0 0 0 0 0 DC 0 0 0 O 0 0 0 0 0 0 0 0 FL 11 6 11 0 0 0 0 0 0 0 0 0 GA 4 3 3 0 0 0 0 0 0 0 0 0 HI 1 1 2 0 0 0 0 0 0 0 0 0 ID 0 2 1 0 0 0 0 0 0 0 0 0 IL 13 20 31 0 0 0 0 0 0 0 0 0 IN 5 2 2 0 0 0 0 0 0 0 0 0 IA 2 9 6 0 0 0 0 0 0 0 0 0 KS 4 13 9 0 0 0 0 . 0 0 0 0 0 KY 2 2 5 0 0 0 0 0 0 0 0 0 LA 11 8 12 0 0 0 0 0 0 0 0 0 ME 0 0 0 0 0 0 0 0 0 0 0 0 MD 0 2 3 0 0 0 0 0 0 0 0 0 MA 0 1 0 0 0 0 0 0 0 0 0 0 MI 4 9 9 0 0 0 0 0 0 0 0 0 MN 13 15 13 0 0 0 0 0 0 0 0 0 MS 6 4 4 0 0 0 0 0 0 0 0 0 • MO 16 15 12 0 0 0 0 0 0 0 0 0 MT 1 0 1 0 0 0 0 0 0 0 0 0 NE 4 8 4 0 0 0 0 0 0 0 0 0 NV 2 1 5 0 0 0 0 0 0 0 0 0 NH 2 1 0 0 0 0 0 0 0 0 0 0 NJ 1 2 4 0 0 0 0 0 0 0 0 0 NM 4 4 1 0 0 0 0 0 0 0 0 0 NY 15 6 6 0 0 0 0 0 0 0 0 0 NC 2 2 2 0 0 0 0 0 0 0 0 0 ND 3 3 0 0 0 0 0 0 0 0 0 0 OH 9 4 3 0 0 0 0 0 0 0 0 0 OK 17 8 14 0 0 0 0 0 0 0 0 0 OR 4 2 4 0 0 0 0 0 0 0 0 0 PA 4 9 5 0 0 0 0 0 0 0 0 0 PR 0 0 0 0 0 0 0 0 0 0 0 0 RI 0 0 0 0 0 0 0 0 0 0 0 0 SC 2 1 1 0 0 0 0 0 0 0 0 0 SD 2 1 3 0 0 0 0 0 0 0 0 0 TN 4 5 10 0 0 0 0 0 0 0 0 0 TX 37 27 33 0 0 0 0 0 0 0 0 0 UT 2 2 4 0 0 0 0 0 0 0 0 0 VT 0 0 1 0 0 0 0 0 0 0 0 0 VA 2 3 3 0 0 0 0 0 0 0 0 0 WA 6 5 5 0 0 0 0 0 0 0 0 0 WV 0 1 1 0 0 0 0 0 0 0 0 0 WI 7 10 12 0 0 0 0 0 0 0 0 0 • WY 1 2 0 0 0 0 0 0 0 0 0 0 Can 3 6 4 0 0 0 0 0 0 0 0 0 327 319 333 Total 979 City of Fayetteville - Trolley Operation Regular Route • 1995 Activity 1996 Activity Average Average Trip Days of Trips Per Trip Days of Trips Per Month Count Operation Day Count Operation Day Jan. 666 22.00 30.27 963 19.50 49.38 Feb. 714 22.00 32.45 11010 22.50 44.89 March 650 24.00 27.08 April 783 23.00 34.04 May 1 ,012 24.00 42.17 June 983 24.00 40.96 July 11070 24.50 43.67 Aug. 1 ,096 24.00 45.67 Sept. 11040 25.00 41 .60 Oct. 1 ,348 24.50 55.02 Nov. 1 ,190 22.00 54.09 Dec. 773 20.00 38.65 11325 279.00 37.36 1 ,973 42.00 47.14 6Average Trips Per Day 40 IL 20 l z 0 Jan. March May July Sept. Nov. Feb. April June Aug. Oct. Dec. 01995 ■ 1996 Trip Summary of Other Trolley Trips (January, 1996) Count Univ. of Arkansas Nite Route 144 Ozark Brewery - Razorback Basketball Games 28 City of Fayetteville 21 • TOTAL - OTHER TROLLEY TRIPS 193 \TROLLEY r Washington C ounty Historical PHONE 501 -521 -2970 Society 118 EAST DICKSON FAYETTEVILLE, AR. 72701 FUNDING PROPOSAL TO FAYETTEVILLE ADVERTISING AND PROMOTION COMMISSION 1 . Name of Organization: Washington County Historical Society, Inc. Tax ID # 71-0400895 2. Contact: Ann Sugg, President; (501 ) 521-2020; 509 W. Spring Street; Fayetteville, AR 72701 3. Purpose: For support and maintenance of the three historic properties owned and kept open to the public by the society. The mission of the society is to present a living history through the showing and the interpretation of the properties representing the eras of (1 ) Early statehood (2) Cherokee Removal (3) Civil War. Dozens of volunteers are in the process of obtaining period costumes to wear when giving guided tours to school children, tourists, and local citizens throughout the year. 4. Period of Operation: May 1 , 1996 to April 30, 1997 • 5. Location: 118 E. Dickson Street, Fayetteville 6. Background and History: The Washington County Historical Society is the oldest local history society in the state, having been founded in 1951 largely due to the efforts of Walter Lemke, Tom Feathers and other local residents. Since the early 1950s we have published a quarterly, Flashback which through the years has won numerous awards for excellence. Our new publication is a newsletter format called Flashforward.. We sponsor a study group for genealogists, called Questorians which meets monthly. Special events sponsored by the Society are as follows: April: Reenactment of the Civil War Battle of Fayetteville which gave the corner of College and Dickson its name of 'Bloody Corner". July: 4 Corners Ancestor Fair August: Ice Cream Social _ October. Distinguished Citizen presentation and annual meeting December: Candlelight Tours of Headquarters House All events are open to the public and draw people from outside the Fayetteville area 7. Projects for which funding is needed: Painting of Headquarters House Brochures Care of Headquarters House grounds Replace sewer lines at Headquarters House Complete wall project in Headquarters House in which the original entrance hall was restored to the classic Greek Revival house. These projects will cost in excess of $12,500, and that is the amount which we are requesting. A recent edition of the Northwest Arkansas Times quoted noted historian David McCullough as saying, "The fabric of our way of life is in jeopardy because we are losing our national memory." •, We are doing our small part in saving that national memory. PRESERVING THE PASTFOR THE FUTURE PROFIT & LOSS STATEMENT INCOME ACCOUNTS September , 1995 Fiscal Year to Date Genealogy Services $ (5 . 50) $ 67 . 90 Gifts Received " 310 . 00 14 , 274 . 29 Grant from Fayetteville 765 . 22 12 , 500 . 00 Ice Cream Social 21252 . 45 Interest Income 23 . 92 223 . 46 Life Memberships 19350 . 00 Memberships $ 70 . 00 $6 , 240 . 00 Annual Meeting 771 . 65 11074 . 40 Less Renewal Expense -369 . 57 • Less Membership Cards -25 . 77 841 . 65 6019 . 06 Publications & Mdse . Sales $ 130 . 75 $5 , 365 . 57 Less Purchases -47 . 93 -1 , 273 . 35 82 . 82 41092 . 22 Ridge House Income $ 834 . 35 $ 13 , 828 . 30 Less Fence Construction -871 . 34 Less Insurance -684 . 00 Less Maintenance -740 . 42 Less Taxes -756 . 49 Less Utilities -253 . 53 -2 , 362 . 36 Less Brochure Cost -132 . 07 580 . 82 8 , 281 . 62 Miscellaneous Income 74 . 28 526 . 32 Total Income $ 22673 . 21 $509487 . 32 EXPENSE ACCOUNTS FLASHBACK & Postage $ 5 , 272 . 91 Headquarters House Furnishings $3 , 641 . 80 Grounds $ 888 . 04 8 , 719 . 38 Insurance 1 , 760 . 00 Maintenance 339 . 85 10 , 838 . 40 Utilities 354 . 16 2 , 833 . 73 $ 13582 . 05 27 , 793 . 31 Interest Expense 560 . 00 Memberships in Other Orgs , 30 . 00 Office Expenses Equipment $ 922 . 97 Payroll Tax $ 269 . 60 12692 . 25 Postage 16 . 44 766 . 36 Salaries 604 . 16 5 , 452 . 57 Supplies 27 . 84 486 . 20 Telephone 46 . 04 535' 17 964 :08 99855 . 52 Special Events (Ramble) ( 1 , 315 . 93 ) 69 . 20 • Other Expenses 731 . 16 Total Expenses $ 1 , 230 . 20 $44 , 312 . 10 NET PROFIT (LOSS ) $ 1 , 443 . 01 $ 6 , 175 . 22 • FAYETTEVILLE ADVERTISING AND PROMOTION COMMISSION Funding Request 1 . Name of Organization and Event: Arkansas Music Festival/University of Arkansas Department of Music 2. Professor Chalon Ragsdale, Chair Department of Music University of Arkansas Fayetteville, AR 72701 (501 ) 575-4701 3 . Purpose of Event: The following is the mission statement of the Arkansas Music Festival: The Arkansas Music Festival is a University of Arkansas outreach program providing educational and professional musical experiences and performances for the community of Northwest Arkansas. Funds generated from events will go toward operation of the event. The Arkansas Music Festival is a non-profit organization sponsored by the University of Arkansas. Tax ID# 71 -6003252W • 4. Period of operation: June 13 through June 22, 1996. 5 . Events will be located at the Walton Arts Center and the University of Arkansas. 6. Background and history : The Arkansas Music Festival is modeled on the Music Festival of Arkansas which has been in operation for 14 years as a non-profit arts organization. The ten day event will offer eight concerts featuring orchestra, chamber, solo, and jazz venues. Outstanding musicians will come from major music making centers around the country for the event's duration. This event has been recognized nationally as a "World Class Music Making Event" and featured frequently on "Performance Today" and "America in Concert" on National Public Radio. The Festival has received numerous awards including the National Federation of Music Club' s award for dedication to American Music. The AMF, 1996, although under new sponsorship, will continue the fourteen years of artistic quality and involve more musicians than ever before with participation of a large orchestra and choruses for a performance of Carl Orff's Carmina Burana. Carmina Burwia is one of the most popular works in modern times and has been featured in numerous movies and other mass media events. 7. Expected visitor draw: In the past members of the audience have come from the NW Arkansas region, Western Oklahoma, SW Missouri, Kansas and Texas. Data for exact • numbers is not available. We expect the new AMF to draw equally from those regions. • 2 However, we are implementing a much more aggressive advertising campaign which should expand number and size of region. A total of 3,500 is estimated for the eight events as well as a visiting musician base of 80 to 100. 8. Image: the model, MFA, is very identifiable with an attractive feature unique to this area: It is the only music festival concentrating on classically oriented music within the region. 9. Marketing Plan: Over 3,000 brochures have been mailed to all of the University and college music departments in the U.S . Advertising has already been placed in five of the nation 's most prestigious trade magazines for musicians. Ticket brochures are presently being designed to blanket the Arkansas, Missouri, Oklahoma, Texas, and Kansas areas. Newspaper, radio and television advertising, both paid and public service, will cover the same region. 10. Anticipated media exposure: Newspaper, radio, and television coverage is being carefully planned to include all aspects of the event. National exposure will occur through the support of National Public Radio. 11 . Marketing budgets: Enclosed please find a complete budget for the AMF 1996. Note that marketing and brochures total $8,000. t712 . * —Funding request: $2,000.00 specifically to support advertising and brochures. , 13 . Since this is an event with a new sponsor, past records are not available. • • r- • BUDGET EXPENSES Salaries ( with R & B ) $ 14 , 502 . 00 Equipment moves 600 . 00 WAC Rental 5 , 000 . 00 WAC Tickets ( 500 X 2 events ; 200 x 2 events ) 700 . 00 Marketing ( Advertizements , Brochures , Mail ) 11 , 098 . 00 Tape Recording 800 . 00 Music Rental / Purchase 11000 . 00 TOTAL $ 33 , 700 . 00 INCOME • Salaries from UA $ 5 , 300 . 00 UA Music Department 41000 . 00 Markham Fund Contribution 6 , 300 ..00 Tuition ( 30 @ $ 100 ) 31000 . 00 Ticket sales ( 100 @ chamber X 2 ; 200 @ Orch . X 2 at $ 7 . 00 ) 41200 . 00 [C,ity,,of Fayetteville . 2_1000 . 00 Business Promotionals 1 , 500 . 00 Sponsorships 41000 . 00 Individual fund raising 31400 . 00 TOTAL $ 33 , 700 . 00 • _s The University of Arkansas is proud to • announce the founding of the ARKANSAS x . MUSIC FESTIVAL to have its premiere sea- son from June 13 through June 22 , 1996 . Outstanding performers from around the coun- try will gather in Fayetteville for ten days of intensive music-making that will result in eight concerts of solo, chamber and orchestral music. The attached is a complete schedule with details of concerts and artists. It seems only logical that the restaurants of Fayetteville would like to benefit from the audi- ences of these events. For $ 100 we will list tq your establishment as a "Restaurant Sponsor" i in our ticket brochure and the program book. The restaurant will also offer a " buy one meal M at full price, get the second at half price" spe- �E /lQ cial with proof of concert attendance (ticket } '! stub) . The brochure will be mailed to over p 1000 households in the region and it is • ? 1 expected that over 3500 will attend the eight events. Please complete the following form and mail to : Attn: FATS Arkansas Music Festival Department of Music, University of Arkansas Fayetteville, AR 72701 Name of Establishment Address City/State/Zip Phone Signed Position All payments are due May 1, 1996. Thank you. � R ARKANSAS �:A,.; ; AIR MUSEUM num atm P. O. BOX 1911 FAYETTEVILLE, ARKF.14SAS 72702 (501) 521-4997 A & P Funding Request For : Air Fest ' 96 , June 8 , 1996 1 ) Arkansas Air Museum 2 ) John C . Kalagias , Director 4290 S .- School Fayetteville , AR 72701 501 - 521 -4947 3 ) . Air Fest 196 : to display various: types of aircraft from a flying Barnstormer to our sit- 'r military aircraft . This will be a non-waiver flying activity : ( Not an air show ) . We expect at least 20 aircraft on display other than our own . On May 24 , 25 , 26 , as a preview to Air Fest a Lockheed ..Constellation will be on display . The aircraft is one of only two left flying in this country , This display will all6w visitors to tour the aircraft . The Arkansas Air Museum is a non-profit organization under the IRS laws •. 501 ( c ) 3 , Federal I . D . # 58 - 1705722 . 4 ) Air Fest 196 will be held Saturday , June 8 , 1996 from 9 : 00 to 5 : 00 p . m . 5 ) The Arkansas . Air Museum will be the location for both events . The Museum is located at 4290 S . School , on Highway 71 South at Drake Field, in Fayetteville , Arkansas . 6 ) Air Fest 096 will be the first of an annual event . 7 ) We expect to draw people for the events from a 50 mile radius . - . 8 ) These events will enhance the , Air Museum as an .event oriented organization . The exposure for the Museum to people who have not yet visited the Museum will reinforce the Museum as a major attraction unique to Arkansas and the four state area . 9 ) ; The event will be publicized through the major media . As with the visit of touring aircraft in the past . The coverage was first rate with little cost to the Museum . Public relations efforts such as talking to civic clubs , radio interviews will be fully utilized . • 10"KE ARKANSAS AIR MUSEUM i. P. O. BOX 1911 , FAYETTEVILLE, `ARKANSAS 72702 (501) 521-4947. A & P Funding Request For : Air Fest 196 , June 8 , .1996 10 -) The media will be very interested in this project as it takes . s}iape . The media has become very active in. covering - our events as well as our operations . TV spots as well as radio PSA ' s are fairly common and will continue . Several radio interviews will be conducted . 11 ) Our annual budget and audit are on file with the commission . 12 ) The Arkansas Air Museum is requesting $ 2 , 000 to help support this event . The funds will be used to help house the volunteers touring with the Constellation , offer partial fuel to visiting aircraft and help with the expenses to bring our special quest to the event . Col Archie Donahue lives in Harlingen , Texas . He was a leading a•^e in WWII • with 16 confirmed victories . He will be available to the visitors and reinforce the importance of the air museum is role in preserving aviation . history . 13 ) Financial disclosure is on file with the commission . • \ational HM6CfT'1'DISING HOLIDAY HOOPS ~e TOURNAMENT A LIGHTS OF THE OZARKS EVENT National Home Centers Holiday Hoops Tournament Holiday Hoops, Inc. ID# 71 -0781646. (non-profit application pending ) Contact: Larry Bittle 2786 N. College-Suite A Fayetteville, AR 72703 Phone : 521 -6963 April 8, 1996 • The Holiday Hoops Basketball Tournament is designed to bring standout high school teams together in competition, draw people to Fayetteville and increase awareness of Fayetteville through extensive publicity of the tournament. Profits generated from the event will be used for improvements to Fayetteville's athletic programs. The second Holiday Hoops Tournament will take place December 12, 13 and 14 at Walton Arena on the University of Arkansas Campus. The inaugural tournament surpassed everyone's expectations. Quotes from participating coaches, players, recruiting services and media labeled the event highly successful, well run and equal to or better than many long standing high school invitational tournaments. The estimated attendance was 100000. Participating teams came from as far away as Selma, Alabama bringing fans with them. The 1995 Holiday Hoops Tournament further positioned Fayetteville as a basketball mecca. It also drew attention to the "Lights of the Ozarks." The marketing plan for 1996 will expand upon the standards set by last year's tournament. Key promotional areas will be : • 2786 NORTH COLLEGE SUITE A FAYETTEVILLE, ARKANSAS 72703 (501 )521 -6963 A. production of a color brochure with photos B. to expand the area of press coverage C. to advertise the tournament throughout the region (surrounding states). In 1995 we received an abundance of media coverage both locally and regionally (Tulsa, Little Rock, Searcy, Mississippi and Alabama) . Recruiting services such as Bob Gibbons contributed to the tournament awareness with write ups in their newsletters. The opportunity is there to increase the coverage to a national levgl with the goal of the finals being broadcast by a sports network in the future. Funding request: $21 ,500 (same as 1995) Use of funds : to advertise the tournament, produce brochures and implement the public relations aspects of promoting the tournament. 1996 budget and the revenue/expense report for 1995 are enclosed. You will see that revenue was generated from the 1995 tournament, but we feel cash reserves of $100,000 are needed to ensure the continuation of the tournament. _ ly • Holiday Hoops Revenue and Expenses (Non-profit application pending) ID# 71 -0781646 1995 Tournament Budget Actual Revenue Sponsors 30 , 000 49 ,700 A&P Grant 210500 21 ,500 Ticket Sales 10 , 000 13 , 530 Sales 19000 21525 Raffles 11000 1 , 600 Interest 523 Total Revenue 63 ,500 899418 Expenses • Teams •Transportation 15 , 000 119295 +Food & Lodging 12 , 000 9 , 993 •Local Team Stipends 3 , 000 3 , 000 Arena Rental 91500 9 , 500 Insurance 11500 1 , 144 Officials 21500 2 , 630 Parking Attendants 500 500 Outside Security 19000 888 Central EMS 500 700 Printing & Promotion 100000 81664 Shirts & Hats 59000 51483 Stat Crew & Scorer 10000 780 Hotel Security 200 Other 21000 143 63 , 500 54 , 920 Net Income 0 34 , 498 Holiday Hoops Budget (Non-profit application pending) ID# 71 -0781646 1995 Tournament 1996 1995 Budget Actual Revenue •Sponsors 39 ,700 490700 •A& P Grant 21 , 500 219500 *Ticket Sales 15 , 000 13 , 530 • Sales 17000 2 , 525 • Raffles 0 19640 * Interest 11500 523 Total Revenue 78 , 700 899418 Expenses • Teams •Transportation 160000 119295 *Food & Lodging 12 , 000 91993 * Local Team Stipends 4 , 000 3 , 000 Arena Rental 11 , 000 9 , 500 Insurance 11200 1 , 144 Officials 31000 2 , 630 Parking Attendants 11000 500 Outside Security 10000 888 Central EMS 800 700 Printing & Promotion 20 , 000 8 , 664 Shirts & Hats 60000 50483 Stat Crew & Scorer 10500 780 Hotel Security 200 200 Other 10000 143 78 ,700 54 , 920 Net Income 0 349498