HomeMy WebLinkAbout2023-1171CityClerk
From: Lorinda Smith <Ismith@waltonartscenter.org> on behalf of Peter Lane
<plane@waltonartscenter.org>
Sent: Monday, October 16, 2023 11:27 AM
To: Mayor; Norton, Susan; CityClerk; Williams, Kit; Jones, D'Andre; Moore, Sarah;
Wiederkehr, Mike; Berna, Scott; Bunch, Sarah; Turk, Teresa; Hertzberg, Holly
Cc: Becky Brink; Bob Pless; Brian Crowne; Jeff Mann; Jennifer Ross; Jennifer Wilson; Jill
Suel; Lorinda Smith; Nick Zazal; Peter Lane; Tim Vogt; Jason Smith; justintennant1;
Laura Jacobs; ksudduth53; Nate Hodne
Subject: C.5 Reindl Properties
Attachments: 10.16.23 COF Letter with Parking Study.pdf
CAUTION: N: This email originated from outside of the City of Fayetteville. Do not click links or open attachments unless you recognize
the sender and know the content is safe.
Dear City Council Members,
I hope this email finds you well. I am writing to inform you about an important attachment related to the
upcoming City Council Meeting, October 17, 2023. This attachment contains crucial information and
supporting documents that are instrumental to C.5 Reindl Properties.
Attached, please find a document labeled "COF Letter with Parking Study". I kindly request that you take
some time to review this document prior to the City Council Meeting.
If you encounter any difficulties accessing the attachment or have any questions or concerns regarding its
content, please do not hesitate to reach out to me directly.
Thank you for your attention, and I look forward to a productive and constructive discussion during the
upcoming meeting.
Best regards,
Peter
Peter B. Lane
President and CEO
Walton Arts Center
P.O. Box 3547
Fayetteville, AR 72702
(479)571-2770
PlaneAmaltonarts center.org
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Walton Arts Center
October I6, 2023
Dear City Council members,
City of Fayetteville staff are recommending approval of a resolution authorizing the mayor to sign the Real Estate Purchase
Contract with Reindl Properties, Inc. for the sale of land on the south end of The Ramble civic plaza. The land is slated to be
used for a new hotel to anchor The Ramble on the south end.
We continue to have serious concerns about the impact this will have on the Walton Arts Center and the Entertainment District
in regard to parking. To date, we have not seen a viable plan for parking hotel guests and staff beyond the approximately 32
onsite parking spaces planned for the site. Instead of including the necessary infrastructure to support the needs of the new hotel
from the start, this will only take from the existing, finite parking that is available. Parking is important because it allows those
anchor institutions and established businesses in the area to maintain their customer base while also attracting new customers
and event attendees for The Ramble. Responsibly assessing and addressing the changing needs of this developing area ensures
that established businesses are supported, and all developments are positioned for success.
To that end, the business owners in the area invested in a comprehensive study to assist in identifying future parking needs and
making recommendations to address those needs. A copy of that report (attached here) was completed April 2023 and was
provided to City Council at that time. The study provider, Kimley-Horn, was made available to Council for information and
questions.
You may recall that the parking study indicated the potential need for 500 additional parking spaces during peak events and I25
spaces during non -peak events if the current plans for development on the south end of The Ramble and plans for both sides of
Dickson Street on the north end are realized. Adding additional development without also identifying and planning for adequate
and proximate parking for that development does not make sense.
We can't just maintain the status quo when it comes to parking. Additional parking demands will come. We consistently hear
from patrons that the existing parking options are full as much as 30 minutes prior to performances. It is also not unusual for
patrons to miss all or part of a performance because they couldn't find parking in time. Prepaid parking has helped, but that sells
out for very popular shows.
As Council continues down the path of approving the proposal to build a hotel in the area, we again implore you to make
certain that the project provides the necessary infrastructure to provide adequate parking for hotel guests and staff. Your
foresight and planning at this juncture will provide enormous benefits to the many residents of Fayetteville and Northwest
Arkansas who will come to the downtown area for our restaurants, arts presentations, and events.
Sincerely,
Peter B. Lane
President/CEO
cc: Nate Hodne/Executive Chair
cc: Mayor Lioneld Jordan
0 1 Ll ff m :
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isall ell.
Acknowledgements
The Dickson/Block Parking Study was initiated by the
Walton Arts Center in September 2022 with the support
of a coalition, City of Fayetteville staff, and the Mayor's
office. The coalition includes members of the
Entertainment District community, including the Dickson
Street Merchants, Experience Fayetteville, and the
University of Arkansas.
Purpose of Study
As the Dickson/Block corridors within the
Entertainment District continue to expand
their businesses, events, and arts offerings,
the current parking capacity is nearly
effectively full, at over 80% during some event
conditions.
A strategic approach to accommodate future
growth is needed.
The purpose of this study is to:
• Understand the current and future parking
needs of the Entertainment District with a focus
on the Dickson/Block corridors, various user
groups, and size of events,
• Project parking supply needs with new Civic
Plaza and proximate future developments, and
• Recommend viable short-, medium-, and
longer -term solutions.
Table of Contents
1) Project Overview......................................................................... 05
2) Data Collection Methodology.......................................................... 12
3) On -Street Parking Findings............................................................ 15
4) Off -Street Parking Findings............................................................ 22
5) Summarizing Existing Conditions..................................................... 26
6) Planned Future Development..........................................................36
7) Projecting Future Demand............................................................. 40
8) Recommendations.......................................................................49
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Differences from 2017 Mobility Study
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Source: City of Fayetteville, AR
Legend M Current Parking Study M 2017 Mobility Study
Boundaries Boundaries
In 2017, the City of Fayetteville commissioned a study to understand the
existing conditions of the transportation network, which involved the parking
ecosystem. Findings from the 2017 Mobility Study align with the
Dickson/Block Parking Study, making the two studies complementary.
A key difference between the two studies is that the 2017 Mobility Study had
a multimodal focus and included parking as a key element, whereas this
study is focused primarily on parking.
The map to the left shows the current study boundaries compared to the
one from 2017. The current study is more focused on the Entertainment
District (-0.2 square miles), whereas the 2017 Mobility Study had a broader
focus on the City of Fayetteville (-0.5 square miles).
5-min Walkshed 7-min Walkshed 10-min Walkshed
0
Differences from 2017 Mobility Study
The 2017 Mobility Study included one (1) weekend to
determine baseline parking conditions. The 2023 study
collected parking demand data from three (3)
weekends with a focus on special events, such as
Broadway and University of Arkansas football weekend
as well as non-event baseline conditions.
The additional data gathered also brings to light both
the growing Entertainment District business community
and the University of Arkansas student population as
well as the increased number of event offerings, such
as Broadway shows.
Best Practice Alert:
Parking studies should be updated about
every five (5) years due to the nature of
urban development, growth, and to ensure
current parking strategies still align with the
organization's goals and future vision.
Study Area 0.5 Sq miles
Data 1 weekend to determine baseline
Collection
Dickson St. Merchants formed in
Businesses 2013 and working to increase
vitality of Dickson/Block corridors
University 27,000 students
Events WAC was under construction
during data collection
0.2 Sq miles
3 weekends with special attention to
events (Broadway show, football
game, non-event)
New restaurants and businesses in
Dickson/Block corridors and new
proposed developments
30,000 students (11 % growth)
7 weeks of Broadway shows at WAC,
Tin Roof, TheatreSquared
Context and Study Area
The study area boundaries are Lafayette Street (north), Arkansas and University
Avenue (west), Meadow Street (south), and Saint Charles and Block Avenue (east).
The map shows the city -managed facilities in red, and lots owned by private entities in
blue. Lots that are privately owned but managed by the city are categorized as city -
managed, shown in red.
Within the Entertainment District, there are different types of users utilizing the parking
throughout the day and year for activities and events such as:
• Daytime activity
• Weekly evening entertainment
• Performing arts and Events
• University of Arkansas Football games
The Dickson/Block Parking Study aims to understand how various users and types of
events that happen within the Entertainment District use parking in terms of proximity
and availability needs.
The overall parking inventory of the study area is 2,447 spaces, which includes 1,144
spaces in private off-street spaces (47%), 805 spaces in city -managed off-street
spaces (33%), and 498 spaces in city -managed on -street spaces (20%).
Total Off-street:
1,949 spaces
Total On -street:
498 spaces*
Parking Spaces in Study Area
Private
Off-street
1,144
spaces
47%
City -
managed
Off-street
805spaces
33%
amity -managed
On -street*
498 spaces
20%
* 114 on -street parking spaces are reserved for resident -only parking
University:Uj
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•---------••--...............................................
Legend M City -managed Parking M Private Parking ..... Study Area
Users of theDickson/Block Area
With the four (4) key user types that frequent the Entertainment
District, it is important to understand their parking needs based on
their frequency of use, typical ages, walking tolerances, and
resulting parking needs.
Walking tolerances are particularly important to take into
consideration in a downtown ecosystem because certain user
types may not be willing or able to walk over a certain distance
Daytime Patrons
Frequency 365 days
(100% of days/yr.)
Mixed group of
Typical Ages students, residents,
workers and visitors
Walking
Tolerances -1-3 min walk
Mix of high turn -over
Needs proximate parking and
lower cost parking options
to access local businesses
For example, a daytime patron that is coming to the Entertainment
District for a lunchtime break will have a walking tolerance of - 1-3
minutes because they may be picking up lunch or dropping off
mail. In comparison, a patron attending a football game at the
University of Arkansas may be younger and willing to walk as much
as one (1) mile to get to their destination from their parking spot.
Parking locations and intended user types should be taken into
consideration when evaluating parking availability.
Weekly Evening
Entertainment Patrons
52 weeks
(100% of weekends/yr.)
Entertainment /
younger crowd
5 min walk
Off-street and less
proximate parking is
acceptable. Patrons willing
to walk a further distance
than during lunch.
Source: How Far Should Parkers have to Walk? (1994),
https://www.gsweventcenter.com/GSW_RTC_References/2008_05_Smitl -Butcher.pdf
Performing Arts/Events
37 weeks
(70% of weekends/yr.)
Mixed group of patrons,
including higher number
of people ages 55+
3 min walk
Proximate parking to
accommodate mobility needs
Enough parking to
accommodate large peak
volumes.
Football Games
6 home games
(11 % of weekends/yr.)
Mixed group of
students and football
attendees
>15 min walk
Attendees use
Entertainment District
parking as overflow; Not a
primary user group.
Events in Dickson/Block
When planning for parking needs, a best practice is to evaluate
special events and times in which a large amount of people are
coming to the Dickson/Block area. This primarily includes:
• Walton Arts Center (1,400 capacity)
• George's Majestic Lounge (700 capacity)
• Tin Roof (600 capacity)
• Theatre Squared (275 capacity)
While there are many different event venues in the Dickson/Block
area, events are happening more regularly and are a more frequent
occurrence. The graphs to the right provide a snapshot of the event
regularity throughout 2022 as well as the attendance by number of
events. Approximately 50% of the events hosted by WAC attracted
800 attendees or more. In addition, WAC hosts events with over 800
attendees almost 20% of the weekends in a year.
According to the Institute of Transportation Engineers (ITE),
approximately one (1) parking space is needed for every three (3)
seats within a venue. Therefore, for a parking venue with a 1,400-
seat capacity, approximately 420 parking spaces are needed for the
event. This is consistent with the data Kimley-Horn collected.
Takeaway
Due to the frequency of special events in the Dickson/Block area, the
2023 study focuses on evaluating and planning for event conditions
and uses non-event conditions as a baseline metric.
Distribution of WAC Events throughout the Year
1,200
1,000
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WAC Number of Attendees by Number of Events
35
30
25
w 20
0
15
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5
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0-200 200-400 400-600 600-800 800-1000 1000+
Number of Attendees
10
The Role of Parking in a
Downtown Environment
For efficient downtown parking ecosystems, on- and off-street parking
serve different needs and are complementary parts of the same
system. The map to the right shows both the on -street (yellow) and
off-street parking facilities (black). On -street facilities serve short-
term uses, such as lunch pick-up or mail drop-off, and have high
patron turnover. Conversely, off-street parking serves longer -term
needs and allows users to have access to the facility for an extended
period for a lower cost. On -street parking availability is critical for
small businesses to have access of their services to their customers.
For pricing, on -street parking is typically set at a higher rate than off-
street parking to incentivize shorter -term stays and high turnover.
For users to be able to utilize off-street parking spaces and maintain
on -street spaces for short-term use, off-street spaces must be easy
to find and understand and offer adequate wayfinding and signage.
As a measure of how efficient the parking system is, parking space
utilization is used to understand how many spaces are being used at
one time. Optimal off-street utilization is between 85-95%, with 85%
being more efficient. This analysis uses 90% as a conservative
estimate. Optimal on -street utilization is between 65%-85%, with one
to two spaces available per block.
Best Practice Alert:
As a parking management best practice, parking revenues cover
parking capital, maintenance, and operational costs associated with
running a parking system.
Source: Shoup (2005), The High Cost of Free Parking
ST
• Short-term use
On -street Requires high turnover to be
Parking effective
• Higher price to incentivize turnover
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Legend 0 On -street Parking M Off-street Parking • • ... Study Area
DATA
COLLECTION
METHODOLOGY
Time Periods Collected
Parking utilization was collected for the following periods:
• Non -Event Weekend
(Thurs, Oct 6th — Fri, Oct 71h)
• Broadway Show at WAC Weekend
(Thurs, Sept 22nd — Sat, Sept 241h)
• University of Arkansas Football Weekend
(Fri, Sept 301h — Sat, Oct 1 St)
DATA WAS COLLECTED EVERY THREE (3) HOURS:
Late Evening /
Early Morning
•
OD
Lunch
Early
Evening
Early
Afternoon
Data Collection Area
Data was collected for the full study area of 2,447
spaces including 1,949 spaces in off-street facilities
and 498 spaces in on -street facilities.
Parking Spaces in Study Area
Private
Off-street
1,144
spaces
47%
City -
managed
Off-street
805 spaces
33%
City -
managed
On -street*
�98 spaces
20%
Total On -street: Total Off-street:
498 spaces* 1,949 spaces
* 114 on -street parking spaces are reserved for resident -only parking
ST
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14
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On -Street Characteristics
On -street parking within the Entertainment District is owned and
operated by the City of Fayetteville and is free between 2 AM
and 2 PM. The cost of parking for all other times is:
• 2 PM — 6 PM: $0.50 per hour
• 6 PM — 2 AM: $1 per hour
• All -day option: $5
Parking fees are collected through the ParkMobile app and pay
stations located throughout the District.
Data was collected for both utilization (number of spaces
occupied) as well as turnover (how often a new customer is in a
parking space). Utilization data was collected for all 498 on -
street parking spaces. In addition, turnover data was collected
for the 114 on -street spaces along Dickson Street and Block
Avenue (highlighted in yellow on the map to the right). Because
Dickson and Block are the two primary commercial corridors
within the District, the additional turnover information was
collected to better understand current parking operations.
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Legend M On -street Parking Duration Data Collected ■ ■ ■ ■ ■ Study Area
16
Dickson/Block Corridors On -Street Parking Demand
The graph to the right shows an overview of the
Dickson/Block corridors on -street parking demand Peak Football, 100%
throughout the five (5) data collection time frames for �_(O spaces available)
all three (3) data collection weekends including: 100%
• Non-event Weekend (Shown in black)
• Broadway Weekend (Shown in green)
• Football Weekend (Shown in red)
The Dickson/Block corridors showed the highest
utilization compared to the rest of the District. Of the
data collection weekends, the highest occupancy was
observed during the football weekend at 100%
occupancy during the 2:00 PM — 5:00 PM time frame.
This is in line with the football game start time of 2:30
PM. The Entertainment District experiences spillover
from football attendees due to the proximity and low
cost of parking.
Because football weekends only occur roughly six (6)
times per year, the focus of the data analysis is on the
Broadway and non-event weekends.
During non -football weekends, the peak time frame
was 8:00 PM — 11:00 PM at 92-93%, which is
considered full (>85% occupied*).
*Optimal on -street utilization is between 65-85%.
Source: Shoup (2005), The High Cost of Free Parking
90%
00
70%
50%
40%
30%
20%
10%
0%
8-11 AM 11 -2PM 2-5PM 5-8PM
Thurs, Non-event — — — Fri, Non-event Thurs, Broadway
Sat, Broadway — — — Fri, Football Sat, Football
Peak Broadway, 92%
(9 spaces available)
00
Peak Non-event, 93%
(8 spaces available)
8 - 11 PM
— — — Fri, Broadway
17
Non-Dickson/Block Corridors On -Street Parking Demand
Non-Dickson/Block areas are areas with less
100%
Peak Broadway, 88%
(45 spaces available)
commercial activity on them. These had
90%
Peak Football, 82%
lower utilization compared to the
(67 spaces available)
�
Dickson/Block corridors, but they were still
highly utilized. In particular, the Broadway
°
80 /o
00000000 00
weekend had the highest peak occupancy of
70%
88%, which is considered effectively full,
_
______—__—
during the 8:00 PM — 11:00 PM time frame.
60%
00
•�'�
00 ��--
--------------
00.
_� ,00
Parking utilization in the Entertainment
50%
i:�
Peak Non-event, 69%
District is high, with the on -street parking
(114 spaces available)
system being especially utilized, even in less
40%
commercial areas.
30%
20%
10%
0%
8-11 AM
11 -2PM 2-5PM 5-8PM
8-11 PM
—Thurs, Non-event
— — — Fri, Non-event Thurs, Broadway — — — Fri, Broadway
Sat, Broadway
— — — Fri, Football Sat, Football
18
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0
Data Collection Trends — At a Glance
The graphs below show the data on the previous slides in a different way and include the Friday of the Non -Event and Broadway weekends for the five (5) data collection time frames.
8-11 AM 11 -2 PM 2-5 PM 5-8 PM 8-11 PM
Streets north of Dickson have higher
occupancy than Spring Street. This
indicates that residents are using on -
street spaces for overnight parking
8-11 AM
School Ave jumped from <50%
occupied to >75% occupancy;
Accommodates overflow from Dickson
Street
11-2PM
Typical Demand Typical Demand
Legend ■ 0 — 50% 50 - 75% . 75 — 90% . 90% +
*Football weekend is less common and reflects an outlier event.
Heavy lunch/afternoon demand for
Dickson St corridor
2-5PM
Typical Demand
On -street parking is highest during
dinner -time rush
5-8 PM
*Broadway show at 8 PM—
_ I I
l�
• Residential parking areas
remained underutilized during
high demand of Broadway show.
• WAC volunteers park on Spring
Block Ave is busiest during the
nighttime hours
8-11 PM
After show ends, on -street parking is
still >90% full; Broadway patrons use
of off-street supply pushed evening
entertainment to on -street.
19
On -Street Duration of Stay
Parking turnover information was collected for the
114 spaces on Dickson Street and Block Avenue,
divided into four (4) blocks. Block 2, which has
many active businesses, was the area where
parkers stayed the longest, at an average duration
of about 8 hours. The lowest parking duration was
on Block 4, at about 4.5 hours.
The average duration of stay for Dickson/Block
corridor parkers was approximately six (6) hours.
Parkers are utilizing the low cost of parking, such as
the all -day option for $5, to stay parked in one
space for a long period of time. Therefore, each
parking space can only accommodate about two
(2) cars per day.
For perspective, there were about 250 unique
vehicles that utilized the Dickson/Block corridors
on -street spaces per day. If a 2-hour time restriction
was implemented, the number of unique vehicles
could be 750 vehicles per day.
Takeaways
The lack of turnover within the Dickson/Block
corridors is working against the needs of
businesses and limits the number of people that
can access those businesses.
Additionally, the all -day parking option for $5 per
day encourages people to stay for long periods,
rather than only using the parking space when it is
needed most.
OBSERVED PARKING DURATION DURING SATURDAY (9/24) OF BROADWAY WEEKEND
.................mum
■ ■ W
ww�.
Block 1 Block 2 P"
..........
Highest• parking
ti
duration: 8 h• �� Block 4
lot
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duration: 4.5 hours
.................................... .................. A r i i ■ ' .I _
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Legend . < 4 hours 4-5 hours . 5 — 6 hours . 6+ hours ..... Study Area
20
On -Street Parking Takeaways
• Dickson/Block are the highest -demand corridors, which is expected because of the high amount
of commercial activity.
• During event conditions, evening entertainment parking demand gets pushed to on -street
locations further from Dickson/Block.
• On -street parking pricing should be higher and time -limited to encourage higher turnover
needed for businesses.
• Most on -street parking north of Dickson is de facto residential parking, presumably serving the
needs of multi -family residential. Do residents have enough off-street parking or is on -street more
convenient?
• Streets south of Dickson could be converted from residential to public parking to take
advantage of underutilized on -street spaces. Streets such as Meadow St remained <50% utilized
and presents an opportunity to increase the number of spaces available for public parking.
21
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41
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Off -Street Characteristics
There are approximately 1,949 off-street spaces within the
Entertainment District. About 59% of the off-street spaces
are privately owned and managed, and about 41 % are city -
managed. For the city -managed off-street facilities, parking is
free between 2 AM and 2 PM. The cost of parking for all
other times is:
• 2 PM — 6 PM: $0.50 per hour
• 6 PM — 2 AM: $1 per hour
• All -day option: $5
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Legend City -managed Parking Private Parking ..... Study Area
23
Data Collection Trends —At a Glance
The graphs below show the data on the previous slides in a different way and include the Friday of the Non-event and Broadway weekends for the five (5) data collection time frames.
8-11 AM
A
West Avenue Lot is still >50%full in the
mornings, indicating long term parking
use and potential student use
8— 11 AM
11 - 2 PM
West Ave and Legacy Lot are >90%
full before 2 PM. Student parking
combined with lunchtime demands
result in high utilization
11 - 2 PM
e � �qA
• IJ_
1 � ,
Typical Demand Typical Demand
Legend ■ 0 — 50% 50 - 75% ■ 75 — 90% ■ 90% +
*Football weekend is less common and reflects an outlier event.
2-5 PM
West Ave Lot clears out after the
lunchtime rush. This is also when the
City starts to charge for parking
2-5 PM
Awp
r 1A=
kr
Typical Demand
Lots proximate to Dickson Street
utilized more after 5 PM
5-8 PM
*Broadway si wN at 8 PM.
pra'
iIA-
• Proximate parking filled before
Broadway show.
• About 360 more cars in off-street
lots compared to non-event.
8-11 PM
Non-event weekends peak at night-
time hours. Spring Street garage is
<50% utilized
8-11 PM
Broadway was the primary parking
demand driver during the show run time
and clears out afterward.
24
Off -Street Parking Takeaways
• During non-event conditions, demand is highest during the evenings, yet parking decks such as Spring Street
remain underutilized. Is there adequate wayfinding in parking decks to guide parkers to available spaces?
• During event conditions, proximate parking fills up before showtime and shows a need for additional
proximate parking.
• Many lots east and west of the Dickson/Block area appear available during peak conditions. However, many are
privately owned and present a challenge around accessibility.
• Broadway shows attract about 360 additional cars to the Dickson/Block area compared to non-event conditions.
This is in line with industry standards of about one (1) parking space for every three (3) seats within a venue.
25
0101111110
"ktZZ
7
Available Parking within Dickson/Block Corridors
As seen in the existing conditions, many lots east and west of
the Dickson/Block corridors remain underutilized. This is due in
part to the insufficient wayfinding and signage available to
guide parkers to available spaces. Additionally, private lots offer
varied prices and different rules for compliant parking. As
shown in the below photographs, signage may be hard to
understand, unclear, or may not appear available to the public.
CUSTpME PARKING
„ ONLY
24/7 _
Pus",
",.PT, OM YOV• P...'
tut 241SPRING t o 2502-�
Therefore, before reporting on the existing conditions and
availability of parking within the Dickson/Block corridors, an
additional analysis is needed to better understand which
parking options are useful and accessible to the public during
both event and non-event conditions.
ST
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n 63 CO) _- BOLES ST
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a'4
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Walton 40
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• 4 ! a Center I
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35
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96
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o
MEADOW ST - — — _ (0 ;
Legend M City -managed Parking M Private Parking ..... Study Area
w
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U)
6
27
Challenge with Using Full Study Area
While there are 2,447 total parking spaces within the Entertainment
District, there are challenges with using the full study area as a proxy
for overall capacity within the system. In particular, the on -street
parking spaces are limited throughout the Dickson/Block area for
other uses such as residential and employee parking and are not
always available for patrons to use. Off-street parking spaces,
particularly privately -owned spaces, have varying rules and pricing.
The spaces may be reserved for customer or building tenant use.
While the 2017 study recommended the City should leverage private
parking lots for additional capacity, this has not been done.
Therefore, patrons may find the parking limitations hard to understand
and be unsure which spaces are available or open to the public.
ST
SAY?VEST•_ � +i ...................;
r•._........ W---
14 ) W
z a
n 63 co _- BOLES ST
55 \7J I0 0
.�LU WATSON SZ
Cr
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56 0104 P >
66 r
,
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JIM
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—
'4 i6 7 i8
yb� 30
Walton 40
37 26 � Arts
• 4 ,0 a Center 33 I
' 290 -� .. 07A
>
35
■ "
�7 z 0 t
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a c.> _
96
48 W q.74
_j
x
19r '
o
MEADOW ST - — — _ m ;
................................. --
Legend M City -managed Parking M Private Parking ..... Study Area
W
a
6
Reasonably Accessible Parking Study Area
While the study area includes 2,447 parking spaces, most privately -
owned spaces are not reasonably accessible to the public.
Therefore, an adjusted study area better illustrates the reasonably
accessible on -street and off-street parking. The adjusted study area
was determined by the Dickson/Block Parking Study Coalition.
Parking Spaces in Full Study Area
City -
managed
Total
Off-street
Total
Off-street:
2,447
805 spaces
33%
On -street:
1,949 spaces private498
spaces
Off-street
spaces
1,144
City -managed
spaces
On -street
47%
498 spaces
20%
ST
...................W � .•
�14 ) W
z a
n 63 O _- BOLES ST
55 \7J I0 0
' � a F- I I •
8
•--WATSON SZ
.� W
56 _ >
66 . io4 r
�1 4 46
zi
4
40
a'i6 7 i8
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Walton 40
37 26 0 � Arts o
z90
• 4 ! a Center I
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> I�7 z cxi
35
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a
96
48 W - — - -- -
J
30 = 19
7
�u
'� ,. z3 J 1 ' U
1 0
MEADOW ST — — — _ m ;
................................. --
Legend M City -managed Parking M Private Parking ..... Study Area
29
Reasonably Accessible Parking Study Area
While the study area includes 2,447 parking spaces, most privately -
owned spaces are not reasonably accessible to the public.
Therefore, an adjusted study area better illustrates the reasonably
accessible on -street and off-street parking. The adjusted study area
was determined by the Dickson/Block Parking Study Coalition.
Parking Spaces in Full Study Area
Total
Off-street:
1,949 spaces Private
Off-street
City -
managed
01 Off-street Total
805 spaces On -street:
2,447 33% 498 spaces
spaces
1,144 City -managed
spaces On -street
47% 498 spaces
20%
Parking Spaces in Adjusted Study Area
Total
Off-street: Private
1,021 spaces Off-street
216 spaces
1 14%
City -managed
On -Street
498 spaces
33%
1,519
spaces City -managed
Off-street
805 spaces
53%
Total
On -street:
498 spaces
r........... W
.._.... W
• � z a ;
6 O _- SOLES ST
ai 55 3 I io
' � a F- I I •
c�
• WATSONSZ
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104
30
aax
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-- �--MKSONZI— _
a 16 •.
° Walton
' Arts
a 33 ;
!ST ' �90 n •. �'
WestAve • I S8 _
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235 i
J
:z 71 a
UJ
U . a
�
• • • - MEADOW ST - — — _ — — --- ' _ o m '
-----------•--------------- '
Legend M City -managed Parking M Private Parking ..... Study Area
30
Peak Parking OccupanGy — On- and Off -Street
Supply
Demand
Occupancy
Availability to "full'
(90%)
2,447 spaces
1,733 spaces
71%
19% (465 spaces)
1,519 spaces
1,227 spaces
81%
9% (137 spaces)
Within the adjusted area, the parking occupancy evaluation tells a
different story. During the 11 AM — 2 PM time frame of the Broadway
weekend (Thursday), the occupancy was 81 % (1,227 spaces filled)
compared to 71 % occupancy (1,733 spaces filled) in the full study area
during the same time frame.
The West Avenue Lot, Legacy Lot, and Spring Deck are effectively full
(>90% occupancy). However, there are three (3) lots surrounding the
West Ave Lot, Legacy Lot, and Spring Deck that remain <50% occupied
While they are smaller facilities, there is an opportunity to understand
their capacity, use, and how they can be better utilized.
An industry best practice is to use "effective supply" (85-95% of total
supply) to account for improper parking and finding the last parking
space.* Therefore, there is about 9% capacity remaining in the adjusted
study area before reaching effectively full (90% of
total capacity).
*Optimal off-street utilization is between 85-95%, with 85% being more efficient. Optimal
on -street utilization is between 65-85%.
THURSDAY (9/22) AT 11 — 2 PM DURING THE BROADWAY WEEKEND
.......................................•---............. Legend ••••�" .............................................
Total Space Count (sp.) _
Parking Occupancy-
- 63 sp. I
55 SP. 70% jr
7 5 % I
1.04 Sp. i ■ -
66 sp. �! -
0 —AN-I
30p r
37
i6 sp.
Walton P AL
' x Arts 3 ■
*I School
.i z90 sp. Center 58% ■
We Ave Sri 58 sp. :r� M
St
• I z35 sp ; ■
'00. ■ ■
A48
r
■ 171
.. 1 F�
Legend ■ 0 — 50% 50 - 75% ■ 75 — 90% ■ 90% + ..... Study Area
31
Adjusted Parking Occupancy
FRIDAY (9/23) AT 5-8PM DURING THE BROADWAY WEEKEND
The majority of reasonably accessible lots are within a 3 min walk or
less of the Dickson/Block corridor. This is in line with the estimated
walking tolerance for the performing arts/events user group of 3
minutes or less. Consequentially, the Locust/Spring lot remains
largely available and may indicate how far event -goers are willing to
walk to an event.
Takeaways
Within the adjusted area, parking occupancy is higher than in the full
study area and indicates parkers may not be willing or able to walk
over a certain distance.
Consider a focus and priority on building relationships with the
owners of private lots within a 3 min walk or less from Dickson/Block
corridors for additional capacity.
Adequacy of wayfinding and signage plays an important role in
helping parkers find available spaces and understand which facilities
are available or open to the public.
*Optimal off-street utilization is between 85-95%, with 85% being more efficient. Optimal
Legend
on -street utilization is between 65-85%.
32
Utilization Differences
The parking utilization graphs show the differences between the full study area and the reasonably accessible lots throughout the data collection time frames.
Full study area
• Football weekends are outliers; parking is effectively full
• Events bring the following additional parking demand to the district:
• Broadway (Lunch, evening)
• Football (Lunch, evening)
• This data doesn't tell the full story since much of the parking isn't
reasonably accessible
100%
Peak Broadway: 71% Peak Football: 80%
90% (714 spaces available) (493 spaces available)
80% — Peak Non-event: 61 %
(962 spaces available)
70% —
60%
i
50% — �����♦ ��
40% — —
30% —
20%
10% —
0%
8-11AM 11-2PM 2-5 PM 5-8 PM 8-11 PM
—Thurs, Non-event — — — Fri, Non-event Thurs, Broadway — — — Fri, Broadway
Sat, Broadway — — — Fri, Football Sat, Football
Reasonably Accessible Lots
• Reasonably accessible lots showed higher peak times during all
collection days compared to full study area
• Parking was highest during Broadway and Football weekends
• When there is a matinee Broadway show, the study area has a parking
occupancy of around 81 %
• When there is an evening Broadway show, parking occupancy is around
75% occupied
100%
Peak Broadway: 81%
90% (292 spaces available)
80%
70%
50%
♦�
40%
30%
20%
10% -
0%
Peak Football: 85%
(231 spaces available)
i
i
Peak Non-event: 68%
(483 spaces available)
8-11AM 11-2PM 2-5 PM 5-8 PM 8-11 PM
—Thurs, Non-event — — — Fri, Non-event Thurs, Broadway — — — Fri, Broadway
Sat, Broadway — — — Fri, Football Sat, Football
33
Key Takeaways of the Existing Conditions Assessment
01 All parking in study While the study area has 2,447 spaces, parking that is advertised as open to the public in the Dickson/Block
area vs. reasonably corridors in both on- and off-street facilities, totals 1,519 spaces (62% of total parking)
accessible parking
Private parking is
2 available but is either For the full study area, 71 % occupancy in off-street lots, compared to 81 % occupancy in the reasonably
restricted or not accessible lots during the Broadway weekend
accessible.
3 Insufficient wayfinding Private lots offer varied prices, signage is hard to understand, and different rules for compliant parking
and varying signage
4 Cost of parking Parking demand for on- and off-street parking indicate that current pricing is lower than what market
is too low would suggest
Off-street parking
5 spaces should With an average parking duration >8 hours on Dickson Street, pricing and time restrictions should push
be used for on -street parkers to off-street, long-term parking
long-term needs
Summary of Existing Conditions
Non-event Weekend Peak (Friday)
During non-event weekends, the peak day is on Fridays around 8:00 PM.
Peak Occupancy: 68% (334 spaces remaining)
1,600 Supply: 1,519 spaces*
1,400
Effective Supply: 1,364 spaces
-------------------------------
1,200
334 spaces
2 1,000
M
;_
800
Y
d 600
100
200
0
Reasonably Accessible Reasonably Accessible Supply — — — Effective Supply
Broadway Weekend Peak (Thursday)
During Broadway weekends, the peak day is on Thursdays around 11:00 AM.
Peak Occupancy: 81 % (137 spaces remaining)
1,600 Supply: 1,519 spaces
1,400 Effective Supply: 1,364 spaces
.......... ----------------------------
1,200
137 spaces
2 1,000
M
E
800
Y
600
400
200
0
Reasonably Accessible Reasonably Accessible Supply — — — Effective Supply
*Football weekend is less common and reflects an outlier event and has been excluded from the baseline conditions comparison 35
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np
do
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43
r
_•�
Proposed Developments
As the Entertainment District continues to grow, the goal of the future needs assessment is to
understand the effect of proposed developments on parking demand. The future needs assessment
models the impact on the parking ecosystem when the proposed developments all come online and are
completed.
At the 2023 Parking Study kick-off meeting, Kimley-Horn and the Study coalition met with several
stakeholders to understand proposed developments and evaluate which developments should be taken
into consideration for the next 3-5 years. Stakeholders included:
• Walton Arts Center
• City of Fayetteville
• Mayor's Office
• Economic Vitality
• Parking Management
• Planning
• Public Works/Services
• Engineering
• Experience Fayetteville
• Dickson Street Merchants
• University of Arkansas Facilities Department
• High Street Realty
• Greg House/Dickson-West Development
• South Ramble Hotel Development
37
Proposed Developments
There are five (5) notable developments that are the most viable
and likely to occur and they form the basis of the future parking
demand generators:
1. South Civic Plaza Hotel
2. Civic Plaza
3. North Civic Plaza Food Hall
4. Hotel
5. Municipal Bond Parking Deck
Development* Status Land Use Densities
1. South Civic Plaza Hotel: 132 keys
Hotel Concept 200 seat banquet
Rooftop Bar/ Cafe/ Restaurant (unknown)
2. Civic Plaza Concept Public Plaza
3. North Civic Plaza Concept Food Hall: 15,200 GSF
Food Hall
4. Hotel Concept Hotel: 125 keys
15,000 GSF Restaurant
5. Municipal Bond Construction Office/Retail: 50,000 GSF*
Parking Deck
V715d
.W
UJI
iQ a'
•
W
0
' 4 ■
: DICKSON ST
3
wALTON
' 2 ARTS
• < CENTER
' O �
Ir
' 1
w O (n
YZA7 0 M
'�-����---•...0 MEADOWST N ��
`Development Programs subject to change .0-
Changes to Current Parking Supply
The table below outlines the five (5) notable developments including the status, planned parking, and removed
parking to outline the net effect of the development on parking supply. It should be noted that this table presents
our current understanding of changes to the parking supply, but it may be subject to alteration or changes in the
future. Therefore, the proposed developments may add additional planned parking than shown in the table.
Additionally, since the City of Fayetteville eliminated parking minimums for commercial developments in 2015, the
table shows the minimum parking proposed at the time of the 2023 Study.
For planned parking, the South Civic Plaza Hotel will add between 32 to 45 spaces on -site, with additional valet
spaces off -site. Additionally, the West/Dickson Development will add 330 spaces in the new City garage, for a total
of 362 spaces of planned parking.
For removed parking, the Civic Plaza will remove the 290 spaces in the West Ave Lot. The hotel planned for the
corner of West and Dickson Street will also remove about 30 spaces, for a total of 320 spaces of removed parking
This results in a net of +42 spaces within the Dickson/Block area.
Development
Status
Planned Parking
Removed Parking
1. South Civic
Concept t
32 - 45 spaces on -site
N/A
Plaza Hotel
Off -site spaces (Valet)
2. Civic Plaza
Concept
N/A
290 spaces
3. North Civic
Concept
N/A
N/A
Plaza Food Hall
4. Hotel
Concept
N/A
30 spaces
5. Municipal Bond
Construction*
Parking Deck
Total
Net New Spaces
330 spaces
32 spaces
(conservative estimate for Civic Plaza Hotel)
+ 330 spaces
362 spaces
+ 42 spaces
N/A
290 spaces
(Municipal Bond Parking
Deck provides replacement
spaces)
+30 spaces
320 spaces
■
.W
.>
a 'U
R �3 w.
cJ
lowre
' GIN ■
: DICKSON ST
' 3 �
WALTON
: ARTS
CENTER
In
Ir
O
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}
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••••��•••••..._••• MEADOWS:..........•.•_••_•._.••
*Only on garage, not development program
39
'KUJEG
FUTURE
7)FMAN17
ULI Shared Parking Model and Base Ratios
To project the demand from the proposed developments, the
Urban Land Institute (ULI) Shared Parking Model was used to
determine the cumulative parking demand of future developments.
The ULI model considers multiple land uses, such as soft goods
(retail), fine/casual dining, and office in order to project parking
demand. The model also breaks down the parking demand in
further detail such as by customers and employees, by number of
bedrooms, or by visitors and employees. For example, soft goods
(<400 KSF) can expect 2.90 spaces/KSF for customers and 0.70
spaces/KSF during peak times, for a total of 3.60 spaces/KSF
Additionally, the ULI model considers hour -by -hour, day-by-day,
and month -by -month fluctuations in parking behavior. For
instance, an office building's parking demand may peak at 10:00
AM on a weekday, whereas a residential building may peak at 7:00
PM on weeknights and weekends.
Therefore, the ULI model can help to identify opportunities to share
parking between land uses to minimize space and resources
dedicated to parking.
Best Practice Alert:
The ULI Shared Parking model is a
national best practice to right -size
parking supply to demand while
maintaining a vibrant environment.
Soft Goods (<400 KSF)
Customers
Employees:
2.90 spaces/KSF
0.70 spaces/KSF
Fine/Causal Dining (Food Hall)
Customers: 13.25 spaces/KSF
Employees: 2.25 spaces/KSF
Hotel Restaurant
Customers: 6.67 spaces/KSF
Employees: 1.20 spaces/KSF
Banquet Hall (20 — 50 SF/key)
Customers
Employees
26.72 spaces/KSF
1.84 spaces/KSF
Office (< 25 KSF) Hotel
Visitors: 0.30 spaces/KSF Visitors: 1.00 spaces/key
Employees: 3.50 spaces/KSF Employees: 0.15 spaces/key
Residential (Reserved) KSF = thousand square feet
1-Bedrooms: 1.00 space/BR
2-Bedrooms: 1.00 space/BR
Non -Vehicular Mode and Non -Capture Ratio Adjustments
The ULI Shared Parking Model accounts for trips generated by the site that don't require parking through two main mechanisms:
• Non -vehicular mode adjustment (walking, biking, transit, and rideshare trips)
• Non -captive ratio adjustment (trips originating from outside of the future development)
Therefore, the ULI model allows for reductions to the base ratio and total parking demand through non -vehicular and non -captive ratio adjustments. The adjustments are
made to tailor the model to the specific characteristics of the Dickson/Block area.
Soft Goods (<400 KSF)
Driving Adjustment
Customers: 100%
Employees: 100%
Trips from Outside
Customers: 90%
Employees: 100%
Office (<25 KSF)
Driving Adjustment
Visitors: 100%
Employees: 100%
Trips from Outside
Visitors: 100%
Employees: 100%
Fine/Casual Dining (Food Hall)
Driving Adjustment
Customers: 100%
Employees: 100%
Driving Adjustment
Visitors: 59%
Employees: 100%
Hotel
Trips from Outside
Customers: 75%
Employees: 100%
Trips from Outside
Visitors: 100%
Employees: 100%
42
Non -Vehicular Mode and Non -Capture Ratio Adjustments
The ULI Shared Parking Model accounts for trips generated by the site that don't require parking through two main mechanisms:
• Non -vehicular mode adjustment (walking, biking, transit, and rideshare trips)
• Non -captive ratio adjustment (trips originating from outside of the future development)
Therefore, the ULI model allows for reductions to the base ratio and total parking demand through non -vehicular and non -captive ratio adjustments. The adjustments are
made to tailor the model to the specific characteristics of the Dickson/Block area.
Banquet Hall (20 — 50 SF/key)
Driving Adjustment
Customers: 68%
Employees: 100%
Residential
Driving Adjustment
Residents: 100%
Employees: 100%
Trips from Outside
Customers: 60%
Employees: 100%
Trips from Outside
Residents: 100%
Employees: 100%
Hotel Restaurant
Driving Adjustment
Customers: 63%
Employees: 100%
Trips from Outside
Customers: 90%
Employees: 100%
43
Adjusted Project Ratios
When combined, the land use densities, ULI Shared Parking Model base ratios, the non -vehicular mode, and
non -captive ratio adjustments result in the adjusted project ratios used to project the future parking demand.
Soft Goods (<400 KSF)
Customers: 2.60 spaces/KSF
Employees: 0.70 spaces/KSF
Total: 3.30 spaces/KSF
Fine/Casual Dining (Food Hall)
Customers: 9.94 spaces/KSF
Employees: 2.25 spaces/KSF
Total: 12.19 spaces/KSF
Office (<25 KSF)
Visitors: 0.30 spaces/KSF
Employees: 3.50 spaces/KSF
Total:
Visitors:
Employees
3.80 spaces/KSF
Hotel
0.59 spaces/key
0.15 spaces/key
Total: 0.74 spaces/key
Hotel Restaurant
Customers:
Employees:
3.78 spaces/KSF
1.20 spaces/KSF
Total: 4.98 spaces/KSF
Banquet Hall (20 — 50 SF/key)
Customers: 10.90 spaces/KSF
Employees: 1.84 spaces/KSF
Total: 12.74 spaces/KSF
Residential
1-Bedroom 1.00 space/BR
2-Bedrooms 1.00 space/BR
Total: 1.00 space/BR
Projected Parking Demand During Events
After accounting for the land use densities, base
ratios, and adjustments, the graph shows the resulting
projected parking demand during an event weekend
for a full day (6 AM to 12 AM). The existing parking
demand is shown in black from the Broadway show
weekend. In addition, the other stacked columns
represent the future developments broken down by
their individual land uses, such as dining, residential,
and hotel.
Additionally, the graph to the right outlines the Future
Reasonably Accessible supply (Total Supply), which
accounts for the net 42 spaces (1,561 spaces total)
from future developments. The graph also outlines the
effective supply, an industry best practice to account
for improper parking, and finding the last parking
space, which is 90% of the Total Supply.
With future developments, the Dickson/Block area is
estimated to peak at 1 PM on weekdays. Future
developments account for 574 space demand at peak
times. During future performing arts events, there is
an estimated total projected peak demand of
1,899 spaces.
Of note, this assessment does not include demand
from special events generated from the Upper
Ramble/Civic Plaza.
2,000
1,800
1,600
1,400
-Co: 1,200
M
E
1,000
800
600
400
200
0
WEEKDAYS DURING A BROADWAY SHOW
Total Supply:
1,561 spaces
Effective Supply:
1,405 spaces
0 p'o I Po 0 Po 0 p'o 10 p-o 1 p'o 12Q�
Peak Future Demand:
1,899 spaces
1eo 2yo 9eo deo
� Existing Demand � Residential
� Fine/Casual Dining � Hotel
� Banquet Hall � Office
Future Reasonably Accessible Supply — — — Effective Supply
�a
QO rev "?o oQM �Q� Po
1 1 1`L
Retail
Hotel Restaurant
--*---Total Demand
45
Projected Parking Demand During Events
S ppy
Existing Supply within
Reasonably Accessible
+ 1,519 spaces
Area
Planned Parking
+ 362 spaces
Removed Parking
- 320 spaces
Net Supply
= 1,561 spaces
Effective Supply
Demand
Existing Peak Demand
Future Development
Demand
Total Demand
Spaces Needed
Takeaway
= 1,405 spaces
1,325 spaces*
+ 574 spaces
= 1,899 spaces
1,405spaces (Supply)
1, 899 spaces (Demand)
= 494 spaces deficit"
The combination of factors including WAC events, free
parking before 2 PM, and longer -term parking needs
(employee, student) create an unfavorable environment for
parkers. Without further investments in parking within the
Dickson/Block area, there will be an estimated deficit of 494
spaces during the lunchtime peak.
2,000
1,800
1,600
1,400
-co: 1,200
M
E
1,000
800
600
400
200
0
WEEKDAYS DURING A BROADWAY SHOW
Peak Future Demand:
� Existing Demand � Residential
� Fine/Casual Dining � Hotel
� Banquet Hall � Office
Future Reasonably Accessible Supply — — — Effective Supply
*Adjusted for peak WAC sell -out events
**Based on effective supply, not total supply
Q� rev "?o oQM
1 1 1`L
Retail
Hotel Restaurant
--*---Total Demand
M
Projected Parking Demand During Non -Events
A similar future developments impact assessment
was completed for non-event times. By accounting
for future developments, during non-event times,
the Dickson/Block area is estimated to peak at
1 PM on weekdays. Future developments
account for 574 space demand at peak times.
During future performing arts events, there is an
estimated total projected peak demand of
1,529 spaces.
Total Supply:
1,561 spaces
.ye]
WEEKDAYS DURING A NON-EVENT WEEK
1,400 ----- -------
rffective Supply: /
1,200 1,405 spaces
E 1,000
0_A01
800
c�
600 ■ ■ ■
EAR
MI$
0
� Existing Demand
� Fine/Casual Dining
� Banquet Hall
Future Reasonably Accessible Supply
Peak Future Demand:
1,529 spaces
12Q� 1Q� 2Q� 3Q�
Residential
Hotel
Office
— — — Effective Supply
I-
N?o
'go 'go No1?0
Retail
Hotel Restaurant
--*—Total Demand
111P0 �\"
47
Projected Parking Demand During Non -Events
Supply
Existing Supply within
Reasonably
+ 1,519 spaces
Accessible Area
Planned Parking
+ 362 spaces
Removed Parking
- 320 spaces
Net Supply
= 1,561 spaces
Effective Supply
= 1,405 spaces
Demand
Existing Peak Demand
955 spaces
Future Development
+ 574 spaces
Demand
Total Demand
= 1,529 spaces
1,405 spaces (Supply)
Spaces Needed
- 1, 529 spaces LDemand)
= 124 spaces deficit*
Takeaway
Without further investments in parking within the
Dickson/Block area, there will be an estimated deficit of
124 spaces during the lunchtime peak.
*Based on effective supply, not total supply
Total Supply:
1,561 spaces
.ye]
1,400 --- ----•
Effective Supply:
1,200 1,405 spaces
E 1,000
m
0
800
600
EAR
OU$
WEEKDAYS DURING A NON-EVENT WEEK
Peak Future Demand:
1,529 spaces
0 MIL M
0 p'o P� 0 pSJ` 0 P� 10 P� 1, ply 12e1� 1QC�` 2QC�` 3Q� ae�
� Existing Demand Residential
� Fine/Casual Dining Hotel
� Banquet Hall Office
Future Reasonably Accessible Supply — — — Effective Supply
P� "?o 9Fo N 1?0 P�
Retail
Hotel Restaurant
--*--Total Demand
IMNMK•
IYA11•
m
4e•• I
1� • f
Mitigation Strategies
Manage
Current
Supply
Increase
Parking
Supply
Strategies and Actions to Address Insufficient Parking
STRATEGIES ACTIONS
Manage)Balance parking demand
CurrenBetter utilize existing parking and distribute demand across the district
Suppl
Effectively price public parking
rlPrioritize parking turnover on -street, while using off-street for long-term parking needs
Policy
Change Further explore City's role in providing parking vs. private sector providing its own
Increase
Parking
Supply
Consider alleviating concerns about future parking supply by ensuring developments are adequately providing parking, or
evaluating if the City should invest in additional City -owned facilities
Build more parking
Related to the above, does private sector, or City provide additional parking for the district?
51
Balance Parking
Demand
52
Balance Parking Demand
Unified approach to private off-street parking
Recommendation
• Create a parking coalition that advertises private lots throughout the district as "public parking" through
consistent hours of operation, pricing, enforcement practices and signage
• Implement ParkMobile payment app for private lots
Considerations
• Limited number of private lots are proximate to Dickson/Block area
• Individual property owners may have different desires and expectations
• Time -intensive to coordinate with private owners
• May require a policy change to be effective
• Work with Dickson/Block coalition to redefine accessibility within proximate private lots
• Recommended in the 2017 study
53
Balance Parking Demand
District -wide wayfinding
Recommendation
Install strategically placed real-time parking availability signage directing motorists to
public parking
New parking garage and Spring Deck recommended at a minimum
Considerations
• With distributed parking facilities, this is needed to inform motorists
• Many motorists don't consider where they will park until arriving in the district
• Consider real-time occupancy and pricing information
• Recommended in the 2017 study
t
54
EFFECTIVELY
PRICED PUBLIC
PARKING
Effectively Price Public Parking
Extend paid parking hours
Recommendation
• Extend public parking hours of enforcement to between 8 AM to 2 AM; free
parking remains from 2 AM to 8 AM
Considerations
• Charging for parking earlier in the day will deter students and other long-term parkers from
parking on -street and give more access to customers for local businesses
• Validate on -street or "core" parking in the short-term to ensure it does not deter patrons
Create a price difference between on and off-street parking
Recommendation
• Charge a higher hourly rate for on -street spaces vs. off-street public parking.
Considerations
Positive Impacts of Time -Limited On -Street / "Core"
Parking in Commercial Areas
2 AM - 2 PM: Free
2 PM - 6 PM: $0.50/hr. N/A -2.2 cars
Current 6 PM — 2 AM: $1/hr. per day*
All day option: $5
Proposed 2 AM — 8 AM: Free
8 AM — 2 AM: $1.50/hr
• Reevaluate current policies for employee and residential on -street parking use
• On -street spaces are only 20% of total parking supply in study area and should be prioritized for high
turnover activity (<_ 2-hour duration)
• Moves long-term parking needs (such as employee parking) to off-street facilities
2-hour 9 cars per
limit day
56
Effectively Price Public Parking
Match parking revenues to fund future supply
Recommendation
• Continue to focus on long-term financial planning to raise capital for additional
entertainment needs, such as streetscape improvements, parking maintenance and new
parking structures.
Considerations
Ensure that parking pricing is continuously monitored and adjusted to fund these future
expenditures
57
CITY vs. PRIVATE
SECTOR ROLE IN
PROVIDING
PARKING
Further Explore City's Role in Providing Parking vs. Private Sector Providing its Own
Option 1: Require future developments to self -park
Recommendation
Future developments demonstrate through a shared parking study that they can effectively share parking between uses on their own site and build the
amount the shared parking methodology indicates it needs, thus not relying on other parking throughout the Dickson/Block area
If developer does not build the parking needed to serve the site, the developer would be responsible for securing additional spaces needed via lease
agreements
Considerations
• Allows developers to reduce parking built to serve their site while also accommodating the needs of their site
• May discourage some development due to cost to build parking
Or...
Option 2: City to build additional parking facilities to serve district demands
Recommendation
• Without a parking requirement for new developments, the City takes responsibility for providing additional parking facilities to meet future
development demands throughout the district
Considerations
Limited by bond capacity
Parking needs will depend on future developments coming to fruition
Opportunity cost of using taxpayer dollars to fund parking vs. other needs (such as transit, housing, revitalization efforts, etc.)
59
BUILDING
MORE
PARKING
Building More Parking
City -sponsored new parking facility
Opportunity
Approximately 55-90 spaces per level for a parking garage on the School Lot or another location
Proximate location to Dickson/Block patrons and event -goers
New garage can include street -level activation to bring activity to School Street
Considerations
• Lose 58 spaces in the current School Lot
• Parking deficit depends on all future developments coming to fruition
• High cost;-$13.2M for a 330-space garage in Fayetteville
• Decreases vibrancy of the block with two garages across the street from each other
• May require the purchase of private property to expand garage footprint
61
Summary of Recommendations
If all future developments come to fruition, Dickson/Block area will need -500 additional spaces during an event to account for the increased demand.
Impact to Proximate
Strategy
Actions
Effort
Cost
Parking Supply
Unified approach to private off-street parking
Medium
Low
Unknown*
Manage Current Supply
District -wide wayfinding
Medium
Medium
-50 spaces**
Extend paid parking hours
Low
Low
Estimated-100-200
Create a price difference between on and off-street
lunchtime, little impact in
parking
Medium
Low
evenings
Policy Change / Increase
Match parking revenues to fund future supply
Medium
Low
N/A
Parking Supply
Future developments self park (reduced parking
Low
Low
Satisfied
through shared parking study)
City -sponsored new parking facility
High
High
Satisfied
*Conversations with Dickson/Block property owners needed
**Squeezes out approximately 10% more capacity of parking facilities signed.
62